About

Deadline.com is the premier news source covering the business of entertainment, including movies, television, online, digital and related areas. Deadline was founded by veteran journalist Nikki Finke in 2006. Since then, the site has grown to feature a number of additional prominent and experienced entertainment editors from around the world.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Hollywood Entertainment Breaking News
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Government & Politics
  • Key Differentiator
    Deadline Hollywood — The Definitive Choice for Industry Insiders Deadline Hollywood (Deadline.com) first began in March 2006 as Deadline Hollywood Daily, the 24/7 Internet version of Nikki Finke’s long-running LA Weekly “Deadline Hollywood” print column. In 2009, Nikki’s site was purchased by PMC (formerly known as Mail.com Media Corporation). It has become the authoritative source for breaking news in the entertainment industry and readers check the site multiple times each day. Deadline Hollywood is regularly included on lists of top entertainment websites. Influential industry leaders and key decision-makers across many fields track Deadline many times a day and its postings regularly receive more reader comments than all of the entertainment industry news sites combined.
Site Traffic
  • 3334 Global Rank
  • 856
    United States
  • 25.6 M Estimated Visits
Traffic Sources
  • Search
    46.77%
  • Direct
    26.02%
  • Social
    17.09%
  • Referrals
    9.21%
  • Mail
    0.86%
  • Display
    0.06%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 2,344
48
United States Rank 670
70
United States Page Views 60.9%
3.1%
Top Countries
Top Search Keywords
  • San Diego
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 5 K Downloads
  • 10 SDKs
  • 3.24 Avg. Rating
  • 14 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.maz.combo694
  • App Support: https://pmc.com/
  • Genre: news_and_magazines
  • Bundle ID: com.maz.combo694
  • App Size: 62.6 M
  • Release Date: July 3rd, 2018
  • Update Date: January 13th, 2021

Description:

Variety is the premier source of entertainment news. Since 1905, the most influential leaders in the industry have turned to Variety for timely, credible, and straightforward news and analysis, covering film, TV, digital, music, and theater.

The new app also includes the latest offering from Variety, Variety Intelligence Platform (VIP). VIP's content is tailored to senior executives in the media industry and explores trends and issues that matter most to the c-suite, including market trends, earnings reports, product innovations, and emerging technology.

Key features of the new app:

TOP HEADLINES:
Quickly browse the TV, film, music, tech, theater, and awards sections with improved navigation and article search.

CUSTOMIZABLE HOMEPAGE: Immediately access the stories that matter most to your business with an article feed tailored to your preferences.

SAVE ARTICLES:
Save articles to read later in a single tap, and access easily on your personalized home screen.

REAL-TIME NEWS ALERTS:
Keep up with breaking stories as they happen with push notifications, easily toggled on or off in the app settings menu.

VIP:
Explore media business trends and issues with Variety Intelligence Platform, the latest offering from Variety.

E-EDITION:
Variety Magazine presented in an easy to read format and at your fingertips.

https://pmc.com/privacy-policy/

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    17.30%
  • Standard
    73.70%
  • Direct
    9.00%
Ads Seen Recently
37,000
Longest Running Ad
Deadline
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Dimensions
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
reseller
pub-3792796726804880
f08c47fec0942fa0
freewheel.tv
reseller
1064705
indexexchange.com
reseller
190549
contextweb.com
reseller
561340
89ff185a4c4e857c
appnexus.com
reseller
9733
rubiconproject.com
reseller
19564
0bfd66d529a55807
pubmatic.com
reseller
156592
5d62403b186f2ace
openx.com
reseller
539496816
6a698e2ec38604c6
spotx.tv
reseller
136839
7842df1d2fe2db34
spotxchange.com
reseller
136839
7842df1d2fe2db34
telaria.com
reseller
cd009
1a4e959a1b50034a
Deadline advertising reaches 25.6M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social, Video Advertising on Deadline will allow you to reach consumers in industries or verticals such as Entertainment, Government & Politics.

They are headquartered at Los Angeles, CA, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Deadline inventory partners include: google.com, freewheel.tv, indexexchange.com, contextweb.com, appnexus.com, rubiconproject.com, pubmatic.com, openx.com, spotx.tv, spotxchange.com, telaria.com, tremorhub.com, connatix.com, themediagrid.com, adform.com, improvedigital.com, yieldmo.com, emxdgt.com, sharethrough.com, sovrn.com, lijit.com, smartadserver.com, amxrtb.com, adtech.com, districtm.io, appmonet.com, juicenectar.com, advertising.com, undertone.com, triplelift.com, lkqd.net, teads.tv, outbrain.com, beachfront.com, kargo.com, gumgum.com, facebook.com, aps.amazon.com, lkqd.com, vidoomy.com, ssp.ynxs.io, rhythmone.com, springserve.com, loopme.com, aol.com, yahoo.com, aolcloud.net, trioninteractive.com, 1rx.io, richaudience.com, media.net, admanmedia.com, video.unrulymedia.com, pubnx.com, synacor.com, adtiming.com, pubnative.net, pokkt.com, engagebdr.com, blis.com, bidmachine.io, smaato.com, sonobi.com, admixer.net, admixer.co.kr, 33across.com, rtbhouse.com, selectmedia.asia, conversantmedia.com, nativo.com, vidazoo.com.

