About

Kidspot.com.au is Australia's leading digital brand for mums in Australia.

• Kidspot.com.au - the leading parenting website in Australia. Over 1.2 M mums rely on the comprehensive directory, parenting information & advice, community and family-friendly recipes each month.

• Birth.com.au – a vast resource of information, from qualified experts, on everything to do with giving birth, from conception to the first few months of a baby’s life. Birth is consulted by approximately 78 per cent of expectant mums in Australia.

• Mums Say – a sampling and engagement program driving branded conversations online via access to over 15K women

• Kidspot Baby & Kids Market – a group of offline parent-to-parent community markets held across Australian cities. Owned and operated by Kidspot, they make up the largest market of its kind.

• Over 400K Facebook fans, making it one of the largest and most active fan bases of any Australian media company

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Millions of mums. One spot.
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Consumer Packaged Goods, Education, Entertainment, Food & Beverage, Gaming, Health & Beauty, Healthcare, Sports
  • Key Differentiator
    Welcome to Kidspot! Australia’s #1 parenting website is created for the modern mother, featuring a mix of parenting resources and advice backed up by a wealth of home and lifestyle strategies that work with the unique challenges of today’s mum - one who’s craving real information, the right connections, and ways of doing things faster and better. Kidspot includes a comprehensive directory of baby and kid friendly products and services, useful tools such as the Activity Finder, Recipe Finder, ‘how-to’ videos, and an engaged community in our Parent Exchange. View Kidspot’s media kit.OpportunitiesKidspot was designed to offer small and large advertisers custom advertising solutions to help them achieve diverse marketing objectives. From direct response campaigns to brand building and new product introductions, Kidspot is a premium media property with a first class editor that delivers winning campaigns. Here are a few examples to get you thinking - but our preference is to hear your objectives and come back with creative recommendations within 1 business day. For immediate assistance with your online objectives, please email us or call 1300 724 575.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 27992 Global Rank
  • 647
  • 2.73 M Estimated Visits
Traffic Sources
  • Search
    43.01%
  • Referrals
    29.19%
  • Social
    17.16%
  • Direct
    7.36%
  • Display
    2.96%
  • Mail
    0.31%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 23,305
602
Australia Rank 608
54
Australia Page Views 44.7%
3.6%
Top Countries
Top Search Keywords
  • Deutsch
  • Baubedarf
  • Beton und Mörtel
  • Beschichtung
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 3 SDKs
  • 2.75 Avg. Rating
  • 19 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.messmo.pn.android.bumpwatch
  • App Support: http://m.kidspot.com.au
  • Genre: lifestyle
  • Bundle ID: com.messmo.pn.android.bumpwatch
  • App Size: 1.2 M
  • Version: 3
  • Release Date: February 13th, 2012
  • Update Date: February 13th, 2012

Description:

Get Australia’s best conception and pregnancy companion for free! Track your fertile times to predict the best moments to make your baby – learn more about optimum conception with Kidspot’s conception adviser. This no-cost app brings to life the magical journey from conception through to pregnancy, and is full of the best information in easy-to-digest formats to make the journey to having a baby a breeze. When it comes to pregnancy, track your symptoms and get weekly updates of your baby's growth on Kidspot’s Bumpwatch and Baby’s Progress Tracker. It’s an eye opening tool which reveals the exciting changes developing inside your belly, with week-by-week fetal development news.

Fertility tracker and conception advisor
The fertility tracker creates your own personal calendar alerting you to the time of month you’re most likely to make a baby – perfect for those planning pregnancy! The ovulation tracking tool uses your own body’s cues to determine the best possible time to try and create that precious new life.
PLUS;
•Best baby-making sex tips
•Fabulous fertility foods
•Ideas to boost your fertility
•Fertility myths and truths
•Ovulation tracker
•What HE needs to do to boost his fertility

Bumpwatch & Baby Progress tracker
Enjoy the magical experience of pregnancy with Kidspot’s Bumpwatch tracker, offering tailored week-by-week information about the changes in your own body and exactly how your baby is developing inside you. There’s a quick reference screen to calculate how far along you are and the size and weight of your growing baby. There are weekly updates and info including:
TRACK
-Baby’s week-by-week development
-Your symptoms
-Physical changes week-by-week

LEARN
•Best morning sickness remedies
•What to share with your partner
•Planning for the big day
Download for FREE today to get started!

