About

Baidu’s DU Ad Platform (DAP) draws upon the behavioral data of over 1.6 billion users worldwide to provide advertisers and publishers with the most efficient advertising solutions available.

  • Company Name:
    DU Ad Platform
  • CEO Name:
    Robin Li
  • Parent Company Name:
    Baidu
  • (View Trends)
  • Headquarters:
  • Office Locations:
    Beijing, Rua George, Jakarta, Cairo and Bangkok
  • 50 - 200 employees
Capabilities
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Mobile Display, Social
  • CPA, CPC, CPI, CPM
  • Ad Network, Mobile App Publisher
  • Headline:
    Ad Platform
  • Industries
    Technology, Mobile App Installs
  • Key Differentiator
    DU Ad Platform is Baidu's global mobile advertising platform based on the world's top mobile app matrix. What we provide is a unique turnkey monetization solution. With our peak selection algorithm, real-time integration of high-quality ad channels, accurate targeting technology and global IDC network optimization, we can help developers maximize monetization efficiency and gross revenue.
Site Traffic
  • 0 Global Rank
  • 0
  • 2.71 K Estimated Visits
Traffic Sources
  • Referrals
    40.86%
  • Search
    31.56%
  • Direct
    25.66%
  • Social
    1.91%
  • Mail
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 201,364
9,754
India Rank 33,006
2,143
India Page Views 42.7%
0.9%
Top Countries
Top Search Keywords
  • Polytechnics and Institutes
DU Ad Platform advertising reaches 141k visitors across desktop and mobile web, in countries such as India, Argentina, Mexico, Thailand, United States, China, Japan. Pricing models they offer are CPA, CPC, CPI, CPM on channels such as Mobile, Social Advertising on DU Ad Platform will allow you to reach consumers in industries or verticals such as Technology, Mobile App Installs.

They have advertising & marketing contacts listed on Kochava.