About

1951 - On the Air: WXIA-TV's history dates back to 1951 when the station signed on the air as an ABC affiliate. Twenty-nine years later, in September 1980, Channel 11 joined NBC. Early in its history, the station was known as WLWA-TV and operated under the ownership of Crosley Broadcasting. Known from the start as a station with a strong interest in local, live programming, the station was purchased in 1962 by Richard Fairbanks of Indianapolis and officially became WAII-TV, The Eyes of Atlanta. In 1963 WAII-TV introduced News Watch and brought the first woman weather forecaster, Eleanor Knight, to the airwaves, followed by Linda Faye in 1964. Three years later in March of 1967, WAII-TV began broadcasting the news with its first color camera.

1968 - A New Beginning: In 1968 WAII was sold to Pacific and Southern Broadcasting and Channel 11 became known as WQXI-TV until 1974 when the station became WXIA-TV. Two years later, the station adopted the 11Alive name. Ownership of WXIA-TV changed again in 1979 when Combined Communications Corporation signed a deal with the Gannett Company to become one of the largest mergers in media history. In 2015, Gannett spun its publishing properties from its broadcast and digital properties, creating TEGNA Media. TEGNA Media includes 46 television stations (including those serviced by TEGNA) and is the largest independent station group of major network affiliates in the top 25 markets. TEGNA Media reaches approximately one-third of all television households nationwide In 1996, WXIA-TV was the NBC flagship station of the Atlanta Summer Olympics. Included among the many personalities to work at WXIA-TV over the years were NBC's Stone Phillips and actor Dick Van Dyke. Van Dyke worked as an announcer and audioman. Allegedly, Phillips was discovered waiting tables at an Atlanta restaurant by a station executive. The Dateline anchor went directly from his summer job to the 11Alive newsroom.

Today: 11Alive currently employs more than 200 men and women in the areas of news, engineering, production, promotion, accounting, sales, programming, web design and development, and administrative support. WXIA-DT went on the air October 1998. In 2006, 11Alive became Atlanta's first station to broadcast all local news programs in high definition. Also in 2006, Gannett Broadcasting acquired WATL-TV (Channel 36), and WATL became an affiliate of MyNetworkTV. WATL-TV broadcasts in the digital and HD spectra.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Atlanta News, Weather, Traffic, Sports and Entertainment | Atlanta, GA | 11Alive.com WXIA TV
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Education, Energy and Utilities, Entertainment, Financial Services, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
  • Key Differentiator
    The Networks of 11Alive can help grow your business 11Alive, 11Alive.com, MyAtl and our digital channels that make up the Networks of 11Alive offer the most powerful and cost-effective way to tell Metro Atlanta about your business. Every week, 11Alive reaches the metro area with our news, sports, and NBC prime time programming. Our website, 11Alive.com, is one of most popular local online destinations in Atlanta. The Networks of 11Alive is the perfect way to get your message out to your prospective customers. We have all the tools that you will need to help create an advertising campaign that will get results. We can provide you research from Nielsen and Leigh Stowell & Company, award-winning commercial and online production, and of course our highly-experienced and creative staff to help you get the most impact for your advertising dollar. Contact our Director of Sales, Tim McNamara with questions or inquires by email at tmcnamara@wxia.gannett.com.
Site Traffic
  • 24307 Global Rank
  • 4896
    United States
  • 4.91 M Estimated Visits
Traffic Sources
  • Search
    52.59%
  • Social
    20.46%
  • Direct
    20.34%
  • Referrals
    4.33%
  • Mail
    1.75%
  • Display
    0.53%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 20,009
2,945
United States Rank 3,867
6,126
United States Page Views 75.0%
13.3%
Top Countries
Top Search Keywords
  • Atlanta
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 Downloads
  • 5 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.news11alive.top
  • App Support: http://www.11alive.com/
  • Genre: news_and_magazines
  • Bundle ID: com.news11alive.top
  • App Size: 388 K
  • Version: 1
  • Release Date: March 2nd, 2014
  • Update Date: March 2nd, 2014

