About

Hungama is a leading digital entertainment company in South Asia. Founded in 1999, Hungama has remained at the forefront of the Internet revolution in India and created exceptional digital experiences by combining entertainment and technology. With the aim to include more consumers under the umbrella of digital entertainment, Hungama has worked towards introducing destinations that make digital content consumption simpler and at the same time, enriching.

Hungama’s portfolio covers a wide spectrum of services that have touched over a billion lives in more than 190 countries. These include Hungama Music – one of the most popular music streaming platforms, Hungama Play – the go-to destination for video streaming, Artist Aloud – a platform for independent artistes and Hungama Games – a developer, publisher, distributor and marketer of mobile games. Leveraging its distribution and aggregation strengths, Hungama is also able to work with telecom, DTH, ISP and OEM partners to create unique and engaging entertainment destinations for consumers.

Over the years, Hungama Digital Media has garnered the trust of the investor community and has received investments from Intel Capital, Bessemer Venture Partners, Xiaomi and others.

Headquartered in Mumbai, Hungama also has offices in Delhi NCR, Dubai, Singapore and Dhaka.

Creativity and innovation underline everything that we do at Hungama. The Hungama family includes some of the best minds in the industry working towards improving the way the world consumes digital entertainment!

We encourage our employees to be independent, take decisions with minimum intervention and speak their minds. It is not difficult to find our offices abuzz with ideas and enthusiasm, unless of course, one of our self-proclaimed DJs has taken charge as the in-house entertainer. An environment that supports mentor ship is encouraged, giving our employees a chance to make mistakes, learn, grow and perform to the best of their abilities.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Bollywood Movies, Reviews, Latest News, Wallpapers & Songs
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    Bollywood Hungama (Formerly IndiaFM.com) is India’s premiere Bollywood & music site. Bollywood Hungama has been taking a major role in the development process by disseminating entertainment to it’s visitors. Since it’s launch on August 15th 1997, it has become a fountainhead for Bollywood lovers all over the world as seen from it’s position in the Top 10 Indian sites as reviewed by media .This indicates the popularity of Bollywood Hungama and it’s services.
  • Owned / Operated Properties
    hungama.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 14102 Global Rank
  • 1254
    India
  • 5.06 M Estimated Visits
Traffic Sources
  • Search
    53.51%
  • Direct
    42.26%
  • Social
    2.70%
  • Referrals
    1.26%
  • Mail
    0.24%
  • Display
    0.03%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 5,478
313
India Rank 825
26
India Page Views 67.4%
2.2%
Top Countries
Top Search Keywords
  • Publicly Traded
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 M Downloads
  • 8 SDKs
  • 3.89 Avg. Rating
  • 1.43 K Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.bollywoodhungama
  • App Support: http://www.bollywoodhungama.com
  • Genre: entertainment
  • Bundle ID: com.bollywoodhungama
  • App Size: 3.2 M
  • Version: 16
  • Release Date: August 11th, 2011
  • Update Date: November 10th, 2019

Description:

Live Bollywood? Love Bollywood? Then look no more. bollywoodhungama.com is the place to be. The world's most authentic and widely read Bollywood daily now presents the tinsel towns' most happening news, videos, pictures, glamorous events and more on an app in your phone. Get behind the scenes or visit the most happening parties with all the stars at all times. Get to know what's running at the box office and which movies are topping the charts. Check out the movie reviews and figure out whether they are paisa vasool for the money you spend on ticket as well as popcorn and soda. Listen to the latest music launches from the jukebox and what's more, just follow your favorite stars on their twitter timelines. So download the new Bollywood Hungama App and get your daily dose of Bollywood Movies, Bollywood Songs, Bollywood News, and Movie Reviews at your fingertips.

