MassLive.com is the No. 1 news and information web site for Western Massachusetts and provides an essential 24/7 news, information and social interaction network. As an organization we aim to inform, engage and entertain.
We promote active participation in the exchange of news and ideas because knowledge improves people's lives. We embrace new ideas and innovation.
Our site provides readers with real-time local and national news, sports, arts and entertainment information, weather and more - all updated minute-by-minute of every single day.
We're available wherever you need us, from your desktop to your mobile-device.
- Company Name:MassLive.com
- Parent Company Name:Advance Local
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Headquarters: (View Map)Springfield, MA, United States
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Office Locations:Massachusetts
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50 - 200 employees
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Desktop Display, Desktop Video, Mobile Display, Social, Email
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CPM
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Mobile App Publisher, Web Publisher
- Headline:Local News, Breaking News, Sports and Weather
- Self / Managed Service:Managed Service
- IndustriesAutomotive, Entertainment, Food & Beverage, Government & Politics, Health & Beauty, Healthcare, Sports, Mobile App Installs
- Key DifferentiatorMassLive is a leading source for local news in Massachusetts, #1 In Western Massachusetts MassLive.com is Western Massachusetts’ most popular local news and information site 1 and the second largest news website in Massachusetts. With over 3.8 million unique monthly visitors 2, MassLive provides 24/7 news and information throughout Massachusetts, Northern Connecticut and across New England. We cover real-time news, sports, entertainment, jobs, auto, real estate, and community events and provide a place for people to connect and join the conversation. As one of New England’s digital leaders, we provide extensive Internet Marketing Services. Advertisers can take advantage of our expertise in behavioral, demographic and content targeting to deliver their message on our media sites as well as across the web and on expanding mobile platforms. Extended reach is also available through our relationships with Conde Nast and other premium advertising platforms. MassLive.com and MassLive Media are a part of Advance Local, a leading media group comprised of 12 local affiliated news and information websites that rank #1 among local media in their respective markets and more than 30 affiliated newspapers known for their award-winning journalism. Advance Local is part of Advance Publications, along with Condé Nast, and American City Business Journals.
- Owned / Operated Propertiesmasslive.com
- Targeting
Geographic. Content: Real Time News & Information, Classifieds, Sports, Entertainment, Forum & Blogs, Business Finder, Shopping Section
- Approved 3rd Party Ad Serving / Rich Media VendorsSizmek - http://www.sizmek.com
- 4613406 Global Rank
- 1561002 United States
- 1.43 K Estimated Visits
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Search56.78%
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Referrals25.46%
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Direct17.76%
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Display0.00%
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Mail0.00%
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Social0.00%
- 81 SDKs
- 3.1 Avg. Rating
- 119 Total reviews
- App Url: https://itunes.apple.com/app/masslive-com/id419879721
- App Support: http://www.masslive.com/mobile-device/
- Genre: News
- Bundle ID: net.advance.advmasslive
- App Size: 36.5 M
- Version: 3.7.13
- Release Date: February 18th, 2011
- Update Date: September 7th, 2017
Description:
A fresh, redesigned app experience, making your trusted local news faster and easier to read.
Features include:
• Touch-driven, simple design with easy to read text.
• View and share opinions with article comments
• Notification options for receiving Breaking News
• Enhanced photos and videos for optimal viewing experience
• Top story and top video carousels to browse the most important stories
• Navigation menu allows easy access to the most important sections, while allowing a deeper dive into your favorite sections and teams.
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PeggyG18
Updated ap doesn't work
enl2007
Won't open
Reviewerjack
Masslive
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Won't open
Maxeke
Updated app
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Native65.50%
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Standard34.36%
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Direct0.15%
They are headquartered at Springfield, MA, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, MassLive.com inventory partners include: pubmatic.com, yieldmo.com, yahoo.com, triplelift.com, tremorhub.com, teads.tv, taboola.com, subdomain=v5.comicskingdom.net, subdomain=obits.masslive.com, subdomain=puzzles.masslive.com, spotx.tv, spotxchange.com, sonobi.com, smaato.com, sharethrough.com, rubiconproject.com, rhythmone.com, openx.com, nativo.com, media.net, liveintent.com, indexexchange.com, google.com, facebook.com, districtm.io, appnexus.com, aol.com, aps.amazon.com, advertising.com, adtech.com, undertone.com, aolcloud.net.
MassLive.com works with Advertising technology companies such as DoubleClick.Net, AppNexus, AppNexus Segment Pixel, Media Innovation Group, Yahoo Ad Sync, Infolinks, Walmart, Facebook Custom Audiences, Google Remarketing, DoubleClick Bid Manager, Clickagy.
Needs a fix