Flurry
Flurry Analytics provides an incredible amount of actionable intelligence into how and where people are using your app. You can quickly identify your most engaged and valuable users by grouping them on key characteristics such as demographics, location, language preference, and usage of select features in your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
OtherLevels
Mobile marketing platform that includes sophisticated segmentation, targeting & retargeting tools across native App & mobile web platforms.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    54.19%
  • Standard
    45.50%
  • Direct
    0.31%
Ads Seen Recently
17,868
Longest Running Ad
Kidspot Australia
Device
Desktop
Dimensions
other
Kidspot Australia
Device
Mobile
Dimensions
300x250
Kidspot Australia
Device
Mobile
Dimensions
320x50
Kidspot Australia
Device
Desktop
Dimensions
728x90
Kidspot Australia
Device
Desktop
Dimensions
300x250
Kidspot Australia
Device
Mobile
Dimensions
320x50
Kidspot Australia
Device
Desktop
Dimensions
other
Kidspot Australia
Device
Desktop
Dimensions
other
Kidspot Australia
Device
Desktop
Dimensions
other
Kidspot Australia
Device
Desktop
Dimensions
other
Kidspot Australia
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
tritondigital.com
direct
22003
19b4454d0b87b58b
rhythmone.com
reseller
2023183204
a670c89d4a324e47
rubiconproject.com
reseller
19760
0bfd66d529a55807
pubmatic.com
reseller
157619
5d62403b186f2ace
openx.com
reseller
540310763
6a698e2ec38604c6
indexexchange.com
reseller
189070
rubiconproject.com
reseller
17558
0bfd66d529a55807
contextweb.com
reseller
558626
89ff185a4c4e857c
google.com
reseller
pub-9042063282075774
f08c47fec0942fa0
criteo.net
reseller
138122
criteo.net
reseller
145673
Kidspot Australia advertising reaches 2.73M visitors across desktop and mobile web, in countries such as Australia, United States, United Kingdom, New Zealand, Canada. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Kidspot Australia will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Food & Beverage, Sports, Healthcare, Entertainment, Consumer Packaged Goods, Education, Gaming, Health & Beauty.

They are headquartered at Melbourne, Victoria, Australia, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Kidspot Australia inventory partners include: tritondigital.com, rhythmone.com, rubiconproject.com, pubmatic.com, openx.com, indexexchange.com, contextweb.com, google.com, criteo.net, lijit.com, sovrn.com, aolcloud.net, adtech.com, appnexus.com, ads.kiosked.com, admanmedia.com, advertising.com, beachfront.com, smartadserver.com, aol.com, freewheel.tv, tremorhub.com, spotxchange.com, spotx.tv, taboola.com, improvedigital.com, video.unrulymedia.com, telaria.com, gumgum.com.

Kidspot Australia works with Advertising technology companies such as Rubicon Project, Google Remarketing, Videology, The Trade Desk, Chango, BlueKai, Atlas, AOL-Time Warner Online Advertising, AppNexus, Resonate Insights, Dstillery, DemDex, Neustar AdAdvisor, Google Adsense, Google Publisher Tag, DoubleClick.Net, Google Adsense for Search, MLN Advertising, RadiumOne, Turn, Aggregate Knowledge, Accuen, eXelate, Simpli.fi, Segmint, Undertone, Criteo, Tapad, Integral Ad Science, Triggit, Drawbridge, NetSeer, X Plus One, Connexity, Eq Ads, GroupM Xaxis, Facebook Exchange FBX, Openads/OpenX, Pubmatic, Zenovia, MyBuys, AudienceScience, Advertising.com, Digilant, Spongecell, IponWeb BidSwitch, Rocket Fuel, DoubleVerify, Media Innovation Group, SiteScout, Brandscreen, Flite, Bizo, AcuityAds, Adconion, SpotXchange, Flashtalking, Yahoo Small Business, Mediaplex, AppNexus Segment Pixel, PointRoll, Burst Media, Conversant, CPX Interactive, eyeReturn, Adform, Adition, IntentIQ, Adap.TV, Vidible, Speed Shift Media, MyBuys MyAds, Magnetic, AdGear, Twitter Ads, Right Media, LiveRail, ADTECH, Jumptap, Experian, BlueKai DMP, Eyeota, Facebook Custom Audiences, Prebid, Tremor Video Direct, Outbrain Direct, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, RubiconProject Direct, PubMatic Reseller, Sovrn Reseller, Google Reseller, RubiconProject Reseller, AppNexus Direct, AOL Reseller, Lijit Reseller, OpenX Direct, Adobe Audience Manager Sync, IndexExchange Reseller, IndexExchange Direct, Sovrn Direct, Lijit Direct, Infolinks, Yahoo Ad Sync, Walmart, Amazon Ad System, Amazon Associates, Outbrain Reseller, Index Exchange, PubMatic Direct, Clinch, Evidon, Teads, Adify, Flxone, VINDICO, Research Now, DoubleClick Bid Manager, StickyAds TV, Tru Optik, Yieldlab, Eye View Digital, Beeswax, Yieldmo, TripleLift, Google AdSense Integrator, DynAdmic, GetIntent, Adhigh, Link Share, Taboola Direct, SpotXChange Reseller, Tremor Video Reseller, FreeWheel Reseller, RhythmOne Reseller, Taboola, Perfect Market, Sociomantic, Widespace Direct, BidSwitch Reseller, Criteo Reseller, AOL Direct, Criteo Direct, ContextWeb Direct, RhythmOne Direct, GumGum Reseller, Bidtellect, Telaria Direct, Infectious Media, Google Inteactive Media Ads, Improve Digital, BidSwitch, Powerlinks, ZypMedia, Adelphic, ContextWeb, MaxPoint Interactive, Sharethrough, So-net Media, Freebit Admind, SkimLinks, Sonobi Direct, PLAYGROUND XYZ, Improve Digital Reseller, AdMan Reseller, Beachfront Reseller, SmartAdServer Reseller, Sonobi, Triton Digital Direct, Emerse, Yahoo Reseller, Adobe Audience Manager, App-Ads.txt, Improve Digital Direct, The MediaGrid Direct, Outbrain, Admiral VRM.