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Standard
    99.44%
  • Direct
    0.56%
Ads Seen Recently
7,618
Longest Running Ad
Bollywood Hungama
Device
Desktop
Dimensions
other
Bollywood Hungama
Device
Mobile
Dimensions
320x50
Bollywood Hungama
Device
Mobile
Dimensions
300x250
Bollywood Hungama
Device
Mobile
Dimensions
320x50
Bollywood Hungama
Device
Mobile
Dimensions
other
Bollywood Hungama
Device
Mobile
Dimensions
300x250
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
pubmatic.com
reseller
159988
5d62403b186f2ace
ucfunnel.com
reseller
par-488a3e6bd8d997d0ed8b3bd34d8ba4b
aralego.com
reseller
par-488a3e6bd8d997d0ed8b3bd34d8ba4b
conversantmedia.com
reseller
100193
03113cd04947736d
emxdgt.com
reseller
1799
1e1d41537f7cad7f
rhythmone.com
reseller
2743945877
a670c89d4a324e47
video.unrulymedia.com
reseller
2743945877
adform.com
reseller
2643
9f5210a2f0999e32
supply.colossusssp.com
reseller
181
6c5b49d96ec1b458
sonobi.com
reseller
beb3195530
d1a215d9eb5aee9e
synacor.com
reseller
82245
e108f11b2cdf7d5b
Bollywood Hungama advertising reaches 9.05M visitors across desktop and mobile web, in countries such as India, United States, Pakistan, Canada, United Kingdom, Malaysia, United Arab Emirates. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Bollywood Hungama will allow you to reach consumers in industries or verticals such as Entertainment.

They are headquartered at Mumbai, India, and have 4 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Bollywood Hungama inventory partners include: pubmatic.com, ucfunnel.com, aralego.com, conversantmedia.com, emxdgt.com, rhythmone.com, video.unrulymedia.com, adform.com, supply.colossusssp.com, sonobi.com, synacor.com, rubiconproject.com, spotxchange.com, freewheel.tv, advertising.com, appnexus.com, openx.com, google.com, didna.io, vidazoo.com, 152media.com, indexexchange.com, adtech.com, lemmatechnologies.com, yahoo.com, districtm.io, aps.amazon.com, 33across.com, volantisdigital.com, tribalfusion.com, exponential.com, rtbhouse.com, loopme.com, lkqd.net, contextweb.com, smartadserver.com, risecodes.com, improvedigital.com, inmobi.com, spotx.tv, connatix.com, lijit.com, sovrn.com, xad.com, audience.media, yieldnexus.com, admix.in, admixer.net, admanmedia.com, advangelists.com, indexexchange.comindexexchange.com, aol.com, springserve.com, smaato.com, revcontent.com, outbrain.com, lkqd.com, criteo.com, bidtellect.com, aolcloud.net, gumgum.com, automatad.com, automatad.com, tremorhub.com, onetag.com, themediagrid.com, beachfront.com.

