About

Headquartered in Austin, Texas, MapMyFitness is a health and fitness technology company that powers the internet's largest social network of fitness enthusiasts. The MapMyFitness suite of website and mobile applications, under the MapMyRun, MapMyRide and MapMyFitness flagship products, use built-in GPS technology to provide fitness enthusiasts worldwide with the ability to map, record and share their exercise routes and workouts in an online database. In addition, users have access to a searchable database of over 70 million global routes, online training tools, nutrition tracking, fitness calculators, event listings, and the ability to easily share their activities with friends.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social, Email
  • Mobile App Publisher, Web Publisher
  • Headline:
    Publisher
  • Self / Managed Service:
    Managed Service
  • Industries
    Health & Beauty, Healthcare
  • Owned / Operated Properties
    mapmyrun.com
  • Targeting

    Age, Gender, Geography, BMI, Activity Type, Activity Level, Calories Burned

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 0 Global Rank
  • 0
  • 16.2 K Estimated Visits
Traffic Sources
  • Search
    94.93%
  • Direct
    3.33%
  • Referrals
    1.74%
  • Mail
    0.00%
  • Social
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 84,446
5,830
United States Rank 25,400
6,919
United States Page Views 75.0%
2.2%
Top Countries
Top Search Keywords
  • Industrial Goods and Services
  • Fluid and Gas Control
  • Fluid Power Components
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 K Downloads
  • 10 SDKs
  • 4.3 Avg. Rating
  • 489 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.mapmyfitness.runtrainer
  • App Support: http://www.mapmyfitness.com/
  • Genre: health_and_fitness
  • Bundle ID: com.mapmyfitness.runtrainer
  • App Size: 3.39 M
  • Version: 1000500
  • Release Date: April 1st, 2015
  • Update Date: March 16th, 2016

Description:

MapMyRun Trainer is your personalized run training app.
Access training plans designed by Olympians and running professionals for beginners to experts.
Customize training plans to fit your schedule.
Sync runs with MapMyRun or simply check it off the list when it's complete.
Get daily tips to help you fly through the finish line.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Crashlytics
Crashlytics helps collecting, analyzing and organizing app crash reports
Dagger
Dagger is a fully static, compile-time dependency injection framework for Java, Kotlin, and Android
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Tag Manager
Google Tag Manager enables developers to change configuration values in their mobile applications using the Google Tag Manager interface without having to rebuild and resubmit application binaries to app marketplaces. This is useful for managing any configuration values or flags in your application that you may need to change in the future, including: * Various UI settings and display strings * Sizes, locations, or types of ads served in your application * Game settings Configuration values may also be evaluated at runtime using rules, enabling dynamic configurations such as: * Using screen size to determine ad banner size * Using language and location to configure UI flags Google TagManager also enables the dynamic implementation of tracking tags and pixels in applications. Developers can push important events into a data layer and decide later which tracking tags or pixels should be fired. TagManager currently supports the following tags: * Google Mobile App Analytics * Custom Function Call tag
Java Platform, Enterpr...
This document is the API specification for version 6 of the JavaTM Platform, Enterprise Edition.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.00%
  • Standard
    90.24%
  • Direct
    9.76%
Ads Seen Recently
80
Longest Running Ad
MapMyFitness
Device
Desktop
Dimensions
other
MapMyFitness
Device
Mobile
Dimensions
other
MapMyFitness
Device
Mobile
Dimensions
other
MapMyFitness
Device
Desktop
Dimensions
728x90
MapMyFitness
Device
Desktop
Dimensions
728x90
MapMyFitness
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
themediagrid.com
direct
3anclp
35d5010d7789b49d
appnexus.com
direct
9796
rubiconproject.com
reseller
17960
0bfd66d529a55807
pubmatic.com
reseller
156700
5d62403b186f2ace
pubmatic.com
reseller
156212
5d62403b186f2ace
pubmatic.com
reseller
137711
5d62403b186f2ace
openx.com
reseller
539924617
6a698e2ec38604c6
openx.com
reseller
538959099
6a698e2ec38604c6
gumgum.com
reseller
11645
ffdef49475d318a9
appnexus.com
reseller
1360
f5ab79cb980f11d1
lijit.com
direct
267398
fafdf38b16bf6b2b
MapMyFitness advertising reaches 1.48M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Australia, New Zealand. Pricing models they offer are on channels such as Display, Video, Mobile, MobileVideo, Social, Email Advertising on MapMyFitness will allow you to reach consumers in industries or verticals such as Health & Beauty, Healthcare; you can target them with parameters such as: Age, Gender, Geography, BMI, Activity Type, Activity Level, Calories Burned.

They are headquartered at Austin, TX, United States, and have 23 advertising & marketing contacts listed on Kochava. According to their Ads.txt, MapMyFitness inventory partners include: themediagrid.com, appnexus.com, rubiconproject.com, pubmatic.com, openx.com, gumgum.com, lijit.com, sovrn.com, rhythmone.com, mapmyfitness liveintent.com, conversantmedia.com, coxmt.com, adtech.com, sharethrough.com, google.com, spotx.tv, spotxchange.com, kargo.com, facebook.com, yldbt.com, amazon-adsystem.com, indexexchange.com, aps.amazon.com, triplelift.com, velismedia.com, inmobi.com, advertising.com, onetag.com, admixer.net, improvedigital.com, adcolony.com, pubnative.net, contextweb.com, sabio.us, verve.com.

MapMyFitness works with Advertising technology companies such as AdRoll, Conversant, BlueKai, X Plus One, Exponential, Tribal Fusion, Google Adsense, AOL-Time Warner Online Advertising, AppNexus, Yield Manager, Rubicon Project, AdMeld, Pubmatic, Atlas, Advertising.com, Flashtalking, Evidon, Google Publisher Tag, Rocket Fuel, DoubleClick.Net, Openads/OpenX, Facebook Exchange FBX, Adap.TV, ContextWeb, Twitter Ads, Yahoo Small Business, Index Exchange, AppNexus Segment Pixel, IponWeb BidSwitch, VINDICO, LiveRail, SpotXchange, Adify, Sharethrough, Criteo, BlueKai DMP, Google Remarketing, DoubleClick Bid Manager, Amazon Direct, YieldBot Reseller, ShareThrough Reseller, Facebook Reseller, Amazon Reseller, Google Direct, OpenX Reseller, ShareThrough Direct, AppNexus Reseller, Ads.txt, RubiconProject Direct, SpotXChange Reseller, Sovrn Reseller, Kargo Reseller, OpenX Direct, Google Reseller, RubiconProject Reseller, Synacor Direct, IndexExchange Reseller, Amazon Ad System, AOL Direct, Comet Cox Media Reseller, PubMatic Reseller, Converstand Media Direct, Google AdSense Integrator, RhythmOne Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, Amazon Associates, AppNexus Direct, The MediaGrid Direct, LiveIntent Direct, PubMatic Direct, Triple Lift Direct, Admixer Reseller, AOL Reseller, ContextWeb Reseller, Improve Digital Reseller, OneTag Reseller, Smaato Direct, ORC International Reseller, Mobfox Reseller, RhythmOne Reseller, SmartAdServer Reseller, App-Ads.txt, comScore Activation.