Description:

Atlanta news, traffic, sports, entertainment and weather featuring the Wizometer hourly and five day forecasts. Atlanta popular news app.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
AppRate
The AppRate plugin makes it easy to prompt the user to rate your app, either now, later, or never.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
RevMob
RevMobSDK for showing ads, banners, more games link and many more.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    30.21%
  • Standard
    66.96%
  • Direct
    2.83%
Ads Seen Recently
10,950
Longest Running Ad
11 Alive
Device
Desktop
Dimensions
other
11 Alive
Device
Desktop
Dimensions
other
11 Alive
Device
Mobile
Dimensions
300x50
11 Alive
Device
Mobile
Dimensions
300x250
11 Alive
Device
Desktop
Dimensions
other
11 Alive
Device
Desktop
Dimensions
other
11 Alive
Device
Mobile
Dimensions
other
11 Alive
Device
Desktop
Dimensions
other
11 Alive
Device
Mobile
Dimensions
other
11 Alive
Device
Mobile
Dimensions
other
11 Alive
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
spotxchange.com
reseller
285547
7842df1d2fe2db34
video.unrulymedia.com
direct
1566669042
video.unrulymedia.com
direct
1166936797
advertising.com
direct
28570
rhythmone.com
direct
1566669042
a670c89d4a324e47
rhythmone.com
direct
1166936797
a670c89d4a324e47
aol.com
direct
42368
e1a5b5b6e3255540
advertising.com
direct
16260
e1a5b5b6e3255540
adtech.com
direct
11715
e1a5b5b6e3255540
adtech.com
direct
9857
e1a5b5b6e3255540
mantisadnetwork.com
direct
5b32cf14d866814de2efe8c2
11 Alive advertising reaches 4.91M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, India. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on 11 Alive will allow you to reach consumers in industries or verticals such as eCommerce, Clothing & Fashion, Energy and Utilities, Education, Technology, Financial Services, Non-Profit, Automotive, Healthcare, Government & Politics, Entertainment, Sports, Retail, Health & Beauty, Travel & Leisure, Consumer Packaged Goods, Telecommunications.

They are headquartered at Atlanta, GA, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, 11 Alive inventory partners include: spotxchange.com, video.unrulymedia.com, advertising.com, rhythmone.com, aol.com, adtech.com, mantisadnetwork.com, lockerdome.com, google.com, districtm.io, proper.io, lijit.com, sovrn.com, contextweb.com, sonobi.com, spotx.tv, adyoulike.com, indexexchange.com, yahoo.com, appnexus.com, emxdgt.com, facebook.com, taboola.com, sharethrough.com, conversantmedia.com, cedato.com, yieldmo.com, undertone.com, nobid.io, beachfront.com, triplelift.com, adtelligent.com, pubmatic.com, springserve.com, gumgum.com, videobridge.tv, lkqd.com, lkqd.net, smaato.com, synacor.com, improvedigital.com, smartadserver.com, freewheel.tv, openx.com, rubiconproject.com, coxmt.com, adform.com, telaria.com, amxrtb.com, 33across.com, tradehouse.media, adagio.io, roimediaconsultants.com, inmobi.com, xad.com, startapp.com, pubnative.net, pokkt.com, mobilefuse.com, engagebdr.com, ad-generation.jp, aps.amazon.com, blis.com, bidmachine.io, admanmedia.com, adcolony.com, q1connect.com, bidtellect.com, nativeads.com, tremorhub.com, vi.ai, fyber.com, 152media.com, consumable.com, criteo.com, connatix.com, loopme.com, carambo.la, amazon-adsystem.com.

11 Alive works with Advertising technology companies such as DoubleClick.Net, Google Adsense, Index Exchange, Header Tag by Index Exchange, Pubmatic.