About

Light Reaction is a programmatic performance advertising business that sells clearly defined consumer outcomes. Part of Xaxis, the world’s largest programmatic media and technology platform, Light Reaction’s mobile-first approach to performance combines scientific insight with the data resources and scale of Xaxis to deliver highly measurable results for global advertisers. Light Reaction is available in 26 markets across North America, Europe, Asia and the Middle East. For more information, visit Light Reaction at www.lightreaction.com.

  • Company Name:
    Light Reaction
  • Parent Company Name:
    Xaxis
  • (View Trends)
  • Headquarters: (View Map)
    New York, NY, United States
  • Office Locations:
    New York, Miami, Amsterdam, Budapest, Copenhagen, Dubai, Düsseldorf, Lisbon, London, Milan, Moscow, Prague, Stockholm, Warsaw, Zürich, Bangkok, Jakarta, Kuala Lumpur, Seoul, Shanghai, Singapore, and Taipei
  • 50 - 200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Social
  • CPA, CPC, CPI, CPM, CPV
  • Ad Network
  • Headline:
    Real Outcomes
  • Industries
    eCommerce, Entertainment, Financial Services, Gaming, Sports, Travel & Leisure, Mobile App Installs
  • Key Differentiator
    Light Reaction is the answer to the twenty-first century marketer’s dilemma. How do we effectively connect audiences with quality media to drive quality outcomes?
Site Traffic
  • 8757613 Global Rank
  • 1043279
    Germany
  • 16.7 K Estimated Visits
Traffic Sources
  • Search
    57.31%
  • Direct
    42.69%
  • Mail
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 2,574,187
78,137
United States Rank 19,714
12,315
United States Page Views 95.3%
2.7%
Top Countries
Top Search Keywords
  • Networks
Light Reaction advertising reaches 16.7k visitors across desktop and mobile web, in countries such as Russia, Singapore, Taiwan, China, Indonesia. Pricing models they offer are CPA, CPC, CPI, CPM, CPV on channels such as Display, Video, Mobile, Social Advertising on Light Reaction will allow you to reach consumers in industries or verticals such as Travel & Leisure, Gaming, Mobile App Installs, Financial Services, Entertainment, eCommerce, Sports.

They are headquartered at New York, NY, United States, and have 7 advertising & marketing contacts listed on Kochava.

Light Reaction works with Advertising technology companies such as Media Innovation Group, DoubleClick.Net, Commission Junction, Amazon Associates, Advertising.com, Hit Farm.