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Her Campus
A Collegiette's guide to life
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About

Her Campus Media is the #1 new media brand for the empowered college woman. Written entirely by the world's top college journalists – with 7,000+ contributors and counting – HerCampus.com features national Style, Beauty, Health, Love, Life, Career, Entertainment, News, DIY, LGBTQ+, High School, and After College content supplemented by local content from 300+ campus chapters nationwide and in eight countries. In addition, Her Campus offers an email newsletter, The InfluenceHer Collective, High School Ambassador Program, Her Conference™, Her Conference™: High School, College Fashion Week®, Her Campus Shop, The Her Campus Guide to College Life, and even more products, programming, tools, and events to fulfill its mission of serving college women across every platform. Her Campus also provides 360-degree college marketing services for brands looking to reach the female college demographic, offering digital, on-campus, influencer, and experiential marketing solutions for its clients.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    A Collegiette's guide to life
  • Self / Managed Service:
    Managed Service
  • Industries
    Education
  • Key Differentiator
    Her Campus leverages its online and offline presence to offer digital, on-campus, and event-based marketing solutions for companies looking to reach the college market, and is proud to have won a Gold MarCom Award and Silver SABRE Award for client campaigns.
  • Owned / Operated Properties
    heruni.com
Site Traffic
  • 73124 Global Rank
  • 28660
    United States
  • 2.44 M Estimated Visits
Traffic Sources
  • Search
    74.70%
  • Direct
    18.38%
  • Social
    5.70%
  • Referrals
    0.94%
  • Mail
    0.25%
  • Display
    0.02%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 17,358
606
Links In Count 2,136
18
India Rank 7,498
2,529
India Page Views 28.0%
6.4%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Expatriates
  • Indian-American
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 Downloads
  • 10 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.app.app23bac78ac4bf
  • App Support: http://www.hercampusmedia.com
  • Genre: lifestyle
  • Bundle ID: com.app.app23bac78ac4bf
  • App Size: 10.6 M
  • Version: 38
  • Release Date: September 30th, 2015
  • Update Date: September 30th, 2015

Description:

Hey fashionistas, the college fashion event you've been waiting for is finally here: College Fashion Week 2015! This app is basically the CFW program; it has everything you need to make the most out of tonight's show, including the event schedule, giveaway details, info about our interactive stations and more! Ready to have an amazing night? Download this app now!

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Cloud Messaging
Deprecated Google Cloud Messaging for Android (GCM) is a service that allows you to send data from your server to your users' Android-powered device, and also to receive messages from devices on the same connection. The GCM service handles all aspects of queueing of messages and delivery to the target Android application running on the target device. GCM is completely free no matter how big your messaging needs are, and there are no quotas.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Maps
Allow your users explore the world with rich maps provided by Google. Identify locations with custom markers, augment the map data with image overlays, embed one or more maps as fragments, and much more.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Standard
    93.68%
  • Direct
    6.32%
Ads Seen Recently
2,933
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Her Campus
Device
Desktop
Dimensions
other
Dates Active
Aug 06, 2018 to Aug 04, 2020
Her Campus
Device
Desktop
Dimensions
728x90
Dates Active
Feb 11, 2021 to May 14, 2021
Her Campus
Device
Mobile
Dimensions
320x50
Dates Active
Feb 11, 2021 to May 14, 2021
Her Campus
Device
Mobile
Dimensions
300x250
Dates Active
Jul 03, 2020 to Jun 02, 2021
Her Campus
Device
Desktop
Dimensions
728x90
Dates Active
Jul 02, 2020 to Jun 03, 2021
Her Campus
Device
Desktop
Dimensions
300x600
Dates Active
Feb 12, 2021 to May 14, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
video.unrulymedia.com
reseller
4116102010
rhythmone.com
reseller
4116102010
a670c89d4a324e47
openx.com
reseller
542516246
6a698e2ec38604c6
indexexchange.com
reseller
189872
google.com
reseller
pub-8172268348509349
f08c47fec0942fa0
freewheel.tv
reseller
33601
freewheel.tv
reseller
33081
adform.com
reseller
183
improvedigital.com
reseller
185
spotxchange.com
reseller
108933
7842df1d2fe2db34
spotx.tv
reseller
108933
7842df1d2fe2db34
Her Campus advertising reaches 2.44M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Philippines, Australia, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Her Campus will allow you to reach consumers in industries or verticals such as Education.

They are headquartered at Boston, MA, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Her Campus inventory partners include: video.unrulymedia.com, rhythmone.com, openx.com, indexexchange.com, google.com, freewheel.tv, adform.com, improvedigital.com, spotxchange.com, spotx.tv, appnexus.com, outbrain.com, emxdgt.com, rubiconproject.com, pubmatic.com, coxmt.com, synacor.com, 33across.com, contextweb.com, bidtellect.com, gumgum.com.