Deadline works with Advertising technology companies such as Jetpack Digital, Turn, CheckM8, Google Publisher Tag, Chango, Google Adsense, The Trade Desk, Neustar AdAdvisor, Yield Manager, Mediaplex, Conversant, BlueKai, AOL-Time Warner Online Advertising, Dstillery, DemDex, AppNexus, Resonate Insights, Atlas, Openads/OpenX, DoubleClick.Net, X Plus One, SiteScout, Rocket Fuel, ADTECH, eXelate, 247 Media, Martini Media, Open AdStream, Emediate, Media Innovation Group, BridgeTrack, Digilant, Facebook Exchange FBX, ContextWeb, Adify, Pubmatic, Rubicon Project, Aggregate Knowledge, SpotXchange, Index Exchange, Accuen, Videology, Adap.TV, Experian, MyBuys, comScore adXpose, AdGear, Connexity, Criteo, Advertising.com, Eq Ads, DoubleVerify, Amazon Ad System, Amazon Associates, Bizo, Undertone, Datonics, Brandscreen, NetSeer, Simpli.fi, Integral Ad Science, MLN Advertising, RadiumOne, Evidon, Adconion, Upfront Digital Media, Tapad, Jumptap, Yahoo Small Business, PointRoll, Drawbridge, Korrelate, 161Media, AcuityAds, IponWeb BidSwitch, Twitter Ads, Collective Media, AudienceScience, RealVu, Flashtalking, eyeReturn, Flite, AppNexus Segment Pixel, Google AdSense Custom Search Ads, Real Media Group, LiveRail, MyBuys MyAds, Magnetic, Adition, DoubleClick Bid Manager, BlueKai DMP, IntentIQ, Intellitxt, SkimLinks, Outbrain, Teads, Sourcepoint, Sonobi, Prebid, BrightRoll, Walmart, Adobe Audience Manager Sync, Yahoo Ad Sync, RhythmOne, GumGum, Header Tag by Index Exchange, Beeswax, Tribal Fusion, Adform, Semasio, Apester, Facebook Custom Audiences, Centro, Sonobi Direct, DistrictM Reseller, Sovrn Direct, AOL Direct, SmartAdServer Reseller, Google Direct, Fyber Direct, OpenX Reseller, Lijit Direct, ShareThrough Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, RubiconProject Direct, SpotXChange Reseller, PubMatic Reseller, FreeWheel Reseller, Switch Reseller, Sovrn Reseller, RhythmOne Direct, SpotXChange Direct, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, Improve Digital Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, ORC International Reseller, Facebook Direct, GumGum Direct, ORC International Direct, Triple Lift Direct, AppNexus Direct, AOL Reseller, Synacor Direct, ContextWeb Direct, Outbrain Direct, SpringServe Reseller, Beachfront Reseller, Sekindo Direct, Beachfront Direct, Google Inteactive Media Ads, PubMatic Direct, Videology Group Reseller, Criteo Publisher Marketplace, TripleLift, Burst Media, Taboola, Amazon Direct, Bidtellect, StackAdapt, AdRoll, Media.net, Visible Measures, IndexExchange Reseller, IndexExchange Direct, Kargo Direct, Teads Direct, Synacor Reseller, Outbrain Reseller, Fyber Reseller, Lijit Reseller, Consumable, GetIntent, Adhigh, Technorati Media, AlephD, Eye View Digital, BidTheatre, StickyAds TV, SpringServe, Infolinks, Improve Digital, Nativo, Adstir, VINDICO, Falk Realtime, AdKernel, LifeStreet Media, Comet Cox Media Reseller, Admedo, Teads Reseller, RUN Ads, iSpot.tv, Avocet, Improve Digital Direct, Converstand Media Direct, AdYouLike Direct, FreeWheel Direct, LKQD Direct, Criteo Direct, Eyeota, CogoCast, Meme Video, Forensiq, Admixer, SpotX, JW Player Tracking, Emerse, Vidible, LiveIntent Direct, JustPremium, Google AdSense Integrator, Yieldmo Direct, AdTheorent, ClickCertain, Yieldmo, MicroAd, AdMatrix, Vuble Direct, Undertone Direct, JUICE Mobile Direct, Media.net Direct, Yoc Direct, Consumable Direct, Instinctive Ads, EMX, Geniee, DistrictM, AdStanding, SmartAdServer Direct, Ad Lightning, Uponit, Telaria Reseller, SpringServe Direct, Adform Reseller, BidSwitch, Adelphic, MaxPoint Interactive, DynAdmic, Blis, ZypMedia, Loopme, Telaria Direct, Tremor Video Direct, bRealtime, So-net Media, Freebit Admind, Cinarra, Vidazoo Reseller, Yahoo Direct, The MediaGrid Direct, OneTag Reseller, 33 Across Direct, LoopMe Reseller, Smaato Reseller, AdYouLike Reseller, vidoomy Direct, Permutive, Connatix Direct, Yahoo Reseller, Adform Direct, LoopMe Direct, Rich Audience Direct, Admixer Reseller, Admantx, BlogHer Advertising Network, Outbrain Pixel, IAB Tech Lab, Nativo Reseller, AdMan Direct, Smaato Direct, LinkedIn Ads, AdMan Reseller, GumGum Reseller, Roku, Innovid, RTB House Direct, comScore Activation, Converstand Media Reseller, Audigent, Between Digital Direct, OneTag Direct, Consent Management Platform API v 2.0, BlogHer Food Network, Nativo Direct, Sharethrough, Advangelists, Media.net Reseller, Amazon Reseller, Triple Lift Reseller, Clickagy, Taboola Direct, 33 Across Reseller, Yieldmo Reseller, Kargo, Taboola Sponsored Links, Amazon Transparent Ad Marketplace, Aniview Reseller, Seedtag Direct, Unified ID 2.0, The MediaGrid Reseller, vidoomy Reseller, Mobfox Reseller.