Kochava Media Index - Essential Baby Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

Essential Baby is the largest online parenting community in Australia (and one of the largest women's communities) providing information and resources for conception, pregnancy, birth, baby, parenting and women's lifestyle

Company Name:
Essential Baby

(View Trends)

Headquarters: (View Map)
Bronte, New South Wales, Australia
1 - 10 employees
http://www.essentialbaby.com.au/advertise_with_us.html

Desktop Display, Mobile Display, Email, Social
CPM
Web Publisher
Headline:
Publisher: Essential Baby: Parenting Information For Mothers, Fathers, Parents & Parents to be | essentialbaby.com.au

Key Differentiator
Search in: EssentialBaby Essential Baby Media Centre The EB Media Centre gives you information on EB, internet advertising information and advertising and marketing contacts. About advertising with Essential Baby Advertiser testimonials Advertising opportunities Material specifications Booking and material deadlines Internet advertising terminology Contact Information About Advertising with Essential Baby Reach your Market through Essential Baby (EB). Essential Baby is Australia's largest parenting site and also one of the largest sites dedicated to Australian women. Essential Baby was founded in 1999 - an independently owned and operated business - 'founded and run by mums for mums', We provide a broad range of resources and information to Australian women through both an online and retail presence. After 7 years, working independently at building such a large community EB joined the Fairfax Digital network as of January 2007. Operating one of the largest online communities in Australia was an extremely challenging job for an independent team, particularly over the last year as online visitor numbers tripled! With so many exciting opportunities to explore to make EB even better for members, the EB Team are thrilled to have the support of such an experienced team. This new opportunity with Fairfax Digital will enable us to further develop exciting opportunities for our members - including the first ever Member Meet held in Melbourne in May 2008, with plans of more member events to come across Australia. We'd like to thank our readers, volunteers and advertisers who have made us such a success to date, and who we can now serve even better in the future. EB attracts women at all stages of the parenting cycle including conception, pregnancy, early motherhood and parenting. EB also provides a platform to a large audience of Australian women.
Owned / Operated Properties
essentialbaby.com
Approved 3rd Party Ad Serving / Rich Media Vendors
Sizmek - http://www.sizmek.com

123862 Global Rank
2391
1.18 M Estimated Visits

Traffic Sources

Referrals

80.84%
Search

9.12%
Direct

8.63%
Social

1.39%
Mail

0.01%
Display

0.00%

Geography Breakdown

United States

4.72%
United Kingdom

0.89%
Canada

0.84%
New Zealand

0.47%

Powered by

Global Rank 42,085

112

Links In Count 712

44

Australia Rank 1,693

114,865

Australia Page Views 33.5%

21.3%

Traffic Rank
Pageviews

Top Countries

Australia 33.5%
United States 25.9%
United Kingdom 5.3%
Canada 4.3%
India 3.1%

Top Sites Linking In

Top Search Keywords

Home
Consumer Information
Mobile

5 SDKs
33 Total reviews

App Url: https://itunes.apple.com/app/essential-baby/id382375180
App Support: http://www.essentialbaby.com.au/pregnancy/Weekly-Guide-to-Pregnancy/app
Genre: Health & Fitness
Bundle ID: au.com.fairfaxdigital.EB
App Size: 3.62 M
Version: 2.4
Release Date: July 23rd, 2010
Update Date: March 2nd, 2015

Description:

Essential Baby’s Weekly Guide to Pregnancy application allows you to learn about the weekly changes happening to your body throughout your pregnancy, and track your baby's growth and development during each week of your pregnancy. Now including a contraction timer with hospital settings! It’s the must-have iPhone application for mothers-to-be!
Key Features:
• Select your due date and track your baby’s development in real time
• Follow the weekly changes and development stages within each trimester
• View diagrams of your baby’s growth and development throughout the pregnancy
• Understand the symptoms you will encounter during each stage of your pregnancy
• Reference our safe food guide for safer eating during pregnancy
• Find exercises to improve backache and suppleness during pregnancy
• Utilise the contraction timer tool on the big day to track and record your labour as it progresses
• Discuss with your care provider the suggested settings for your hospital call reminder

Sort by

Josh McKinnon

Mar 08, 2015

Finally updated

Now the due date calculator works!

