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Latina.com
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About

Latina Media Ventures, is the leading lifestyle, entertainment, beauty and fashion brand for acculturated Latina with a combined cross-platform audience of nearly 8 million. Latina & Latina.com are the flagship properties of Latina Media Ventures, LLC and has spent the past 21 years building a deep, emotional connection with our audience and through our informed voice, we speak to her in-culture.

Latina and Latina.com are the only media vehicles to reach this powerful and influential audience everywhere, every day and in every way she consumes media: print, digital, social, mobile and experiential.

Launched in 2012, TheLatinKitchen.com is the premier culinary, lifestyle and entertainment site dedicated to Latin food and culture. It sits at the intersection of the foodie explosion in the U.S. and the fastest rising ethnic food category.

"Latina Reach"​ is our DSP Platform reaches 95% of the Web and includes the top trafficked Hispanic sites frequented across social portals like Facebook, as well as other general market content sites.

"Latina Reach"​ utilizes our proprietary 1st party data from Latina.com and TheLatinKitchen.com along with multiple 3rd party sources to deliver the Hispanic demo at scale nationally and regionally.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Food & Beverage, Health & Beauty
  • Key Differentiator
    So much has happened since Latina magazine was launched in 1996 by a tiny team with big dreams. The company has grown up with the very market it serves. Through it all, the mission has been to entertain and inspire women with award-winning content that covers Latin culture, style, beauty, food, music and celebrities, and to create products and services that always have, at their core, the real Latina woman—her unique needs, her unique lifestyle. Today, LMV remains completely focused on celebrating the culture, honoring the past and enriching the future of Latina women in the United States. LMV is privileged to be at the heart of such an exciting community, the one that is shaping America's future. In addition, LMV has created exciting new platforms that serve to extend its reach and deepen its connection with this community.
  • Owned / Operated Properties
    thelatinkitchen.com, latinainsights.com
  • Targeting

    Her Passions: Beauty, Fashion, Food, Lifestyle, Entertainment, Current Events

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 2808517 Global Rank
  • 656573
  • 106 K Estimated Visits
Traffic Sources
  • Search
    65.46%
  • Direct
    26.64%
  • Social
    7.90%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 158,530
16,327
Links In Count 1,387
101
United States Rank 56,868
1,637
United States Page Views 52.6%
8.5%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Hispanic and Latino
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 K Downloads
  • 9 SDKs
  • 3.93 Avg. Rating
  • 5 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.nellymoser.android.latinaextra
  • App Support: http://www.latina.com/contact-us
  • Genre: news_and_magazines
  • Bundle ID: com.nellymoser.android.latinaextra
  • App Size: 0
  • Version: 111
  • Release Date: May 22nd, 2013
  • Update Date: May 22nd, 2013

Description:

LATINA EXTRA is a free app that is a great digital companion to your Latina magazine subscription and/or issue.

Stay connected to your culture with the Latina EXTRA app. Download Latina EXTRA today for exclusive videos, slideshows, and other cool contests from Latina and our partners.

HOW TO GET STARTED
1. Download the app
2. Launch the SCAN tab
3. Look for the Latina EXTRA icon in the issue
4. Hover your smartphone over page and watch our content literally jump off the page!
5. Enjoy!

