- Company Name:Factual
- Parent Company Name:N/A
(View Trends)
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Headquarters: (View Map)Los Angeles, CA, United States
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Office Locations:Los Angeles, CA HQ New York, NY San Francisco, CA Chicago, IL London, UK Shanghai, China
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50 - 200 employees
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Mobile Display
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% of Media Spend, CPM, Flat Rate
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Other
- Headline:Factual is a neutral location data company. We provide mobile location based data for ad targeting, measurement, and app customization. Contact us at strategy@factual.com for more information.
- Self / Managed Service:Managed Service & Self-Service
- IndustriesAutomotive, Clothing & Fashion, Consumer Packaged Goods, Entertainment, Financial Services, Food & Beverage, Retail, Sports, Technology, Travel & Leisure
- Key DifferentiatorFactual’s differentiators include Quality Data, Transparency, Neutrality, Customization, and Flexibility: 1) QUALITY DATA - Factual’s Geopulse product suite lets you target based on people’s real world behavior and real time location -- using the best data available in mobile marketing. All segments are built using Factual’s first party data and proprietary technology. 2) FLEXIBILITY - Factual data is available via all leading DSPs, DMPs, and ad buying platforms. 3) CUSTOMIZATION - Factual allows you to design highly-customized Audiences tailored to your specific campaign KPIs. Contact us at strategy@factual.com to get started. 4) NEUTRALITY & TRANSPARENCY - Factual is a neutral location data company. We focus solely on creating the best data assets and technology.
- Owned / Operated Propertiesn/a
- Programmatic Integrations & Publisher / Inventory PartnersFactual is a neutral location data company. We've integrated with leading vendors throughout the ecosystem to make our high quality location data easily accessible. See our ad partners here: https://www.factual.com/ad-partners
- Targeting
Factual provides mobile location data for ad targeting.
Factual’s Geopulse product suite lets you target based on people’s real world behavior and real time location -- using high-quality location based data.
TARGET REAL WORLD BEHAVIOR
Geopulse Audience lets you target ads to groups of people based on how they behave in the real world.
~ Design your own highly-customized Audiences based on nuanced behaviors using Factual’s self-service, web-based Geopulse Audience Designer tool.
~ Select from Factual’s Geopulse Audiences—a collection of ready-to-use audiences designed by our location experts and available in your preferred DSP or DMP.TARGET REAL TIME LOCATION
Geopulse Proximity allows you to reach mobile device users based on where they are in real time. Build either point-radius or polygon geofences -- enhanced with our proprietary Place Attachment technology. - Data PartnersFactual provides mobile location data for ad targeting -- including audience segments (based on how people behave in the real world) and proximity segments (where they are in real time). Segments are built using Factual’s first party data and proprietary technology. Factual data is available via leading DSPs, DMPs, and ad buying platforms. See our ad partners here: https://www.factual.com/ad-partners
- Ad Verification / Brand Safety / Measurement / Viewability PartnersNAI
- Approved 3rd Party Ad Serving / Rich Media VendorsFactual is a neutral location data company. We've integrated with leading vendors throughout the ecosystem to make our high quality location data easily accessible. See our ad partners here: https://www.factual.com/ad-partners
- 498094 Global Rank
- 104977 United States
- 54 K Estimated Visits
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Direct46.73%
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Search30.36%
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Referrals16.80%
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Social3.47%
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Mail2.64%
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Display0.00%
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75.09%
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75.09%
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5.35%
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5.35%
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3.02%
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3.02%
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2.40%
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2.40%
- Philippines 32.9%
- United States 29.4%
- India 7.4%
- Canada 4.3%
- Singapore 4.2%
- Martins Ferry
They are headquartered at Los Angeles, CA, United States, and have 1 advertising & marketing contacts listed on Kochava.
Factual works with Advertising technology companies such as Google Remarketing, DoubleClick.Net, Google Adsense, AdRoll, LinkedIn Ads, AppNexus, AppNexus Segment Pixel, Bizo, Facebook Custom Audiences, Beeswax, Google Floodlight Counter, DoubleClick Bid Manager, Inmobi.