About

The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of 605,402 (Deloitte assured, 3 January 2011 to 3 April 2011) and a combined print and online average daily readership of 2.1 million people worldwide (PwC assured, November 2010). FT.com has 3.6 million registered users and the FT has 224,000 paying digital subscribers. The newspaper, printed at 24 print sites across the globe, has a daily circulation of 372,076 (ABC, April 2011).

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Mobile Video, Native, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Business Owners, High Net Worth Individuals
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Education, Energy and Utilities, Financial Services, Food & Beverage, Government & Politics, Health & Beauty, Retail, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    The world’s leading companies and most prestigious brands have always recognised that advertising in the FT is unique. FT Advantage is how we demonstrate this.
  • Owned / Operated Properties
    ft.com, investorschronicle.co.uk, howtospendit.com, ftchinese.com
  • Targeting

    Behavioral, Demographic, Contextual. Sections: Business Education, Luxury, Personal Finance, Professional Finance, Recruitment

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 2672401 Global Rank
  • 225972
    United Kingdom
  • 3.01 K Estimated Visits
Traffic Sources
  • Direct
    64.92%
  • Search
    29.12%
  • Referrals
    4.97%
  • Display
    0.36%
  • Social
    0.33%
  • Mail
    0.29%
Powered by
Alexa Traffic Data
Global Rank 497,161
23,996
United States Rank 187,301
27,420
United States Page Views 41.9%
1.0%
Top Countries
Top Search Keywords
  • London
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 K Downloads
  • 9 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.ft.htsi
  • App Support:
  • Genre: news_and_magazines
  • Bundle ID: com.ft.htsi
  • App Size: 5.51 M
  • Release Date: August 29th, 2019
  • Update Date: April 7th, 2020

Description:

Never miss an issue.
Free digital access to the FT's How To Spend It magazine, plus daily web-only postings by its top contributors.

FEATURES

- Download current and past issues of the magazine to read offline whenever you like
- Receive notifications when a new edition is added and never miss out again on the latest magazine
- Search for content by subject
- Create a scrapbook of your favourite articles
- Share articles across all your social media channels
- The Gift Guide: browse hundreds of inspirational gift ideas for him and for her

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Amazon In-App Purchasing
The In-App Purchasing (IAP) API allows your app to present, process, and fulfill purchases of digital content and subscriptions within your app. Amazon supports an IAP API for Android Apps and Web Apps. This page gives a high-level introduction to the IAP API.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Crashlytics
Crashlytics helps collecting, analyzing and organizing app crash reports
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Pug Pig
Pugpig is the mobile publishing platform that's helping content owners all over the world to create unique, amazing, engaging and chart-topping apps, all without killing their editorial teams.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
Financial Times
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
teads.tv
direct
12904
teads.tv
direct
14642
google.com
direct
pub-2337235910135962
ft.com
direct
2
google.com
direct
pub-2337235910135962
google.com
direct
pub-2337235910135962
Financial Times advertising reaches 29.1M visitors across desktop and mobile web, in countries such as United Kingdom, United States, France, Canada, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, MobileVideo, Native, Social, Video Advertising on Financial Times will allow you to reach consumers in industries or verticals such as Technology, Government & Politics, Health & Beauty, Food & Beverage, Travel & Leisure, Telecommunications, Financial Services, Retail, Consumer Packaged Goods, Education, Energy and Utilities; you can target them with parameters such as: Behavioral, Demographic, Contextual. Sections: Business Education, Luxury, Personal Finance, Professional Finance, Recruitment.

They are headquartered at 北京, Beijing Shi, China, and have 272 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Financial Times inventory partners include: teads.tv, google.com, ft.com.

Financial Times works with Advertising technology companies such as LinkedIn Ads, DoubleClick.Net.