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Apache HttpComponents
The Apache HttpComponents project is responsible for creating and maintaining a toolset of low level Java components focused on HTTP and associated protocols.
Digimarc
Digimarc is a leading innovator and provider of enabling technologies that create digital identities for all forms of media and many everyday objects.
Facebook
The Facebook SDK for Android is the easiest way to integrate your Android app with Facebook's platform. The SDK provides support for Login with Facebook authentication, reading and writing to Facebook APIs and support for UI elements such as pickers and dialogs.
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
jsoup
Jsoup is an open source Java library used mainly for extracting data from HTML. It also allows you to manipulate and output HTML. It has a steady development line, great documentation, and a fluent and flexible API. Jsoup can also be used to parse and build XML.
Layar
Microsoft Tag
The Microsoft Tag marketing solution gives you and your customers the easy way to use a rich suite of recognition technologies, from QR Codes to the current Tag barcodes and beyond to the next generation in mobile, Near Field Communication (NFC).
Twitter4j
Twitter4J is an unofficial Java library for the Twitter API. With Twitter4J, you can easily integrate your Java application with the Twitter service.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Latina.com
Device
Desktop
Dimensions
other
Dates Active
Aug 08, 2018 to Aug 06, 2020
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
openx.com
direct
537149888
a698e2ec38604c6
rubiconproject.com
direct
16114
pubmatic.com
direct
156439
contextweb.com
direct
560288
89ff185a4c4e857c
indexexchange.com
direct
179394
50b1c356f2c5c8fc
smartadserver.com
direct
1530
rubiconproject.com
reseller
16720
0bfd66d529a55807
google.com
reseller
pub-1787187386209927
f08c47fec0942fa0
rubiconproject.com
reseller
16904
0bfd66d529a55807
rubiconproject.com
reseller
16114
0bfd66d529a55839
pubmatic.com
reseller
154037
Latina.com advertising reaches 202k visitors across desktop and mobile web, in countries such as United States, India, Peru, United Kingdom. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Email, Social Advertising on Latina.com will allow you to reach consumers in industries or verticals such as Food & Beverage, Entertainment, Health & Beauty, Clothing & Fashion; you can target them with parameters such as: Her Passions: Beauty, Fashion, Food, Lifestyle, Entertainment, Current Events.

They are headquartered at Chicago, IL, United States, and have 6 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Latina.com inventory partners include: openx.com, rubiconproject.com, pubmatic.com, contextweb.com, indexexchange.com, smartadserver.com, google.com, appnexus.com, springserve.com, emxdgt.com, districtm.io, lijit.com, sovrn.com, appmonet.com, amxrtb.com, yumenetworks.com, tidaltv.com, trioninteractive.com.

Latina.com works with Advertising technology companies such as GumGum, PointRoll, 247 Media, BlueKai, Jumptap, eXelate, AppNexus, Real Media Group, Open AdStream, Media Innovation Group, ExactTarget, DoubleVerify, Google Adsense, Evidon, CDS Global, DoubleClick.Net, Yahoo Small Business, Datonics, Brilig, The Trade Desk, Neustar AdAdvisor, Criteo, Videology, Mediaplex, Resonate Insights, Dstillery, AOL-Time Warner Online Advertising, Bizo, Spongecell, Flashtalking, Twitter Ads, ContextWeb, Openads/OpenX, Conversant, Pubmatic, Rubicon Project, Yield Manager, Index Exchange, Adap.TV, Tapad, Atlas, Adconion, SpotXchange, LiveRail, Korrelate, SiteScout, Burst Media, AppNexus Segment Pixel, SkimLinks, Google Publisher Tag, Swoop, Commission Junction, Google Adsense Asynchronous, IponWeb BidSwitch, PubExchange, VINDICO, Digilant, DoubleClick Bid Manager, Chango, Tribal Fusion, Rocket Fuel, BlueKai DMP, Simpli.fi, Drawbridge, Connexity, Facebook Custom Audiences, Flite, AcuityAds, RadiumOne, PHP Ads, MyBuys MyAds, Magnetic, ADTECH, Advertising.com, Experian, Yieldmo, OpenDSP, RealVu, Zedo, FirstImpression, Criteo Publisher Marketplace, Forensiq, Eyeota, GetIntent, AdRecover, Google Direct, Ads.txt, Google Reseller, Videology Group Direct, Google Inteactive Media Ads, YuMe Reseller, Sovrn Direct, Lijit Direct, DistrictM Direct, AppNexus Reseller, ORC International Direct, SpringServe Reseller, OpenX Reseller, SmartAdServer Reseller, ContextWeb Reseller, PubMatic Reseller, RubiconProject Reseller, Prebid, Interpolls, SmartAdServer Direct, IndexExchange Direct, ContextWeb Direct, PubMatic Direct, RubiconProject Direct, OpenX Direct, Innovid, Integral Ad Science, DynAdmic, Eye View Digital, StickyAds TV, MLN Advertising, Adition, Improve Digital, Google AdSense Integrator, RhythmOne Reseller, Turn, Blis, Adhigh, DemDex, Adobe Audience Manager Sync, RhythmOne Direct, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt.
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Last Updated 11/4/24
Latina.com advertising reaches 202k visitors across desktop and mobile web, in countries such as United States, India, Peru, United Kingdom. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Email, Social Advertising on Latina.com will allow you to reach consumers in industries or verticals such as Food & Beverage, Entertainment, Health & Beauty, Clothing & Fashion; you can target them with parameters such as: Her Passions: Beauty, Fashion, Food, Lifestyle, Entertainment, Current Events.

