About

Business Standard is the country's most respected business daily, being the first choice of serious business readers. It is published in colour from 12 centres in India - Mumbai, New Delhi, Kolkata, Bangalore, Chennai, Ahmedabad, Hyderabad, Chandigarh, Lucknow, Pune, Kochi and Bhubaneswar. The newspaper believes in free, fair and independent journalism and strives to inculcate these values in its editorial staff. The journalism practised by Business Standard lays equal stress on quality, credibility and accuracy. Business Standard has the country's best economic journalists and columnists working for it. It is edited by T.N. Ninan, perhaps India’s best-known business journalist.

Apart from a business newspaper, BSL publishes several periodicals, including BS Motoring, Indian Management, Asian Management Review, a quarterly publication, and Business Standard in Hindi . The Hindi newspaper is published simultaneously from seven centres – Mumbai, Delhi, Chandigarh, Lucknow, Bhopal, Patna and Kolkata. Business Standard also has a regional language business website – www.bshindi.com

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Business News, Finance News, India News, BSE/NSE News, Stock Markets News, Sensex NIFTY, Latest Breaking News Headlines
  • Self / Managed Service:
    Managed Service
  • Industries
    Financial Services, Government & Politics, Healthcare, Sports, Technology
  • Key Differentiator
    Business Standard is the preferred choice of serious business readers. The newspaper is published from 12 centres - Mumbai, New Delhi, Kolkata, Bangalore, Chennai, Ahmedabad, Hyderabad, Chandigarh, Lucknow, Pune, Kochi and Bhubaneswar. A Hindi Business Standard is published from eight centres across northern India: Mumbai, Delhi, Kolkata, Patna, Lucknow, Bhopal, Chandigarh and Raipur. Its content can be accessed at bshindi.com.The newspaper believes in free, fair and independent journalism. The journalism practised by Business Standard lays equal stress on quality, credibility and accuracy.With an average page-count of 20 every day (Monday through Saturday), readers get indepth coverage of the corporate sector, banking and finance, markets and business, apart from the most influential group of editorial writers and columnists. Special focus sections in the newspaper include bi-weekly sections on Personal Business (on money, saving, spending and investing), and the tri-weekly Creative Business (which deals with businesses like media, entertainment, and non-traditional services).Business Standard also offers two weekly supplements along with the newspaper Management and Marketing - The Strategist on Monday's BS Weekend - Leisure, lifestyle, Enterprise, Books etc on Saturday's Widely seen as a CEO's newspaper, Business Standard is widely read by corporate executives and professionals from a wide spectrum of industries and business functions. The brand has a huge and loyal patronage amongst readers for its sharp, unbiased and credible reportage and serious, incisive and insightful analyses.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 5651 Global Rank
  • 402
    India
  • 18.2 M Estimated Visits
Traffic Sources
  • Search
    75.19%
  • Direct
    19.25%
  • Social
    2.58%
  • Referrals
    2.23%
  • Mail
    0.73%
  • Display
    0.02%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 1,909
7
India Rank 232
10
India Page Views 82.7%
3.2%
Top Countries
Top Search Keywords
  • McGill University
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 K Downloads
  • 10 SDKs
  • 2.62 Avg. Rating
  • 9 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.businessstandard.bs
  • App Support: https://www.business-standard.com/
  • Genre: news_and_magazines
  • Bundle ID: com.businessstandard.bs
  • App Size: 20.9 M
  • Release Date: January 27th, 2021
  • Update Date: January 27th, 2021

Description:

Business Standard, India’s leading business newspaper brings you top breaking stories in business, incisive analysis and insightful opinions. Besides news, you can also check out stock prices of India’s leading companies. Catch all the business action as it happens through the day.

Business Standard stands for reporting that stresses accuracy and credibility, comment that is informed, independent and fair, and journalism that is rooted in ethical conduct and defined by a sacrosanct bond with the reader.

App Features
- Top stories on business in India
- Breaking news
- Articles from the newspaper
- Special features on developing stories
- Analysis and opinion by specialist contributors including some of the sharpest minds writing on economics and business
- Regular stock market updates
- Stock price data and charts on India’s top companies
- News on companies, economy, finance, management, technology
- Video updates on markets and top business events of the day
- Share articles by email and social media websites

Share insights and knowledge with your friends and colleagues over social media and on email.
Send us your feedback and suggestion on feedback@business-standard.com
For more news, visit www.business-standard.com
For more information on the app, http://www.business-standard.com/android

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    14.09%
  • Standard
    79.18%
  • Direct
    6.73%
Ads Seen Recently
27,220
Longest Running Ad
Business Standard
Device
Desktop
Dimensions
other
Business Standard
Device
Mobile
Dimensions
300x250
Business Standard
Device
Mobile
Dimensions
300x250
Business Standard
Device
Mobile
Dimensions
300x250
Business Standard
Device
Mobile
Dimensions
300x250
Business Standard
Device
Mobile
Dimensions
300x250
Business Standard
Device
Mobile
Dimensions
other
Business Standard
Device
Mobile
Dimensions
other
Business Standard
Device
Mobile
Dimensions
other
Business Standard
Device
Mobile
Dimensions
other
Business Standard
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
rhythmone.com
direct
3736940343
a670c89d4a324e47
rhythmone.com
direct
1222734754
a670c89d4a324e47
freewheel.tv
reseller
1119441
freewheel.tv
reseller
1118129
freewheel.tv
direct
1119425
freewheel.tv
direct
1111553
video.unrulymedia.com
direct
3736940343
video.unrulymedia.com
direct
1222734754
freewheel.tv
reseller
1129889
freewheel.tv
direct
1129777
yahoo.com
reseller
55029
e1a5b5b6e3255540
Business Standard advertising reaches 18.2M visitors across desktop and mobile web, in countries such as India, United States, United Kingdom, United Arab Emirates. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Business Standard will allow you to reach consumers in industries or verticals such as Financial Services, Technology, Sports, Healthcare, Government & Politics.

They are headquartered at New Delhi, India, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Business Standard inventory partners include: rhythmone.com, freewheel.tv, video.unrulymedia.com, yahoo.com, appnexus.com, ad-generation.jp, adtech.com, rubiconproject.com, openx.com, pubmatic.com, districtm.io, aps.amazon.com, aol.com, themediagrid.com, onetag.com, advertising.com, synacor.com, spotx.tv, spotxchange.com, tremorhub.com, connatix.com, ucfunnel.com, aralego.com, google.com, coxmt.com, gumgum.com, emxdgt.com, advangelists.com, 33across.com, lkqd.net, triplelift.com, indexexchange.com, sharethrough.com, sonobi.com, media.net, undertone.com, contextweb.com, beachfront.com, springserve.com, smartclip.net, sovrn.com, smartadserver.com, gammassp.com, truvidplayer.com, yldbt.com, improvedigital.com, aniview.com, vdo.ai, lijit.com, cmcm.com, telaria.com, limpid, conversantmedia.com, playstream.media, adsolut.in, ssp.ynxs.io, lkqd.com, bidsxchange.com, ssp.smartyads.com, adyoulike.com, xapads.com, aolcloud.net, teads.tv, outbrain.com, andbeyond.media, tribalfusion.com, exponential.com, adtag.vidssp.com, ad.plus, loopme.com, adform.com, sekindo.com, yieldmo.com, thetimmedia.com.

Business Standard works with Advertising technology companies such as Flashtalking, Facebook Exchange FBX, Burst Media, Digilant, Aggregate Knowledge, AdMeld, Rubicon Project, Index Exchange, Improve Digital, SpotXchange, ContextWeb, AppNexus, Openads/OpenX, Atlas, Zedo, Google Adsense, DoubleClick.Net, RadiumOne, Brandscreen, The Trade Desk, Pubmatic, Rocket Fuel, Zenovia, Spongecell, Media Innovation Group, Advertising.com, Mediaplex, Evidon, Dstillery, DoubleVerify, Yahoo Small Business, Chango, Simpli.fi, MyBuys, Adconion, AppNexus Segment Pixel, IponWeb BidSwitch, SiteScout, Upfront Digital Media, Tapad, eXelate, Google Adsense for Domains, Drawbridge, Magnetic, Google Publisher Tag, DoubleClick Bid Manager, Google Adsense Asynchronous, BlueKai DMP, MyBuys MyAds, Videology, RhythmOne, Connexity, AcuityAds, DemDex, Outbrain, Adition, RealVu, DistrictM, Sekindo, GumGum, Forensiq, TripleLift, Polymorph, Vidible, Monarch Ads, Yashi, StickyAds TV, adtelligent, Falk Realtime, Semasio, Sojern, Clickagy, Link Share, SpringServe, BrightRoll, Kauli, Tribal Fusion, Adify, AdMeta, Switch Ads, Geniee, Collective Media, Sonobi, Resonate Insights, ADTECH, adingo, Smartclip, Tru Optik, adloox, Bidtellect, Criteo Publisher Marketplace, Eyeota, AdRoll, eyeReturn, Eye View Digital, VINDICO, Adhigh, Technorati Media, AdGear, Adobe Audience Manager Sync, Yahoo Ad Sync, CogoCast, BDEX, Media.net, RUN Ads, Aerserv, Teads, Appier, OpenDSP, GetIntent, Avocet, VideoAmp, Beachfront, AlephD, Epiphany AI, BidTheatre, Ad Tech Japan AOL, Sovrn Direct, Google Direct, Lijit Direct, ShareThrough Direct, Ads.txt, RubiconProject Reseller, DistrictM Direct, Google Remarketing, Facebook Custom Audiences, DistrictM Reseller, Brightcom Reseller, Fyber Reseller, OpenX Reseller, AppNexus Reseller, LKQD Reseller, RubiconProject Direct, Beachfront Reseller, SpotXChange Reseller, PubMatic Reseller, FreeWheel Reseller, Teads Direct, Tremor Video Reseller, Taboola Reseller, Google Reseller, RhythmOne Reseller, Videology Group Reseller, ORC International Reseller, Sekindo Direct, AOL Reseller, AdBlade Embed, Specific Media, Adblade, Taboola, Criteo, Insticator, Integral Ad Science, ContextWeb Reseller, Sonobi Reseller, Brightcom Direct, Synacor Reseller, 33 Across Reseller, Sovrn Reseller, Lijit Reseller, IndexExchange Reseller, Adform Reseller, Improve Digital Reseller, IndexExchange Direct, Adform, BlueKai, 161Media, DynAdmic, ClickCertain, Undertone, Amazon Ad System, Amazon Associates, Walmart, Turn, Beeswax, LowerMyBills, LoopMe Reseller, SmartAdServer Reseller, SpringServe Reseller, BrightRoll Reseller, GumGum Direct, StreamRail Direct, StreamRail Reseller, LKQD Direct, AOL Direct, Beachfront Direct, SpotXChange Direct, SmartAdServer Direct, ContextWeb Direct, PubMatic Direct, OpenX Direct, Smaato Direct, SpringServe Direct, FreeWheel Direct, GumGum Reseller, AppNexus Direct, 33 Across Direct, YieldBot Reseller, Outbrain Direct, Teads Reseller, Smaato Reseller, Comet Cox Media Reseller, Taboola Direct, Criteo Direct, Outbrain Reseller, AdYouLike Direct, Exponential Reseller, RhythmOne Direct, Google AdSense Integrator, Yieldmo, Smart Adserver, Sociomantic, Primis Direct, Insticator Direct, Media.net Direct, ucfunnel Direct, ad.plus Direct, AdTrue Direct, MemeVideo Direct, Amazon Direct, Vuble Reseller, AndBeyond.Media Direct, Optimatic Reseller, Bidtellect Reseller, Revcontent Reseller, Xapads Direct, Streamlyn Media Direct, Between Digital Reseller, StackAdapt, Converstand Media Reseller, Tappx Reseller, GroundTruth Reseller, Telaria Reseller, TIM Media Direct, Yieldmo Reseller, Truvid Direct, Gamma SSP Direct, Smartclip Direct, Undertone Direct, Synacor Direct, ShareThrough Reseller, Triple Lift Direct, ucfunnel Reseller, Connatix Direct, Connatix, MaxPoint Interactive, Intimate Merger, Neustar AdAdvisor, BidSwitch, Powerlinks, Google Inteactive Media Ads, Innovid, Blis, ZypMedia, Sharethrough, Aniview Reseller, OneTag Reseller, The MediaGrid Reseller, Yahoo Reseller, IAB Tech Lab, SpotX, Datonics, Converstand Media Direct, Telaria Direct, Tremor Video Direct, SmartyAds Direct, comScore Activation, PHP Ads, Open AdStream, Commission Junction, Cheq, AMob, FLoC, App-Ads.txt.