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Appia (acquired by Digital Turbine)
Mobile Ad Network: Proprietary ad serving with multiple integration methods: SDK, mobile web, and Ad Tags.
CPI
Last Edited by
Sally Lowery
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About

Appia is the leading mobile user acquisition marketplace, delivering mobile app downloads to over 700 million users across 200 countries. Ranked #22 on the Wall Street Journal’s 2012 Top 50 Venture-Backed Companies, Appia provides non-incentivized performance mobile solutions for developers, publishers and advertisers.

Appia is headquartered in Durham, NC.

  • Company Name:
    Appia
  • Parent Company Name:
    acquired by Digital Turbine
    • (View Trends)
  • Headquarters: (View Map)
    Durham, NC, United States
  • Office Locations:
    HQ: Durham, NC & San Francisco, CA
  • 50 - 200 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • iOS
    • Android
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Mobile Display, Mobile Video
  • CPI
  • Ad Network
  • Headline:
    Mobile Ad Network: Proprietary ad serving with multiple integration methods: SDK, mobile web, and Ad Tags.
  • Industries
    Mobile App Installs
  • Key Differentiator
    Appia is the leading mobile user acquisition network and has delivered more than 90 million app installs for hundreds of advertisers, including 60 of the top 100 grossing apps on the App Store and Google Play. Appia provides the technology, infrastructure, and scale to provide higher lifetime value users for advertisers while driving positive return on ad spend. In addition, Appia partners with a diverse set of publishers including app developers, mobile websites, and carriers to maximize their advertising revenue.
  • Data Partners
    N/A
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    N/A
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 96890 Global Rank
  • 639866
  • 166 K Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 1,875,060
167,989
Links In Count 91
2
United States Rank 342,290
60,885
United States Page Views 100.0%
3.8%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Ethnic and Regional
  • North American
  • Pacific Northwestern
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 Downloads
  • 0 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.appia.ads.android.referrer
  • App Support: http://www.appia.com
  • Genre: entertainment
  • Bundle ID: com.appia.ads.android.referrer
  • App Size: 145 K
  • Version: 7
  • Release Date: March 22nd, 2012
  • Update Date: March 22nd, 2012

Description:

Appia Referrer Test App

Appia advertising reaches 166k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPI on channels such as Mobile, MobileVideo Advertising on Appia will allow you to reach consumers in industries or verticals such as Mobile App Installs.

They are headquartered at Durham, NC, United States, and have 2 advertising & marketing contacts listed on Kochava.

Appia works with Advertising technology companies such as AppNexus, Google Adsense, AdRoll, Twitter Ads, DoubleClick.Net, Facebook Exchange FBX, Yahoo Small Business, AppNexus Segment Pixel, IponWeb BidSwitch, Pubmatic, Openads/OpenX, Google Remarketing, Facebook Custom Audiences, Eyeota, Neustar AdAdvisor, Aggregate Knowledge, Rocket Fuel, Dstillery, Advertising.com, Drawbridge, The Trade Desk, Rubicon Project, Index Exchange, LiveIntent, Tapad, eXelate, Adstir, BlueKai DMP, Taboola, BlueKai, Ad Tech Japan AOL, 161Media, DoubleClick Bid Manager, Semasio.
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Last Updated 11/11/24
Appia advertising reaches 166k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPI on channels such as Mobile, MobileVideo Advertising on Appia will allow you to reach consumers in industries or verticals such as Mobile App Installs.

They are headquartered at Durham, NC, United States, and have 2 advertising & marketing contacts listed on Kochava.

Appia works with Advertising technology companies such as AppNexus, Google Adsense, AdRoll, Twitter Ads, DoubleClick.Net, Facebook Exchange FBX, Yahoo Small Business, AppNexus Segment Pixel, IponWeb BidSwitch, Pubmatic, Openads/OpenX, Google Remarketing, Facebook Custom Audiences, Eyeota, Neustar AdAdvisor, Aggregate Knowledge, Rocket Fuel, Dstillery, Advertising.com, Drawbridge, The Trade Desk, Rubicon Project, Index Exchange, LiveIntent, Tapad, eXelate, Adstir, BlueKai DMP, Taboola, BlueKai, Ad Tech Japan AOL, 161Media, DoubleClick Bid Manager, Semasio.