Publisher: Rich Media Retargeting and Display Personalization Platform | Kwanzoo

Our Vision Empower marketers to deliver rich, personalized customer experiences, across all online channels, to maximize demand, customer lifetime value, sales & revenues. Who we are Founded in 2009, Kwanzoo delivers a cloud-based platform for enterprise marketers to easily build and deploy rich media that uniquely integrates display & retargeting campaigns with marketing automation & CRM technologies to accelerate demand. Kwanzoo rich media extends beyond display to all other digital channels (email, website, social, mobile.) Our suite of rich media units include in-banner lead forms, video lead forms, polls, mini surveys, social promotions, and dynamic banners that run everywhere. Marketers use Kwanzoo to accelerate every stage of the lead management process: Top-of-funnel: boost leads using in-banner lead forms and video lead forms, real-time data append to leads, re-target site visitors with rich media ads, identify new target accounts on 3rd party sites. Mid-funnel: increase response rates (email, web) with rich media polls, nurture leads using cross-channel display ads. Lower-funnel: target individual buyers with persona-based offers, target specific accounts with account-based offers, up-sell / cross-sell with rich media polls, tap customer advocates with social promotions (email, web). Our Approach Today, advertising and enterprise marketing technologies are disconnected. We enable enterprise marketers to easily deploy rich media campaigns that uniquely integrate their display & retargeting campaigns with marketing automation & CRM to deliver 13-20% higher media efficiency and lower operational costs. Kwanzoo rich media is also easily deployed inside emails, on websites social, community, partner, and mobile platforms, and across a broad range of ad networks, exchanges, buy-side platforms and real-time-bidding (RTB) platforms to deliver personalized messages and offers to each individual buyer, a capability that is truly unique in the marketplace today. Management Kwanzoo’s founders are Silicon Valley entrepreneurs with over 25 years of experience across large technology companies (Oracle, SAP, Microsoft and HP) and start-ups. We have previously pioneered entirely new product categories and are now bringing new innovation to deliver rich, interactive customer experiences that drive demand. Accelerate your pipeline using dynamic persona-based and account-based ads. Target individual buyers with persona-based offers and specific accounts with account-based offers. Up-sell / cross-sell with rich media polls and mini-surveys. Kwanzoo rich media ad units come with out-of-the-box integration into your MAP, WCM / CMS system, 3rd party Email Service Providers (ESPs) , social, and display advertising platforms to help you realize significant media efficiencies and operational savings.