They are headquartered at Chicago, IL, United States, and have 6 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Latina.com inventory partners include: openx.com, rubiconproject.com, pubmatic.com, contextweb.com, indexexchange.com, smartadserver.com, google.com, appnexus.com, springserve.com, emxdgt.com, districtm.io, lijit.com, sovrn.com, appmonet.com, amxrtb.com, yumenetworks.com, tidaltv.com, trioninteractive.com.

Latina.com works with Advertising technology companies such as GumGum, PointRoll, 247 Media, BlueKai, Jumptap, eXelate, AppNexus, Real Media Group, Open AdStream, Media Innovation Group, ExactTarget, DoubleVerify, Google Adsense, Evidon, CDS Global, DoubleClick.Net, Yahoo Small Business, Datonics, Brilig, The Trade Desk, Neustar AdAdvisor, Criteo, Videology, Mediaplex, Resonate Insights, Dstillery, AOL-Time Warner Online Advertising, Bizo, Spongecell, Flashtalking, Twitter Ads, ContextWeb, Openads/OpenX, Conversant, Pubmatic, Rubicon Project, Yield Manager, Index Exchange, Adap.TV, Tapad, Atlas, Adconion, SpotXchange, LiveRail, Korrelate, SiteScout, Burst Media, AppNexus Segment Pixel, SkimLinks, Google Publisher Tag, Swoop, Commission Junction, Google Adsense Asynchronous, IponWeb BidSwitch, PubExchange, VINDICO, Digilant, DoubleClick Bid Manager, Chango, Tribal Fusion, Rocket Fuel, BlueKai DMP, Simpli.fi, Drawbridge, Connexity, Facebook Custom Audiences, Flite, AcuityAds, RadiumOne, PHP Ads, MyBuys MyAds, Magnetic, ADTECH, Advertising.com, Experian, Yieldmo, OpenDSP, RealVu, Zedo, FirstImpression, Criteo Publisher Marketplace, Forensiq, Eyeota, GetIntent, AdRecover, Google Direct, Ads.txt, Google Reseller, Videology Group Direct, Google Inteactive Media Ads, YuMe Reseller, Sovrn Direct, Lijit Direct, DistrictM Direct, AppNexus Reseller, ORC International Direct, SpringServe Reseller, OpenX Reseller, SmartAdServer Reseller, ContextWeb Reseller, PubMatic Reseller, RubiconProject Reseller, Prebid, Interpolls, SmartAdServer Direct, IndexExchange Direct, ContextWeb Direct, PubMatic Direct, RubiconProject Direct, OpenX Direct, Innovid, Integral Ad Science, DynAdmic, Eye View Digital, StickyAds TV, MLN Advertising, Adition, Improve Digital, Google AdSense Integrator, RhythmOne Reseller, Turn, Blis, Adhigh, DemDex, Adobe Audience Manager Sync, RhythmOne Direct, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt.