About

Fooducate is a personal grocery advisor, helping people purchase the best food for their families.

Using a mobile phone, consumers can look up a product at the supermarket, learn what's really inside, and make a better, more informed buying decision.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: eat a bit better
  • Self / Managed Service:
    Managed Service
  • Industries
    Health & Beauty, Healthcare
  • Key Differentiator
    Fooducate helps people make better food choices. Our tagline - eat a bit better - reflects our belief that every individual can make small improvements in their dietary habits. Fooducate's scientific algorithm grades hundreds of thousands of food products based on their nutrition and ingredient profile. Fooducate's blog, updated daily, covers current events in the food, nutrition, and health space along with product reviews. The Fooducate Network includes its website, blog, mobile applications, and affiliate properties. Please contact us for Advertising Opportunities and Specifications. Fooducate's Advertising Policy The following guidelines have been established by Fooducate to govern various aspects of Advertising on the Fooducate Network. As used in this policy, the terms "Advertising" and "Advertisements" include third party banners, badges, contextual advertising, sponsored content, email marketing, and other mobile marketing efforts. The guidelines in this policy govern issues such as acceptance of Advertisements by Fooducate and how Advertisements are displayed on the Fooducate Network. Fooducate has sole discretion for determining the types of Advertising that will be accepted and displayed on the Fooducate Network. Under no circumstances will Fooducate make changes to its nutrition grading algorithms in consideration for any Advertising. Under no circumstances will Fooducate's acceptance of any Advertisement be considered an endorsement of the product(s) and/or service(s) advertised or for the company that advertises, manufactures, distributes, or promotes the products or services. Fooducate will not accept Advertising that, in Fooducate's opinion, does not promote Fooducate's objectives to help people eat a bit better. Advertisers must only offer products or services which are readily available for purchase. The Advertising must also clearly identify the advertiser. Fooducate recognizes and maintains a distinct separation between advertising and sponsored content and editorial content. All Advertising or sponsored content on the Fooducate Network will be clearly and unambiguously identified. Fooducate will not allow any Advertising on a Fooducate Property that is not identified with the label of "Advertisement" , "Sponsored" or some similar designation indicating that the content is being provided by or on behalf of the sponsor. A click on an Advertisement may only link the end user to the third-party advertiser's site or to relevant sponsored content area on a Fooducate Property. No Advertising will be allowed on the Fooducate Network that could injure the good name or reputation of Fooducate or any Fooducate Property.
Site Traffic
  • 39771 Global Rank
  • 7883
    United States
  • 1.58 M Estimated Visits
Traffic Sources
  • Search
    83.90%
  • Direct
    13.94%
  • Social
    0.97%
  • Mail
    0.82%
  • Referrals
    0.34%
  • Display
    0.03%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 33,039
1,443
United States Rank 6,653
643
United States Page Views 89.6%
1.1%
Top Countries
Top Search Keywords
  • On the Web
  • Web Portals
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 4.64 Avg. Rating
  • 9.73 K Total reviews
  • App Url: https://itunes.apple.com/app/fooducate/id398436747
  • App Support: http://www.fooducate.com
  • Genre: Health & Fitness
  • Bundle ID: com.fooducate.fooducateNutritionApp
  • App Size: 35.1 M
  • Version: 6.64
  • Release Date: November 3rd, 2010
  • Update Date: April 27th, 2021

Description:

Since 2010, Fooducate has been helping millions of people eat healthier, lose weight and improve their health.

• Recommended by doctors, dietitians, fitness trainers, and personal coaches
• Apple's Best of the iPhone Health & Fitness category
• 1st prize - US Surgeon General Healthy App Challenge
• Media praise: USAToday, NYTimes, Dr. Oz, Oprah, WSJ, ABC, FOX, etc.

THE BEST NUTRITION & HEALTH TRACKER
+ Track your food intake and exercise
+ Track the quality of calories
+ Seamlessly integrated with Apple's HEALTH App
+ Track your macros: protein, fats, carbs
+ Track your sleep, mood, and hunger levels
+ Add your recipes and instamagically & see their nutrition value!

HUGE FOOD DATABASE
+ Scan hundreds of thousands of unique product barcodes
+ Get a personalized nutrition grade (A, B, C, or D) for each food
+ Get suggestions for healthier foods based on what you scan

THE BEST DIET ADVICE
+ Free health & diet tips from nutrition professionals
+ Free weight loss suggestions
+ Motivation, love & support from the community

FOODUCATE TEACHES YOU TO EAT FOR HEALTH!
Fooducate analyzes information found in product nutrition panels and ingredient lists. Scan to discover things manufacturers don't want you to notice:
- added sugars
- artificial sweeteners such as aspartame
- trans fats
- high fructose corn syrup
- MSG
- controversial food colorings
- GMO - genetical modified organisms (premium feature)
- additives and preservatives
- and more...