Bollywood Hungama works with Advertising technology companies such as PointRoll, DoubleVerify, Aggregate Knowledge, Flashtalking, ADTECH, Mediaplex, Conversant, AdPredictive, SiteScout, Atlas, Videology, RadiumOne, Optimax Media Delivery, Criteo, Google Adsense, Tribal Fusion, ContextWeb, Index Exchange, Turn, AppNexus, Pubmatic, AdMeld, Yield Manager, Rubicon Project, Openads/OpenX, Adify, SpotXchange, Adap.TV, Yahoo Publisher Network, X Plus One, Dstillery, The Trade Desk, BlueKai, Chango, Media Innovation Group, Simpli.fi, Digilant, Proclivity, LucidMedia, Connexity, Brandscreen, Zedo, DoubleClick.Net, Integral Ad Science, Rocket Fuel, eXelate, Brilig, Neustar AdAdvisor, Datonics, Tapad, Jumptap, Bizo, AOL-Time Warner Online Advertising, Twitter Ads, Resonate Insights, Drawbridge, eyeReturn, IponWeb BidSwitch, AudienceScience, DoubleClick Bid Manager, Yahoo Small Business, Evidon, Advertising.com, Crosswise, BlueKai DMP, AcuityAds, Magnetic, VINDICO, LiveRail, Specific Media, AppNexus Segment Pixel, LowerMyBills, Sekindo, RealVu, Prebid, Eyeota, Vidible, Google Publisher Tag, Vdopia, Adconion, Criteo Publisher Marketplace, RUN Ads, IntentIQ, Yahoo Ad Sync, Google Adsense Asynchronous, Exponential, Semasio, 161Media, Sovrn Direct, ContextWeb Direct, Google Direct, OpenX Reseller, Lijit Direct, ShareThrough Direct, Exponential Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, SpotXChange Reseller, PubMatic Reseller, FreeWheel Reseller, Tremor Video Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, GumGum Reseller, AppNexus Direct, AOL Reseller, SpringServe Reseller, BrightRoll Reseller, Synacor Reseller, 33 Across Reseller, Fyber Reseller, SmartAdServer Reseller, Amazon Reseller, LKQD Reseller, Brightcom Direct, Criteo Reseller, Converstand Media Direct, Google Inteactive Media Ads, Taboola Reseller, RhythmOne Reseller, ORC International Reseller, Sovrn Reseller, Comet Cox Media Reseller, Beachfront Reseller, Improve Digital Reseller, Taboola Direct, StickyAds TV, C1X Reseller, IndexExchange Reseller, Kargo Reseller, RhythmOne Direct, GumGum Direct, Criteo Direct, Outbrain Reseller, Outbrain Direct, Smaato Reseller, SpringServe Direct, Innovid, OpenX Direct, Sublime Skins, DemDex, Adobe Audience Manager Sync, LoopMe Direct, LoopMe Reseller, AdYouLike Reseller, 33 Across Direct, Sonobi Reseller, SpotXChange Direct, FreeWheel Direct, Google AdSense Integrator, AOL Direct, Switch Concepts Direct, The Trade Desk Reseller, Crimtan Reseller, Quantcast Reseller, SSPHighway Reseller, Native Ads Reseller, Zedo Direct, MemeVideo Reseller, Optimatic Reseller, Optimatic Direct, adtelligent Reseller, TIM Media Direct, Vertoz Direct, AdTrue Reseller, Bidtellect Reseller, Revcontent Reseller, AndBeyond.Media Direct, Aniview Reseller, Mobile Ad Trading Reseller, Quantcast Direct, SmartyAds Direct, Videmob Reseller, Somoaudience Reseller, Mediawayss Direct, Somoaudience Direct, Mobile Ad Trading Direct, Admixer Direct, Vhbx Direct, Cedato Reseller, Motionspots Direct, Lijit Reseller, RTK Direct, Converstand Media Reseller, DistrictM Reseller, Eye View Digital, Yieldmo, Burst Media, Freebit Admind, So-net Media, Synacor Direct, ucfunnel Reseller, Revcontent Direct, my6sense Reseller, TripleLift, Smart Adserver, Amazon Associates, Amazon Ad System, AdTheorent, Beeswax, AdGear, Taboola, MaxPoint Interactive, Adelphic, GumGum, Media.net Direct, RubiconProject Direct, ShareThrough Reseller, Improve Digital Direct, SmartAdServer Direct, Triple Lift Direct, Cinarra, MicroAd, AdTech Studio, GroundTruth Reseller, Vidazoo Direct, Adform Reseller, Telaria Reseller, ORC International Direct, AdMan Direct, Admixer Reseller, Primis Direct, Sekindo Direct, Videology Group Reseller, Amazon Direct, Yahoo Reseller, IndexExchange Direct, YieldBot Reseller, AdMan Reseller, 152 Media Direct, Connatix Direct, The MediaGrid Direct, RTB House Direct, Amazon Transparent Ad Marketplace, Forensiq, Improve Digital, RTK, Automatad, DistrictM, Media.net, Advangelists, Technorati Media, PubMatic Direct, E-Planning Reseller, Yahoo Direct, OneTag Reseller, Teads Reseller, Vidazoo Reseller, The MediaGrid Reseller, comScore Activation, AdYouLike Direct, OneTag Direct, FLoC, SmartyAds Reseller, adtelligent Direct, Beachfront Direct, Smaato Direct, 152 Media Reseller, Between Digital Direct, Yieldmo Direct, Triple Lift Reseller, Network Solutions Ads, Microsoft Advertising, Yieldmo Reseller, fluct Reseller, Media.net Reseller, E-Planning Direct, Sonobi Direct, Teads Direct, Between Digital Reseller, MGID Direct.