Her Campus works with Advertising technology companies such as Flashtalking, Yahoo Genome, DoubleVerify, LucidMedia, Taboola, Facebook Exchange FBX, LiveRail, BrightRoll, Undertone, Real Media Group, Open AdStream, Brandscreen, Adify, Openads/OpenX, X Plus One, SiteScout, Rocket Fuel, AdGear, PointRoll, Dstillery, DemDex, Experian, Centro, Chango, Choice Stream, PulsePoint, Resonate Insights, Adap.TV, BlueKai, Yahoo Publisher Network, Magnetic, Collective Media, Datonics, The Trade Desk, Index Exchange, ZergNet, Visual Revenue, Videology, Media Innovation Group, Turn, Brilig, Evidon, Pubmatic, eXelate, Upfront Digital Media, DoubleClick.Net, Mediaplex, Conversant, Zedo, Atlas, Google Publisher Tag, VigLink, Criteo, Glam Media, Google Ad Partner Services, Google Adsense, SkimLinks, AudienceScience, Integral Ad Science, Burst Media, Aggregate Knowledge, Simpli.fi, Flite, IntentIQ, Yahoo Small Business, SpotXchange, AdRoll, bRealtime, RadiumOne, RealVu, Connexity, Adconion, AppNexus Segment Pixel, Facebook Custom Audiences, PubExchange, AdZerk, eyeReturn, DoubleClick Bid Manager, BlueKai DMP, Digilant, BuySell Ads, ContextWeb, VINDICO, IponWeb BidSwitch, Adobe Audience Manager Sync, AppNexus, Rubicon Project, Tapad, Twitter Ads, Advertising.com, CivicScience, Marketing Sciences B2C, Adventive, Ads.txt, Google Direct, GumGum Direct, AppNexus Reseller, Bidtellect Reseller, ContextWeb Reseller, OpenX Reseller, Google Reseller, RhythmOne Reseller, 33 Across Reseller, RubiconProject Reseller, PubMatic Reseller, Synacor Reseller, Comet Cox Media Reseller, ORC International Reseller, IndexExchange Reseller, Outbrain Reseller, Google AdSense Integrator, Adform Reseller, FreeWheel Reseller, Improve Digital Reseller, SpotXChange Reseller, Less than 5 DIRECT Ads.txt, Snap Pixel, comScore Activation, FLoC, Outbrain Pixel, Microsoft Advertising, Outbrain, Lijit Direct, OneTag Direct, Sovrn Direct, Criteo Reseller, GumGum Reseller, Brightcom Direct, AdYouLike Reseller, Lijit Reseller, OneTag Reseller, SmartAdServer Reseller, Sonobi Reseller, Sovrn Reseller, Yahoo Reseller, Yieldmo Reseller.
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Last Updated 11/5/24
Her Campus advertising reaches 2.44M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Philippines, Australia, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Her Campus will allow you to reach consumers in industries or verticals such as Education.

They are headquartered at Boston, MA, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Her Campus inventory partners include: video.unrulymedia.com, rhythmone.com, openx.com, indexexchange.com, google.com, freewheel.tv, adform.com, improvedigital.com, spotxchange.com, spotx.tv, appnexus.com, outbrain.com, emxdgt.com, rubiconproject.com, pubmatic.com, coxmt.com, synacor.com, 33across.com, contextweb.com, bidtellect.com, gumgum.com.

Her Campus works with Advertising technology companies such as Flashtalking, Yahoo Genome, DoubleVerify, LucidMedia, Taboola, Facebook Exchange FBX, LiveRail, BrightRoll, Undertone, Real Media Group, Open AdStream, Brandscreen, Adify, Openads/OpenX, X Plus One, SiteScout, Rocket Fuel, AdGear, PointRoll, Dstillery, DemDex, Experian, Centro, Chango, Choice Stream, PulsePoint, Resonate Insights, Adap.TV, BlueKai, Yahoo Publisher Network, Magnetic, Collective Media, Datonics, The Trade Desk, Index Exchange, ZergNet, Visual Revenue, Videology, Media Innovation Group, Turn, Brilig, Evidon, Pubmatic, eXelate, Upfront Digital Media, DoubleClick.Net, Mediaplex, Conversant, Zedo, Atlas, Google Publisher Tag, VigLink, Criteo, Glam Media, Google Ad Partner Services, Google Adsense, SkimLinks, AudienceScience, Integral Ad Science, Burst Media, Aggregate Knowledge, Simpli.fi, Flite, IntentIQ, Yahoo Small Business, SpotXchange, AdRoll, bRealtime, RadiumOne, RealVu, Connexity, Adconion, AppNexus Segment Pixel, Facebook Custom Audiences, PubExchange, AdZerk, eyeReturn, DoubleClick Bid Manager, BlueKai DMP, Digilant, BuySell Ads, ContextWeb, VINDICO, IponWeb BidSwitch, Adobe Audience Manager Sync, AppNexus, Rubicon Project, Tapad, Twitter Ads, Advertising.com, CivicScience, Marketing Sciences B2C, Adventive, Ads.txt, Google Direct, GumGum Direct, AppNexus Reseller, Bidtellect Reseller, ContextWeb Reseller, OpenX Reseller, Google Reseller, RhythmOne Reseller, 33 Across Reseller, RubiconProject Reseller, PubMatic Reseller, Synacor Reseller, Comet Cox Media Reseller, ORC International Reseller, IndexExchange Reseller, Outbrain Reseller, Google AdSense Integrator, Adform Reseller, FreeWheel Reseller, Improve Digital Reseller, SpotXChange Reseller, Less than 5 DIRECT Ads.txt, Snap Pixel, comScore Activation, FLoC, Outbrain Pixel, Microsoft Advertising, Outbrain, Lijit Direct, OneTag Direct, Sovrn Direct, Criteo Reseller, GumGum Reseller, Brightcom Direct, AdYouLike Reseller, Lijit Reseller, OneTag Reseller, SmartAdServer Reseller, Sonobi Reseller, Sovrn Reseller, Yahoo Reseller, Yieldmo Reseller.