About

In Your Pocket is the brainchild of German Matthias Lüfkens and Belgian brothers George, Oliver and Nicolas Ortiz, who, over several beers in the Stikliai beer hall in Vilnius, Lithuania, a town that at the time had no telephone directory, came up with the idea of Vilnius In Your Pocket during a long December evening in 1991. The four set out to conquer the world armed only with a dream and a laptop: they still have the dream, and they still have the laptop.

In Your Pocket is now Europe's leading provider of urban information, supplying locally produced, practical information for over 100 cities all over the region, available at the travel portal inyourpocket.com, in the appstore http://goo.gl/blrivC and in more than 70 publication guide books, published in 23 countries.

In Your Pocket's lively, honest style has received consistent praise from, among others, Le Monde, The Wall Street Journal, The New York Times, The Guardian, the Sunday Times, the BBC, Rough Guides and Lonely Planet.

In Your Pocket is an advertising driven business, whose first-rate distribution network; local, international, and on-line, provides unique access to a high quality audience of travelers. Though the client list runs into the thousands, our major partners include the Intercontinental, Radisson and Hilton hotel groups, Hertz, Sixt and Avis car rental companies, as well as airlines Lufthansa, British Airways and Lot.
Follow us on Twitter @InYourPocket or email editorial_enquiry@inyourpocket.com

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Destination City Guides By In Your Pocket
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Travel & Leisure
  • Key Differentiator
    www.inyourpocket.com receives hundreds of thousands of unique visitors each month and is highly rated by Google. If you do business in Europe, or with people travelling to Europe, then we can help you improve your website traffic and increase your clientele. We have several options for online advertising, and our designers can help you create an eye-catching campaign. Contact your In Your Pocket office for more details, or get in touch with our central advertising team at advertising@inyourpocket.com
Site Traffic
  • 109631 Global Rank
  • 85642
    United Kingdom
  • 506 K Estimated Visits
Traffic Sources
  • Search
    87.75%
  • Direct
    10.89%
  • Social
    0.75%
  • Referrals
    0.47%
  • Mail
    0.15%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 68,864
3,287
Macedonia Rank 1,386
2,077
Macedonia Page Views 11.8%
7.5%
Top Countries
Top Search Keywords
  • Searching
  • Open Directory Project
  • Tools for Editors
  • ChefMoz Editors
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 4.06 Avg. Rating
  • App Url: https://itunes.apple.com/app/in-your-pocket-1/id1073713305
  • App Support: http://www.inyourpocket.com/app
  • Genre: Travel
  • Bundle ID: com.inyourpocket.cityessentials
  • App Size: 35.7 M
  • Version: 2.1.0
  • Release Date: February 18th, 2016
  • Update Date: April 12th, 2020

Description:

We've distilled more than two decades of city guide expertise into one simple, elegant and infinitely useful app.

In Your Pocket City Essentials

Featuring only hand-picked restaurants, cafes, bars, nightlife venues and sights alongside essential travel information, these city guides have been carefully crafted by our local editors and include only the places they are happy to recommend. In Your Pocket City Essentials does not present you with endless listings: we simply show you the places we go. Some may be off the beaten track, others may be well known. The only criteria we use to pick them is whether they can be considered essential, and whether they are worth your time. That is local knowledge, and nobody does local like In Your Pocket, the world's largest publisher of locally-produced city guides since 1992.

We currently offer guides to the following cities:

Amsterdam, Aruba, Belfast, Berlin, Bonaire, Bucharest, Curacao, Dubrovnik, Eindhoven, Gdansk, Gdynia, Groningen, Johannesburg, Jurmala, Kaliningrad, Katowice, Kaunas, Klaipėda, Krakow, Liepaja, Ljubljana, Lodz, Lucerne, Moscow, Pärnu, Plovdiv, Poznan, Riga, Rijeka, s-Hertogenbosch, Sibenik, Sofia, Sopot, Split, St.Petersburg, Tallinn, Tartu, Tbilisi, Tilburg, Utrecht, Vienna, Vilnius, Warsaw, Wroclaw, Zadar, Zagreb, Zurich.

We are adding more cities all the time.

All venues are mapped and work offline to help you avoid roaming charges while you enjoy the best our cities have to offer.

Daily Downloads Nov 01 - 30, 2024
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
Security Framework
Secure the data your app manages. Protect information and control access to your app.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
In Your Pocket
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-0344353847963542
f08c47fec0942fa0
In Your Pocket advertising reaches 506k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Poland, South Africa, Switzerland, Lithuania. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Email, Social Advertising on In Your Pocket will allow you to reach consumers in industries or verticals such as Travel & Leisure, Food & Beverage.

They are headquartered at Vilnius, Lithuania, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, In Your Pocket inventory partners include: google.com.

In Your Pocket works with Advertising technology companies such as Google Adsense for Search, DoubleClick.Net, Google Adsense, Aggregate Knowledge, AppNexus, Yahoo Small Business, Evidon, Atlas, Integral Ad Science, Openads/OpenX, DoubleVerify, Facebook Custom Audiences, Ads.txt, Google Direct, SkimLinks, Outbrain, LinkedIn Ads, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, Infolinks, Pubmatic, comScore Activation, Taboola, Criteo.