USER REVIEWS
***** “I lost 55 pounds with this app!"
***** "Eating healthy is the easy way to lose weight. Thanks Fooducate!"
***** “I am learning so many helpful new things about healthy eating.”
***** “Makes healthy food checking a breeze"
***** "Fooducate is undoubtedly the best weight loss coach I ever had."

PERSONALIZE FOODUCATE
- age, gender, weight, height, activity level
- desired weight loss rate
- keto & carb control
- health conditions (low cholesterol, diabetes,...)
- women's health (pregnancy, PCOS)
- dietary goals (non processed foods, vegetarian)
- avoid MSG, HFCS, GMOs and other ingredients
- low FODMAP diet
- Gluten free and other allergens
(Note: some personalization features require a premium account)

Health App integration:
- import your exercise & sleep data from other apps and devices
- export your meal nutrition data - calories, carbs, and more

IN-APP PURCHASES:

* Pro
—> KETO & Low-carb diet
—> Diabetes, kidney disease, heart health, and more
—> Paleo, vegan, vegetarian diet
—> GMO warnings
—> Weekly health & diet tips
—> Priority support
—> No ads.
Subscription options: monthly auto-renew, annual auto-renew, one-time purchase

* Gluten & Allergies
—> Gluten-free diet
—> Uncover gluten and allergens in your food
—> Choose allergen free alternatives
—> Includes gluten, milk, lactose, soy, peanuts, tree nuts, eggs, fish, shellfish, sesame, and corn.
—> Priority support.
Subscription options: monthly auto-renew, annual auto-renew, one-time purchase

* Diet Kickstart
one-time purchase

* Pet Food
one-time purchase

Notes:
Payment will be charged to your iTunes Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. You can manage your subscriptions and turn off auto-renewal by going to your Account Settings after purchase. When your subscription ends, you can still use the app, without premium features

Our terms of use: www.fooducate.com/terms
Our privacy policy: www.fooducate.com/privacy
Our website: www.fooducate.com

NOTES:
* Requires iOS 9 and higher
* Product grading is only for US products
* Pet peeve: Losing, not loosing weight!

Daily Downloads Dec 01 - 31, 2024

Sort by

Eleni333

Apr 27, 2021

Just Threw away 21$

I just tried the app, only to discover that even for the price, I don’t get to track very many nutrients at all. Since I’m trying a vegan diet, nutrient tracking is more important than ever. I thought I’d be able to track more once I paid. They call it a trial period, but it doesn’t seem to be free. Am I wrong? Is it free? Either way, the eventual price isn’t worth not being able to track more nutrients. On a couple of other apps I’ve tried you can track far more nutrients. The problem is just that their calorie accuracy is not reliable at all. However, I think I’m gonna go back to one of them because it’s so much easier to use than My Fitness Pal and you can track more nutrients.

SafeHavrn

Apr 26, 2021

85 & still trying

I actuythinknits pretty difficult to navigate compared to the only one I’ve used...FITNESS PAL! However for whatever reason. I’ve been unable to find r recover my password!

Alrad2019

Apr 20, 2021

App is not free

I was looking for a free App to help with weight loss goals, healthy food & exercise tracking. I wanted to try out this App to see if I would enjoy it or upgrade after trial. However the information I logged in to the program only shows a list with expected goal. It ask you to tap on the upgrade box which I have not done or intended to do at this time. I was expecting a free trial of what the App can do with a daily follow up of my progress before moving on to the upgrade.

isnrhapsbwozbge

Apr 18, 2021

Nope

You can’t even start without them making you 1. Write a review and 2. Go premium. I jumps the hoops only to find I couldn’t even put in today’s foods. The app clearly says it has a free option and a premium paid option. There are zero free options and as you’re trying to navigate it, it interrupts you to make you rate them. If I can’t even take 30 seconds to navigate a new app then that app goes into the trash

applefriedjeans

Apr 15, 2021

Nearly the perfect app

I love the idea of the daily budget and easily tracking calories. However, two things that would bring this to the next level are a widget and Apple Watch app. With a widget I could see my calorie budget without opening the app, would be much preferred.

