About

HowStuffWorks got its start in 1998 at a college professor's kitchen table. From there, we quickly grew into an award-winning source of unbiased, reliable, easy-to-understand answers and explanations of how the world actually works. Today, our writers, editors, podcasters and video hosts share all the things we're most excited to learn about with nearly 30 million visitors to the site each month. Learn more about our authors, and maybe even become one yourself.

Capabilities
  • Desktop Display
    • Brand Integrations
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    • Sponsored Posts
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    • Native Ads
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    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
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    • Rich Media (Expandable & Non-Expandable)
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  • Desktop Video
    • In-Banner Video
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    • Pre-Roll
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    • Mid-Roll
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    • Post-Roll
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    • Video Companion Ad
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    • Outstream Video
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    • Custom Video Executions
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  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
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    • Tablet Traffic
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    • Native & Custom Mobile Executions
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    • Requires SDK Integration
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  • Email
  • Desktop Display, Desktop Video, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Learn How Everything Works!
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Education, Entertainment, Health & Beauty, Healthcare, Technology, Travel & Leisure
  • Key Differentiator
    HowStuffWorks is a top credible online destination for easy-to-understand explanations of how everything actually works, from military robots to weight loss diets to college fraternities and everything in between. Our premise at HowStuffWorks is simple: Demystify the world and do it in a simple, clear-cut way that anybody can understand.
Site Traffic
  • 6104 Global Rank
  • 1755
    United States
  • 13.5 M Estimated Visits
Traffic Sources
  • Search
    79.82%
  • Direct
    15.11%
  • Social
    2.60%
  • Referrals
    2.18%
  • Mail
    0.20%
  • Display
    0.09%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 1,482
31
United States Rank 402
263
United States Page Views 53.4%
2.3%
Top Countries
Top Search Keywords
  • Distance Learning
  • Online Courses
  • E-learning Portals
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 3.32 Avg. Rating
  • 988 Total reviews
  • App Url: https://itunes.apple.com/app/howstuffworks-com/id401986544
  • App Support: http://www.howstuffworks.com/about-howstuffworks-iphone-app.htm
  • Genre: Entertainment
  • Bundle ID: com.howstuffworks.hsw
  • App Size: 42.6 M
  • Version: 2.1.3
  • Release Date: November 11th, 2010
  • Update Date: May 26th, 2016

Description:

At long last, the new HowStuffWorks is finally here. We’ve completely rebuilt the app on iOS8.

We’re creating new content gems all day, every day. You’ll find our new feed of articles, videos, podcasts, quizzes and more right on our beautiful new home screen.

Access every single podcast we’ve ever done, and now find the great videos that go with these shows.

You’ll love the latest from our popular shows such as Stuff You Should Know, Stuff You Missed in History Class, Stuff Mom Never Told You and more!

Get smarter with us every day, with the new HowStuffWorks app!

Sort by

Canoe ski

Jun 18, 2017

Love the podcast but app needs work

When I try to click on the videos or podcasts The app closes and kicks me out. If that's fixed will give five stars

mmmmmrw

May 21, 2017

Crashes constantly

I REALLY wanted this app to work because I love the podcasts, but anytime I search for anything it glitches and closes the app. Pretty frustrating. If that can be fixed I'd like the app

aassfvvjkhn

May 05, 2017

Glitches

Need better format on app and glitches too much/freezes

Liveinbeulah

Mar 15, 2017

Love it

I am disappointed to see so many low ratings for this app. I love the podcasts it offers and with this app I don't have to continually download podcasts to my phone. Stuff You Should Know is one of my favorite podcasts and I am grateful to have easy access to a plethora of knowledge.

sandra43

Feb 12, 2017

Good content, horrible app(and website)

I was reading an article the movie website, but I kept seeing a bunch of "This content is not compatible on this device" instead of pictures. So, I decided to download the app in hope that I can actual see the content, but unfortunately it crashes everytime I try to read it. So, I guess I will never see those pictures. Thanks!

Ipadcaller

Feb 07, 2017

Too bad because all it does is crash

Great information but the media department at HSW is not up to speed with its content providers. Their website is riddled with problems and this app just doesn't work... search and article and BAM u crash... click a link and BAM you crash... HSW could be huge but I guess the money is in the podcast -- SAD FACE
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    50.48%
  • Standard
    49.41%
  • Direct
    0.11%
Ads Seen Recently
153,760
Longest Running Ad
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
pubmatic.com
reseller
156458
5d62403b186f2ace
pubmatic.com
reseller
156325
5d62403b186f2ace
pubmatic.com
reseller
156084
5d62403b186f2ace
indexexchange.com
reseller
183965
50b1c356f2c5c8fc
advertising.com
reseller
19623
synacor.com
direct
82424
e108f11b2cdf7d5b
rubiconproject.com
reseller
11864
0bfd66d529a55807
lkqd.net
reseller
605
59c49fa9598a0117
contextweb.com
reseller
562001
89ff185a4c4e857c
appnexus.com
reseller
8173
indexexchange.com
reseller
184081
HowStuffWorks advertising reaches 13.5M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Philippines. Pricing models they offer are CPM on channels such as Display, Video, Social, Mobile, Email Advertising on HowStuffWorks will allow you to reach consumers in industries or verticals such as Education, Travel & Leisure, Automotive, Health & Beauty, Technology, Entertainment, Healthcare.

They are headquartered at Atlanta, GA, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, HowStuffWorks inventory partners include: pubmatic.com, indexexchange.com, advertising.com, synacor.com, rubiconproject.com, lkqd.net, contextweb.com, appnexus.com, kargo.com, openx.com, mobfox.com, districtm.io, 33across.com, nativo.com, google.com, emxdgt.com, gumgum.com, advangelists.com, rhythmone.com, criteo.com, my6sense.com, revcontent.com, sonobi.com, aolcloud.net, adtech.com, lijit.com, sovrn.com, nobid.io, amxrtb.com, smartadserver.com, aol.com, spotxchange.com, spotx.tv, taboola.com, ucfunnel.com, aralego.com, video.unrulymedia.com, onetag.com, improvedigital.com, engagebdr.com, coxmt.com, facebook.com, c.amazon-adsystem.com, chocolateplatform.com, vdopia.com, admanmedia.com, beachfront.com, freewheel.tv, tremorhub.com, yieldmo.com, aps.amazon.com, sharethrough.com, experian.com, triplelift.com, aerserv.com, 1rx.io, yahoo.com.

HowStuffWorks works with Advertising technology companies such as DoubleClick.Net, Amazon Ad System, Google Adsense.