Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Columbia/Jefferson City News, Weather, Sports, Breaking News
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Entertainment, Government & Politics, Sports
  • Key Differentiator
    KRCG is a MO based station and a CBS Television affiliate owned and operated by Sinclair Broadcast Group. Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country today. Sinclair owns and operates, programs or provides sales services to 163 television stations in 77 markets, after pending transactions. Sinclair's television group reaches approximately 38.7% of US television households and includes FOX, ABC, MyTV, CW, CBS, NBC, Univision and Azteca affiliates. Community Involvement The owner and Sinclair Broadcast Group, LLC. continue to broaden its recruiting outreach by effectively establishing communication with recruiting resources in the broadcasting community, professional organizations, community based organizations and outreach through our corporate and local station job opportunities websites. Examples of the efforts made by stations in this employment unit include an ongoing internship program with regional colleges and high schools. Our department managers attend job fairs at local and regional colleges in an effort to recruit candidates with an interest in a broadcast related field. We have also had numerous local schools come to our station for tours, and our news staff has gone directly to schools to speak to them about careers in Broadcasting. In addition, our station participates in high school career workshops that introduce broadcasting careers to high school and middle school students. For additional information concerning the outreach efforts undertaken by stations in this employment unit, see link in the footer for the EEO Public File Report. Since the current EEO rules went into effect the station has experienced no notable difficulties in our outreach efforts as of the date of this application
Site Traffic
  • 155667 Global Rank
  • 29119
    United States
  • 493 K Estimated Visits
Traffic Sources
  • Direct
    50.03%
  • Search
    25.19%
  • Social
    21.86%
  • Referrals
    2.92%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 197,133
10,909
United States Rank 38,862
1,567
United States Page Views 96.8%
15.0%
Top Countries
Top Search Keywords
  • Consumer Goods and Services
  • Beauty
  • Cosmetics
Ad Intelligence
  • Native
    59.10%
  • Standard
    35.66%
  • Direct
    5.23%
Ads Seen Recently
3,561
Longest Running Ad
13KRCG
Device
Desktop
Dimensions
other
13KRCG
Device
Desktop
Dimensions
728x90
13KRCG
Device
Desktop
Dimensions
728x90
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Desktop
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Desktop
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
criteo.com
direct
b-062058
9fac4a4a87c2a44f
yieldmo.com
direct
2675358844158156892
indexexchange.com
reseller
191973
50b1c356f2c5c8fc
yahoo.com
reseller
57289
e1a5b5b6e3255540
video.unrulymedia.com
reseller
1166984029
improvedigital.com
reseller
1577
emxdgt.com
reseller
1643
1e1d41537f7cad7f
advertising.com
reseller
28458
beachfront.com
reseller
13749
e2541279e8e2ca4d
smartadserver.com
reseller
3563
rhythmone.com
reseller
1166984029
a670c89d4a324e47
13KRCG advertising reaches 493k visitors across desktop and mobile web, in countries such as United States, Canada, Germany, India, Australia. Pricing models they offer are CPM on channels such as Display, Social, Video, Mobile, Email Advertising on 13KRCG will allow you to reach consumers in industries or verticals such as Sports, Entertainment, Government & Politics, Automotive.

They are headquartered at New Bloomfield, MO, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, 13KRCG inventory partners include: criteo.com, yieldmo.com, indexexchange.com, yahoo.com, video.unrulymedia.com, improvedigital.com, emxdgt.com, advertising.com, beachfront.com, smartadserver.com, rhythmone.com, freewheel.tv, rubiconproject.com, tremorhub.com, openx.com, contextweb.com, spotxchange.com, spotx.tv, appnexus.com, aps.amazon.com, pubmatic.com, districtm.io, media.net, advangelists.com, aol.com, adtech.com, 33across.com, lkqd.net, google.com, teads.tv, flurry.com, lijit.com, sovrn.com, undertone.com, conversantmedia.com, telaria.com, connatix.com, sabio.us, triplelift.com, rockyou.net, thebrave.io, smartyads.com, supply.colossusssp.com, sharethrough.com, springserve.com, aniview.com, sonobi.com, mediawayss.com, taboola.com, totalmediasolutions.com, rockyou.com, nextmillennium.io, gumgum.com, fyber.com, exponential.com, btrll.com, tribalfusion.com.

13KRCG works with Advertising technology companies such as Google Publisher Tag, Mediaplex, RadiumOne, MyBuys MyAds, DoubleClick.Net, Chango, Magnetic, AppNexus, The Trade Desk, Openads/OpenX, Conversant, Turn, X Plus One, AudienceScience, SiteScout, Rocket Fuel, Dstillery, LucidMedia, Google Adsense, Criteo, Upfront Digital Media, ADTECH, Simpli.fi, Improve Digital, Advertising.com, Atlas, Integral Ad Science, IponWeb BidSwitch, Drawbridge, RealVu, Experian, Mixpo, Flashtalking, DoubleClick Bid Manager, Rubicon Project, Evidon, BrightRoll, LiveRail, Facebook Exchange FBX, ContextWeb, Yahoo Small Business, Pubmatic, BlueKai DMP, SpotXchange, Index Exchange, BlueKai, Adap.TV, Aggregate Knowledge, RhythmOne, Centro, bRealtime, Digilant, Tapad, eXelate, AdGear, Connexity, Videology, eyeReturn, AcuityAds, Twitter Ads, Neustar AdAdvisor, Crosswise, Jumptap, AOL-Time Warner Online Advertising, DemDex, GumGum, Adify, Burst Media, AdRoll, Adconion, DoubleVerify, Yield Manager, StickyAds TV, AlephD, Teads, AdFrontiers, QVC, Komoona, Wayfair, Sekindo, Eyeota, Sojern, Link Share, Criteo Publisher Marketplace, Eye View Digital, Media Innovation Group, Adhigh, Tribal Fusion, Adobe Audience Manager Sync, Yahoo Ad Sync, VINDICO, Datonics, Marchex, AdYapper, Media.net, WebSpectator, Specific Media, OpenDSP, adloox, Undertone, DeepIntent, RUN Ads, Bidtellect, Walmart, TripleLift, Amazon Ad System, Admedo, Amazon Associates, Beeswax, Brightcom Direct, AdPlugg, Sovrn Direct, Amazon Direct, ShareThrough Reseller, Outbrain Reseller, Fyber Reseller, Tremor Video Direct, Outbrain Direct, SmartAdServer Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, 33 Across Direct, RubiconProject Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Teads Direct, Sovrn Reseller, AdFrontiers Direct, SpotXChange Direct, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, GumGum Reseller, ORC International Reseller, ORC International Direct, Converstand Media Direct, AppNexus Direct, AOL Reseller, Lijit Reseller, IndexExchange Reseller, IndexExchange Direct, Celtra, Beachfront Reseller, BrightRoll Reseller, Exponential Direct, Improve Digital Direct, Improve Digital Reseller, SpringServe Reseller, DistrictM Reseller, AdYouLike Reseller, Taboola Direct, MLN Advertising, Sonobi, Comet Cox Media Reseller, 33 Across Reseller, StreamRail Reseller, Cedato Reseller, Cedato Direct, LKQD Direct, SpringServe Direct, Sharethrough, Connatix Direct, Triple Lift Direct, Google AdSense Integrator, Yieldmo Direct, Yieldmo, Yahoo Direct, Media.net Direct, Undertone Direct, Zedo Direct, Optimatic Reseller, Next Millenium Direct, Rock You Reseller, Total Media Direct, AndBeyond.Media Direct, Quantcast Direct, Chocolate Reseller, SmartyAds Direct, adtelligent Reseller, Mediawayss Direct, Aniview Reseller, Mobile Ad Trading Reseller, SmartyAds Reseller, Brave Reseller, Rock You Direct, Mobile Ad Trading Direct, Woobi Reseller, Videmob Reseller, Ad Lightning, RhythmOne Direct, Telaria Direct, AdMan Reseller, ucfunnel Reseller, GroundTruth Reseller, LoopMe Reseller, Quantcast Reseller, Synacor Reseller, Telaria Reseller, BidSwitch, Header Tag by Index Exchange, Flurry Direct, Innovid, HookLogic, Retargetly, Mobile Ad Trading, Prebid, Amazon Transparent Ad Marketplace, AdTheorent, LinkedIn Ads, DynAdmic, Yahoo Reseller, Criteo Direct, Media.net Reseller, comScore Activation, Smaato Reseller, The MediaGrid Direct, Nativo Reseller, Facebook Direct, AdMan Direct, ContextWeb Direct, PubMatic Direct, Converstand Media Reseller, OneTag Reseller, Smartclip Reseller, Undertone Reseller, App-Ads.txt, Roku, Nativo, DistrictM, StackAdapt, The MediaGrid Reseller, Advangelists, PLAYGROUND XYZ, Appier, Loopme, MaxPoint Interactive, AMob, Adelphic, Technorati Media, Taboola, Yahoo Gemini, AdYouLike Direct, Nativo Direct, E-Planning Reseller, Yieldmo Reseller, EMX, Outbrain, OnAudience, SpotX, SpringServe, Semasio, vidoomy Reseller, Narrative.