About

Altrooz is building a next generation mobile Data Management Platform (mDMP) to help marketers connect their mobile content with relevant audiences at meaningful moments.

The Altrooz platform optimizes their content across social media networks including Facebook, Instagram and Twitter, our own proprietary network and mobile advertising exchanges by using our 1st party data to create intelligent custom audiences that better target the "look-a-like" customers our partners want to attract.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social, Email
  • CPA, CPC, CPCV, CPE, CPI, CPL, CPM, CPV
  • Ad Network, Ad Technology Provider, Demand Side Platform, Facebook FMP, Instagram Ads Partner, Retargeting, Other
  • Headline:
    WE MAKE MOBILE MARKETING COME TO LIFE
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, eCommerce, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Retail, Sports, Technology, Telecommunications, Travel & Leisure, Mobile App Installs
  • Key Differentiator
    Winning and engaging your customers as they rapidly spend more and more time on mobile devices has created a whole new set of challenges for marketers. Whether you’re looking to make a big splash with your brand story or focus on acquiring and engaging high-value users for your app, we deliver superior data, tools and talent to help you exceed your marketing goals.With over 50 Million app downloads to date, Altrooz can help you win high-value users for your iOS or Android apps all over the world.Our Data Management Platform optimizes your ad buys on our DSP and social marketing platforms by using our 1st Party App Ownership, App Audience and Intender data to create "smarter" custom audiences to better target the "look-a-like" customers on the exchanges, through social media and on our direct traffic. Leverage our 1st Party mobile data to conquest your competitors' customers, or dynamically serve your creative assets to specific audience segments.Engage your audience with native mobile video ad units that include social features. Experience full viewability metrics, audience insights and social features that give your campaigns an organic lift.Our unique algorithms are tuned to identify and report fraudulent activity from publishers and we guarantee non-payment to publishers should any suspicious activity arise.
  • Programmatic Integrations & Publisher / Inventory Partners
    Google, MoPub, Nexage, Rubicon, Facebook Exchange, One by AOL, AppNexus, PubMatic, LiveIntent, Smaato, OpenX, gumgum, SpotXchange, Matomy, Pulsepoint, Adconductor Adtech, Brightroll and others
  • Targeting

    OS (I.e. iOS vs Android), Smartphone vs Tablet, App category (i.e. Travel, entertainment, music, games, etc; Behavioral intender targeting (I.e. 1st party data targeting users who have installed apps within the travel category for example), 1st party Correlated Apps data (detailed in the attachment), Geo targeting by country/DMA, Demographic targeting or demographic skew for more scale

  • Data Partners
    Lotame, Blue Kai, LiveRamp, Pushspring, Exelate, Krux, Sizmek, Datalogix, Dataxpand, RocketFuel, Quantcast, Datonics, AdAdvisor, Proximic, GrapeShot
Site Traffic
  • 1496863 Global Rank
  • 2304233
    Spain
  • 58.9 K Estimated Visits
Traffic Sources
  • Referrals
    100.00%
  • Direct
    0.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 147,442
33,733
Japan Rank 13,487
47,176
Japan Page Views 98.1%
31.6%
Top Countries
Top Search Keywords
  • Austin
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 Downloads
  • 10 SDKs
  • 5.0 Avg. Rating
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.altrooz.appbullseye
  • App Support: http://altrooz.com
  • Genre: social
  • Bundle ID: com.altrooz.appbullseye
  • App Size: 7.39 M
  • Version: 7
  • Release Date: February 12th, 2016
  • Update Date: March 7th, 2016

Description:

AppBullseye makes parenting fun and social. Now you can learn from other parents, teachers, students and kids which apps are best. You can also become an Influencer by contributing your tips and ideas about which apps are the best for parenting.

Ever wonder which apps are coolest for teaching math to pre-K kids? How to potty train your 3 year old? Which apps are best for your kids at a restaurant so you and your spouse can enjoy a nice family meal? How about where to go on your next family vacation? Or even which apps are best for college prep?

AppBullseye allows you to zoom-in on the apps you need to find based on the the type of people who use them and their proximity to you. Ever wonder which apps teachers are using within 50 miles? The AppBullseye community allows you to get these answers and contribute your own ideas so other people can learn from you as well.

AppBullseye helps you find the right parenting apps that can simplify your life. AppBullseye makes parenting fun and social, now you and your friends can help each other find the apps you’ll love and enjoy some new parenting tips along the way.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Cloud Messaging
Deprecated Google Cloud Messaging for Android (GCM) is a service that allows you to send data from your server to your users' Android-powered device, and also to receive messages from devices on the same connection. The GCM service handles all aspects of queueing of messages and delivery to the target Android application running on the target device. GCM is completely free no matter how big your messaging needs are, and there are no quotas.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Altrooz, Inc. advertising reaches 58.9k visitors across desktop and mobile web, in countries such as United States, Argentina, Australia, Austria, Belgium, Brazil, Canada, Colombia, China, Chile, Croatia, Czech Republic, Costa Rica, Denmark, Ecuador, Finland, France, Germany, Hong Kong, India, Indonesia, Iran, Ireland, Italy, Israel, Greece, Japan, Morocco, New Zealand, Netherlands, Norway, Pakistan, Poland, Portugal, Puerto Rico, Peru, Romania, Russia, Saudi Arabia, Singapore, South Korea, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, United Kingdom, Uruguay. Pricing models they offer are CPA, CPC, CPCV, CPE, CPI, CPL, CPM, CPV on channels such as Display, Video, Mobile, MobileVideo, Social, Email Advertising on Altrooz, Inc. will allow you to reach consumers in industries or verticals such as Education, Entertainment, Automotive, Government & Politics, eCommerce, Telecommunications, Consumer Packaged Goods, Health & Beauty, Clothing & Fashion, Financial Services, Sports, Dating, Mobile App Installs, Retail, Energy and Utilities, Technology, Food & Beverage, Healthcare, Gaming, Travel & Leisure; you can target them with parameters such as: OS (I.e. iOS vs Android), Smartphone vs Tablet, App category (i.e. Travel, entertainment, music, games, etc; Behavioral intender targeting (I.e. 1st party data targeting users who have installed apps within the travel category for example), 1st party Correlated Apps data (detailed in the attachment), Geo targeting by country/DMA, Demographic targeting or demographic skew for more scale.

They are headquartered at Corte Madera, CA, United States, and have 4 advertising & marketing contacts listed on Kochava.