The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters.
Founded in 1958, IBWA's member companies include U.S. and international bottlers, distributors, and suppliers. IBWA unifies the bottled water industry and represents uncompromising commitment to the safety and availability of bottled water worldwide. While IBWA represents companies of all sizes, the vast majority of our 640 members are small, locally owned companies, with 60% reporting $2 million in annual gross sales and 90% reporting less than $10 million in annual gross sales.
IBWA Mission Statement:
"To serve the members and the public, by championing bottled water as an important choice for healthy hydration and lifestyle, and promoting an environmentally responsible and sustainable industry."
- Company Name:IBWA
(View Trends)
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Headquarters: (View Map)Alexandria, VA, United States
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10 - 50 employees
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Desktop Display, Mobile Display, Email, Social
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CPM
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Web Publisher
- Headline:Publisher: Bottled Water | IBWA | Bottled Water
- Key DifferentiatorThe strength of consumer self-generated demand is illustrated by the relatively modest amount spent on bottled water advertising. According to the Beverage Marketing Corporation (BMC) and Kantar Media Intelligence, advertising expenditures for the entire bottled water industry totaled only $61 million in 2012. That figure consistantly reflects one of the lowest spending levels in the beverage industry.
- 1072712 Global Rank
- 362887 United States
- 72.6 K Estimated Visits
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Search72.91%
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Direct23.09%
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Mail3.18%
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Referrals0.82%
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Display0.00%
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Social0.00%
They are headquartered at Alexandria, VA, United States, and have advertising & marketing contacts listed on Kochava.
IBWA works with Advertising technology companies such as Dstillery, AppNexus, Neustar AdAdvisor, Aggregate Knowledge, Bizo, AOL-Time Warner Online Advertising, Twitter Ads, Resonate Insights, Drawbridge, Pubmatic, DoubleClick.Net, Chango, The Trade Desk, eyeReturn, Turn, AudienceScience, SiteScout, Tapad, IponWeb BidSwitch, Adform, Simpli.fi, Advertising.com, Crosswise, Rocket Fuel, BlueKai DMP, BlueKai, RadiumOne, Weborama, DemDex, eXelate, Eyeota, LiveIntent, Connexity, RUN Ads, Rubicon Project, Datonics, IntentIQ, Videology, Media Innovation Group, Semasio, Retargetly.