Lololololilililol

Apr 07, 2021

meh

my fitness pal is much better.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    45.59%
  • Standard
    54.41%
  • Direct
    0.00%
Ads Seen Recently
9,754
Longest Running Ad
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
coxmt.com
reseller
2000067995202
pubmatic.com
reseller
156084
5d62403b186f2ace
pubmatic.com
reseller
156325
5d62403b186f2ace
pubmatic.com
reseller
156458
5d62403b186f2ace
indexexchange.com
reseller
183965
50b1c356f2c5c8fc
rubiconproject.com
reseller
18222
0bfd66d529a55807
advertising.com
reseller
6976
openx.com
reseller
540454059
6a698e2ec38604c6
contextweb.com
reseller
561910
89ff185a4c4e857c
rhythmone.com
reseller
2968119028
a670c89d4a324e47
pubmatic.com
reseller
157310
5d62403b186f2ace
Fooducate advertising reaches 1.58M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Philippines, Australia, India. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Fooducate will allow you to reach consumers in industries or verticals such as Healthcare, Health & Beauty.

They are headquartered at Israel, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Fooducate inventory partners include: coxmt.com, pubmatic.com, indexexchange.com, rubiconproject.com, advertising.com, openx.com, contextweb.com, rhythmone.com, beachfront.com, springserve.com, lkqd.com, lkqd.net, vindicosuite.com, video.unrulymedia.com, undertone.com, ssp.ynxs.io, spotxchange.com, spotx.tv, google.com, freewheel.tv, districtm.io, appnexus.com, brightcom.com, advangelists.com, conversantmedia.com, aol.com, adtech.com, gumgum.com, emxdgt.com, 33across.com, synacor.com, ucfunnel.com, aralego.com, somoaudience.com, mobileadtrading.com, tremorhub.com, rockyou.net.

Fooducate works with Advertising technology companies such as Chango, Videology, AOL-Time Warner Online Advertising, Yield Manager, Turn, Neustar AdAdvisor, Yahoo Publisher Network, Resonate Insights, DoubleClick.Net, AppNexus, Atlas, Google Publisher Tag, Facebook Exchange FBX, AppNexus Segment Pixel, Google Adsense, Google Adsense Asynchronous, Ads.txt, Google Direct, Google AdSense Integrator, Google Matched Content, Synacor Reseller, 33 Across Reseller, AOL Reseller, AppNexus Reseller, ORC International Reseller, Google Reseller, GumGum Reseller, OpenX Reseller, PubMatic Reseller, RhythmOne Reseller, RubiconProject Reseller, Comet Cox Media Reseller, IndexExchange Reseller, Converstand Media Reseller, DistrictM Reseller, Rock You Reseller, SpotXChange Reseller, Tremor Video Reseller, Beachfront Reseller, Mobile Ad Trading Reseller, Somoaudience Reseller, SpringServe Reseller, ucfunnel Reseller, Brightcom Reseller, ContextWeb Reseller, FreeWheel Reseller, Undertone Reseller, LKQD Reseller, Less than 5 DIRECT Ads.txt, FLoC, AdMan Direct, Amazon Direct, AppNexus Direct, Beachfront Direct, Converstand Media Direct, DistrictM Direct, ORC International Direct, Facebook Direct, Fyber Direct, IndexExchange Direct, LKQD Direct, Mars Media Group Direct, OpenX Direct, PubMatic Direct, RhythmOne Direct, RubiconProject Direct, ShareThrough Direct, Smaato Direct, Synacor Direct, Adform Reseller, AdMan Reseller, Admixer Reseller, AdYouLike Reseller, Genesis Media Reseller, Amazon Reseller, Between Digital Reseller, Chocolate Reseller, Criteo Reseller, E-Planning Reseller, Facebook Reseller, Fyber Reseller, Gamma SSP Reseller, Gamoshi Reseller, GroundTruth Reseller, Improve Digital Reseller, Lijit Reseller, LoopMe Reseller, Mars Media Group Reseller, Media.net Reseller, Mobfox Reseller, OneTag Reseller, Outbrain Reseller, ShareThrough Reseller, Smaato Reseller, SmartAdServer Reseller, Smartclip Reseller, Smartstream Reseller, SmartyAds Reseller, Sonobi Reseller, Sovrn Reseller, Stroeer Reseller, Tappx Reseller, TargetSpot Reseller, Teads Reseller, Telaria Reseller, Brave Reseller, The MediaGrid Reseller, Triple Lift Reseller, Vidazoo Reseller, vidoomy Reseller, Yahoo Reseller, Yieldlab Reseller, Yieldmo Reseller, Zedo Reseller, App-Ads.txt, 33 Across Direct, AOL Direct, Carambola Direct, GumGum Direct, Lijit Direct, LiveIntent Direct, Mobfox Direct, Outbrain Direct, Sonobi Direct, Sovrn Direct, Triple Lift Direct, Revcontent Reseller, Amazon Ad System, Amazon Transparent Ad Marketplace, Prebid.