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Hipcricket (acquired by Upland Software)
Mobile Ad Network: Targeting, Fingerprinting, Cross Platform Measurement, Audience Reach/Scale, Patents
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Zach Goodman
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Hipcricket, Inc. (OTCBB: HIPP) & (OTCQB: HIPP) provides a unified mobile engagement platform that drives awareness, sales and loyalty. Its AD LIFE® platform has been used by internationally recognized brands and agencies to power more than 400,000 campaigns across SMS, 2D/QR codes, mobile websites, advertising networks, social media and branded apps. For additional Hipcricket news and information, visit www.hipcricket.com or text "NEWS" to 24474.

  • Company Name:
    Hipcricket
  • Parent Company Name:
    acquired by Upland Software
    • (View Trends)
  • Headquarters: (View Map)
    Bellevue, WA, United States
  • Office Locations:
    HQ: Seattle WA. Also: New York, Atlanta, Chicago, Washington D.C., Los Angeles, San Francisco, Miami, & Dallas.
  • 50 - 200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • iOS
    • Android
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    We can develop a variety of means to support beyond the tap type advertising solutions to drive brand awareness and direct response/lead generation.
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Email
  • Desktop Display, Mobile Display, Social, Desktop Video, Mobile Video, Email
  • CPA, CPC, CPCV, CPE, CPI, CPL, CPM, CPV
  • Ad Network
  • Headline:
    Mobile Ad Network: Targeting, Fingerprinting, Cross Platform Measurement, Audience Reach/Scale, Patents
  • Industries
    Mobile App Installs
  • Key Differentiator
    INTL 1 Billion+ unique users US ONLY 240 MM unique users across smartphones, feature phones, tablet devices.
  • Owned / Operated Properties
    augme.com
  • Targeting

    We partner with a number of 3rd party partners to enhance your targeting (i.e. Neustar, Maxmind, Locaid, etc.). We layer the 3rd party partners on top of our 1st and 2nd party data to provide advertisers with a more sophisticated way to reach their audience with the right message, on the right device at the right time.

  • Data Partners
    We offer a unique blend of 1st party, 2nd party and 3rd party data collection, segmentation and the ability to aid in targeting. PLACED, LiveRamp
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    AdXpose, Double Verify, AdSafe, DoubleClick and we also offer our own proprietary solution to our clients.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 6510120 Global Rank
  • 1374108
    United States
  • 29 K Estimated Visits
Traffic Sources
  • Direct
    85.83%
  • Social
    12.31%
  • Referrals
    1.85%
  • Display
    0.00%
  • Mail
    0.00%
  • Search
    0.00%
Powered by
Alexa Traffic Data
Global Rank 216,618
23,365
Links In Count 63
United States Rank 41,788
12,248
United States Page Views 100.0%
Top Countries
Top Sites Linking In
Top Search Keywords
  • New Year
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 K Downloads
  • 0 SDKs
  • 2.65 Avg. Rating
  • 186 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.hipCricket.hairCuttery
  • App Support: http://www.haircuttery.com
  • Genre: lifestyle
  • Bundle ID: com.hipCricket.hairCuttery
  • App Size: 15.8 M
  • Version: 3
  • Release Date: August 26th, 2012
  • Update Date: May 8th, 2019

Description:

Check in to your local Hair Cuttery salon with your favorite stylist! The Hair Cuttery App allows you to select your favorite stylist and service, save your preferred location, see estimated wait times at local salons and view current specials and promotions.

The Hair Cuttery App also features an interactive salon locator map, ability to view your prior visit history, direct calling to the salon and a link to directions. You can update your profile and set preferences for email and text messaging communications to make your visit as easy as possible!

If you book a future appointment, you will receive an email confirmation with your appointment details.

Booking future appointments is now available at all Hair Cuttery locations.

Hipcricket advertising reaches 97.3k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPA, CPC, CPCV, CPE, CPI, CPL, CPM, CPV on channels such as Display, Mobile, Social, Video, MobileVideo, Email Advertising on Hipcricket will allow you to reach consumers in industries or verticals such as Mobile App Installs; you can target them with parameters such as: We partner with a number of 3rd party partners to enhance your targeting (i.e. Neustar, Maxmind, Locaid, etc.). We layer the 3rd party partners on top of our 1st and 2nd party data to provide advertisers with a more sophisticated way to reach their audience with the right message, on the right device at the right time..

They are headquartered at Bellevue, WA, United States, and have 3 advertising & marketing contacts listed on Kochava.

Hipcricket works with Advertising technology companies such as DoubleClick.Net, Google Remarketing, LinkedIn Ads, AppNexus, AppNexus Segment Pixel, Bizo, Facebook Custom Audiences, DoubleClick Bid Manager, Rubicon Project.
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Last Updated 11/15/24
Hipcricket advertising reaches 97.3k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPA, CPC, CPCV, CPE, CPI, CPL, CPM, CPV on channels such as Display, Mobile, Social, Video, MobileVideo, Email Advertising on Hipcricket will allow you to reach consumers in industries or verticals such as Mobile App Installs; you can target them with parameters such as: We partner with a number of 3rd party partners to enhance your targeting (i.e. Neustar, Maxmind, Locaid, etc.). We layer the 3rd party partners on top of our 1st and 2nd party data to provide advertisers with a more sophisticated way to reach their audience with the right message, on the right device at the right time..

They are headquartered at Bellevue, WA, United States, and have 3 advertising & marketing contacts listed on Kochava.

Hipcricket works with Advertising technology companies such as DoubleClick.Net, Google Remarketing, LinkedIn Ads, AppNexus, AppNexus Segment Pixel, Bizo, Facebook Custom Audiences, DoubleClick Bid Manager, Rubicon Project.