About
Bay Nature Institute, publisher of Bay Nature Magazine and Baynature.org, is dedicated to connecting people to the natural world of the Bay Area in print, online, on the air, and in the field. We inspire people to explore, understand, and protect nature nearby.
- Company Name:Bay Nature
(View Trends)
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Headquarters: (View Map)Berkeley, CA, United States
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1 - 10 employees
Capabilities
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Desktop Display, Mobile Display, Email, Social
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CPM
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Web Publisher
- Headline:Publisher: Exploring Nature in the San Francisco Bay Area
- Key DifferentiatorMission The Bay Nature Institute, based in Berkeley, California, is dedicated to educating the people of the San Francisco Bay Area about, and celebrating the beauty of, the surrounding natural world. We do so with the aim of inspiring residents to explore and preserve the diverse and unique natural heritage of the region, and of nurturing productive relationships among the many organizations and individuals working towards these same goals. History The idea for Bay Nature arose out of a conversation between Malcolm Margolin, publisher of Heyday Books, and David Loeb, current publisher of Bay Nature, in February 1997. The concept was to create a luminous and intelligent publication that would reflect the natural beauty of the San Francisco Bay Area, honor the region’s legacy of environmental advocacy, and nurture its wealth of creative talent. Margolin and Loeb launched Bay Nature magazine in January 2001, with invaluable collaboration from Marilyn Hope Smulyan, Amy Hunter, Tom White, Dennis Gallagher, and Dave Bullen; and with lead funding from the David and Lucille Packard Foundation. Bay Nature began life as a project of the Clapperstick Institute, the nonprofit affiliate of Heyday Books. In 2004, Bay Nature Institute was formed as an independent tax exempt charitable organization and took over publication of the magazine. Today, the Institute publishes the magazine, sponsors the production of “Bay Nature on the Air,” arranges and leads outings to places featured in Bay Nature magazine, and hosts the BayNature.org website. From its inception, Bay Nature has drawn from the legacy of conservation leadership and action that is a hallmark of the Bay Area. As such, Bay Nature is an expression of the dynamism and creativity of the region’s conservation and natural history communities—including local nonprofits, museums, research institutions, open space agencies, and individuals.
Site Traffic
- 350597 Global Rank
- 78601 United States
- 154 K Estimated Visits
Traffic Sources
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Search58.58%
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Direct28.68%
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Social9.43%
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Referrals3.15%
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Mail0.15%
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Display0.00%
Geography Breakdown
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92.20%
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2.08%
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1.03%
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0.82%
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0.47%
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Alexa Traffic Data
Global Rank
284,770
18,079
Links In Count
358
6
United States Rank
109,198
87,147
United States Page Views
89.1%
16.1%
Top Countries
- United States 89.1%
Top Sites Linking In
Top Search Keywords
- University of Wisconsin
- Whitewater
Ad Intelligence
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Standard100.00%
Ads Seen Recently
4
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Bay Nature
Device
Desktop
Dimensions
other
Dates Active
Aug 05, 2018 to Aug 03, 2020
Bay Nature
Device
Mobile
Dimensions
300x250
Dates Active
Mar 11, 2021 to Mar 26, 2021
Bay Nature
Device
Mobile
Dimensions
300x250
Dates Active
Mar 16, 2021 to Mar 17, 2021
Bay Nature advertising reaches 154k visitors across desktop and mobile web, in countries such as United States, India, Mexico, United Kingdom, New Zealand. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Bay Nature will allow you to reach consumers in industries or verticals such as .
They are headquartered at Berkeley, CA, United States, and have 2 advertising & marketing contacts listed on Kochava.
Bay Nature works with Advertising technology companies such as Openads/OpenX, Google AdSense Custom Search Ads, Facebook Custom Audiences, DoubleClick.Net, Google Publisher Tag, Google Adsense, Google AdSense Integrator.
They are headquartered at Berkeley, CA, United States, and have 2 advertising & marketing contacts listed on Kochava.
Bay Nature works with Advertising technology companies such as Openads/OpenX, Google AdSense Custom Search Ads, Facebook Custom Audiences, DoubleClick.Net, Google Publisher Tag, Google Adsense, Google AdSense Integrator.