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AppNexus (Xandr - AT&T)
Powering the Top Companies on the Open Internet
Last Edited by
Minki Jeong
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About

AppNexus is an internet technology company that enables and optimizes the real-time sale and purchase of digital advertising. Our powerful, real-time decisioning platform supports core products that enable publishers to maximize yield; and marketers and agencies to harness data and machine learning to deliver intelligent and customized campaigns. Headquartered in New York City, AppNexus employs over 1000 professionals in offices spanning five continents. For more information, follow us at @AppNexus or visit us at www.AppNexus.com

Capabilities
  • Digital Audio
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Companion Banner Ad
      Yes No
    • Sponsored Reading
      Yes No
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Digital Audio, Desktop Display, Mobile Display, Mobile Video, Native, Social, Desktop Video
  • CPA, CPC, CPM, Flat Rate
  • Ad Technology Provider, Demand Side Platform, Ad Exchange, SSP & Mediation, Ad Serving / Tracking Platforms, Other
  • Headline:
    Powering the Top Companies on the Open Internet
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, eCommerce, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    Our technology platform simplifies the most sophisticated machine learning and data science capabilities so our customers can power their full potential. What does this mean? It means that digital advertising becomes more predictive and intelligent, connecting billions of impressions to internet users in real-time. It means that content creators can monetize all sources of inventory today, and productize new offerings for revenue streams in the future. It means complete flexibility to start simple and small, yet scale and innovate without limits. And it means, with our open and independent philosophy, you’ll have a trusted partner providing solutions aligned to your best interests, and at a transparent and low cost.
  • Owned / Operated Properties
    mediaglu.net, optimusstats.com
  • Programmatic Integrations & Publisher / Inventory Partners
    LinkedIn, SoundCloud
  • Data Partners
    LiveRamp, Bluekai, Peer39, Crystal Semantics, Brilig, Exelate, Lotame, Proximic, uKnow
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 26040212 Global Rank
  • 840
    United States
  • 75 Estimated Visits
Traffic Sources
  • Search
    100.00%
  • Mail
    0.00%
  • Direct
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 6,536
163
Links In Count 548
24
India Rank 4,780
319
India Page Views 46.1%
4.1%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Banking Services
  • Banks and Institutions
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 7 SDKs
  • 1 Total reviews
  • App Url: https://itunes.apple.com/app/appnexus/id881097716
  • App Support: http://support.appnexus.com
  • Genre: Utilities
  • Bundle ID: com.appnexus.AdTrace
  • App Size: 16.3 M
  • Version: 1.04
  • Release Date: May 30th, 2014
  • Update Date: May 18th, 2015

Description:

As an AppNexus seller, you can:

- Obtain insight into ads serving on your inventory in real-time on your iPhone and iPad.
- Share this information with colleagues through email or text message.
- Prevent certain creatives or brands from re-appearing on your inventory.

Sort by

smenzer

Aug 14, 2014

Great for debugging

This app is super useful when trying to debug creative issues within an app!
Show More
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
CoreMedia
The Core Media framework defines the media pipeline used by AVFoundation and other high-level media frameworks found on Apple platforms. Use Core Media's low-level data types and interfaces to efficiently process media samples and manage queues of media data.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Security Framework
Secure the data your app manages. Protect information and control access to your app.
Swift
The powerful programming language that is also easy to learn. Swift is a powerful and intuitive programming language for macOS, iOS, watchOS and tvOS. Writing Swift code is interactive and fun, the syntax is concise yet expressive, and Swift includes modern features developers love. Swift code is safe by design, yet also produces software that runs lightning-fast.
Core Data
Use Core Data to save your application’s permanent data for offline use, to cache temporary data, and to add undo functionality to your app on a single device. Through Core Data’s Data Model editor, you define your data’s types and relationships, and generate respective class definitions. Core Data can then manage object instances at runtime to provide the following features.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
AppNexus
Device
Desktop
Dimensions
300x250
Dates Active
Jan 26, 2021 to May 25, 2021
AppNexus
Device
Desktop
Dimensions
300x250
Dates Active
Nov 01, 2020 to Jun 03, 2021
AppNexus
Device
Mobile
Dimensions
300x250
Dates Active
Jun 05, 2019 to Jun 01, 2021
AppNexus
Device
Mobile
Dimensions
300x250
Dates Active
Aug 18, 2020 to Jun 03, 2021
AppNexus
Device
Desktop
Dimensions
728x90
Dates Active
Jan 25, 2021 to May 25, 2021
AppNexus
Device
Desktop
Dimensions
other
Dates Active
Nov 02, 2020 to Jun 03, 2021
AppNexus
Device
Desktop
Dimensions
other
Dates Active
Oct 16, 2020 to May 25, 2021
AppNexus
Device
Desktop
Dimensions
other
Dates Active
Mar 19, 2021 to Jun 03, 2021
AppNexus
Device
Desktop
Dimensions
other
Dates Active
Nov 12, 2020 to Jun 03, 2021
AppNexus
Device
Desktop
Dimensions
other
Dates Active
Jan 22, 2021 to Jun 02, 2021
AppNexus advertising reaches 226k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Vietnam, Sweden, Italy, Canada, France, Germany, Australia, Singapore. Pricing models they offer are CPA, CPC, CPM, flat_rate on channels such as DigitalAudio, Display, Mobile, MobileVideo, Native, Social, Video Advertising on AppNexus will allow you to reach consumers in industries or verticals such as Non-Profit, Sports, Healthcare, Dating, Food & Beverage, Gaming, Travel & Leisure, Automotive, Clothing & Fashion, Telecommunications, Consumer Packaged Goods, Financial Services, Entertainment, Health & Beauty, Energy and Utilities, eCommerce, Retail, Education, Technology, Government & Politics.

They are headquartered at New York, NY, United States, and have 30 advertising & marketing contacts listed on Kochava.

AppNexus works with Advertising technology companies such as Atlas, AppNexus, Facebook Exchange FBX, Dedicated Media, AppNexus Segment Pixel, LinkedIn Ads, DoubleClick.Net, Bizo, Digital Throttle, ExactDrive, SRAX, Facebook Custom Audiences.
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Last Updated 12/19/24
AppNexus advertising reaches 226k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Vietnam, Sweden, Italy, Canada, France, Germany, Australia, Singapore. Pricing models they offer are CPA, CPC, CPM, flat_rate on channels such as DigitalAudio, Display, Mobile, MobileVideo, Native, Social, Video Advertising on AppNexus will allow you to reach consumers in industries or verticals such as Non-Profit, Sports, Healthcare, Dating, Food & Beverage, Gaming, Travel & Leisure, Automotive, Clothing & Fashion, Telecommunications, Consumer Packaged Goods, Financial Services, Entertainment, Health & Beauty, Energy and Utilities, eCommerce, Retail, Education, Technology, Government & Politics.

They are headquartered at New York, NY, United States, and have 30 advertising & marketing contacts listed on Kochava.

AppNexus works with Advertising technology companies such as Atlas, AppNexus, Facebook Exchange FBX, Dedicated Media, AppNexus Segment Pixel, LinkedIn Ads, DoubleClick.Net, Bizo, Digital Throttle, ExactDrive, SRAX, Facebook Custom Audiences.