Sarah_G83

Feb 28, 2015

Don't bother downloading

Like others have said, you can enter a due date so the app is completely useless

Jeccabane

Feb 16, 2015

Due date issue

Obviously I'm not the only one with this issue- the whole point of the app and you can't enter your due date. I loved this app prior to this, please fix!!!!!

Rebecca Plumridge

Feb 10, 2015

Due Dateless

Can't enter a due date, was a good app up until that happened.

Knickbar

Feb 04, 2015

It used to be good...

This used to be a great app, but you can no longer enter a due date, the main point of the app. This problem has been ongoing for at least 4 months and they won't/haven't fixed it. There are better pregnancy tracking apps out there. Until they fix this I would give it a pass.

Lyra.P

Feb 01, 2015

Due Date Error

A month later and I still can't enter my due date! Don't u check your reviews???

ActionSheetPicker

HockeyApp

PLCrashReporter

ASIHTTPRequest

TouchXML

Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.

Native

0.00%
Standard

99.68%
Direct

0.32%

Ads Seen Recently

2,179

Latest Advertisers

Advertiser Ranking

Longest Running Ad

yahoo.com

direct

57262

e1a5b5b6e3255540

pubmatic.com

direct

159408

5d62403b186f2ace

rubiconproject.com

direct

21462

0bfd66d529a55807

indexexchange.com

direct

193629

50b1c356f2c5c8fc

google.com

direct

pub-8027655917349410

f08c47fec0942fa0

Show All

Essential Baby advertising reaches 1.18M visitors across desktop and mobile web, in countries such as Australia, United States, United Kingdom, Canada, New Zealand. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Essential Baby will allow you to reach consumers in industries or verticals such as .

They are headquartered at Bronte, New South Wales, Australia, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Essential Baby inventory partners include: yahoo.com, pubmatic.com, rubiconproject.com, indexexchange.com, google.com.

Essential Baby works with Advertising technology companies such as DemDex, SkimLinks, Adap.TV, SpotXchange, X Plus One, LucidMedia, Mediaplex, Dstillery, Conversant, Bizo, Connexity, cXense, Adblade, Tapad, Simpli.fi, eXelate, Rubicon Project, AdBrite, CPX Interactive, AppNexus, Atlas, SiteScout, Eq Ads, Advertising.com, Criteo, ADTECH, Evidon, Chango, Triggit, Rocket Fuel, BlueKai, RadiumOne, Yield Manager, Yahoo Publisher Network, DoubleClick.Net, Google Adsense, MyBuys, comScore adXpose, Undertone, Segmint, Facebook Exchange FBX, Adify, Openads/OpenX, Turn, Adconion, Aggregate Knowledge, Index Exchange, Accuen, Videology, AOL-Time Warner Online Advertising, Zenovia, DoubleVerify, Experian, Datonics, bRealtime, PointRoll, Integral Ad Science, Brilig, Zedo, Drawbridge, Google Publisher Tag, IponWeb BidSwitch, AdGear, Switch Ads, Specific Media, Improve Digital, AdPredictive, AcuityAds, Proclivity, Smart Adserver, VINDICO, Twitter Ads, Yahoo Small Business, Zodiak Active, Upfront Digital Media, Jumptap, Spongecell, Flashtalking, eyeReturn, DoubleClick Bid Manager, BlueKai DMP, Facebook Custom Audiences, AppNexus Segment Pixel, Adition, Adnologies, Serve Sharp, Link Share, AMob, Walmart, Adobe Audience Manager Sync, DynAdmic, Eyeota, Teads, Amazon Ad System, Yahoo Ad Sync, Amazon Associates, Appier, Tremor Video Direct, Google Direct, AppNexus Reseller, Ads.txt, RubiconProject Direct, Google Reseller, AppNexus Direct, IndexExchange Reseller, The Trade Desk, RUN Ads, 161Media, Peer39, ContextWeb, Grapeshot, Beeswax, Affectv, Google AdSense Integrator, Narrative, Adobe Audience Manager, Sociomantic, Burst Media, Magnetic, TripleLift, Eye View Digital, Yieldmo, Infectious Media, GetIntent, Adhigh, MaxPoint Interactive, Pubmatic, Blis, Sharethrough, ZypMedia, BidSwitch, PubMatic Direct, Yahoo Direct, Neustar AdAdvisor, Traverse, IndexExchange Direct, Telaria Direct, Triple Lift Direct, PHP Ads.