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Millennial Media (rebrand to ONE by AOL)
Mobile Ad Network: Leading Independent Network
CPA, CPC, CPI, CPM
Last Edited by
Danielle Repetti
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Millennial Media is the leading mobile ad marketplace, making mobile simple for the world’s top brands, app developers, and mobile web publishers. The company's data and technology assets enable advertisers to connect with target audiences at scale, while driving monetization for publisher and developer partners. AOL acquired Millennial Media on October 23, 2015. Millennial Media boosts AOL's global, mobile capabilities and scale across ONE by AOL for advertisers and agencies, and offers the most attractive monetization platform for app developers.

  • Company Name:
    Millennial Media
  • Parent Company Name:
    rebrand to ONE by AOL
    • (View Trends)
  • Headquarters: (View Map)
    New York, NY, United States
  • Office Locations:
    HQ: Baltimore. Also: New York, London, San Francisco, Washington DC, Hamburg, Paris, Singapore, Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, Phoenix, Seattle.
  • 5,000 - 10,000 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    App Download, Carrier Pre-load, Direct Response, Form Fill, CPCV, Store Locator, Bar Codes, Click-to-Actions, API Integrations, Local Zone Targeting, Bookmarking
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Key Differentiator
    SDK Integration with over 65,000 developers and publishers.
  • Owned / Operated Properties
    nexage, aol
  • Programmatic Integrations & Publisher / Inventory Partners
    Nexage, MoPub, Doubleclick AdX, AppNexus,
  • Targeting

    Demographic, Behavioral, Local, Retargeting, Device, OS, Contextual, Content-based. Relevance Graph: Interest Graph (Topics & Influencers), Social Graph (People & Content), Location Graph (Place & Time), Mobile Profile (Device & OS)

  • Data Partners
    Neustar, AddThis, Acxiom, Bluekai, ComScore, Datalogix, Datonics, Factual, Polk, Placed, LiveRamphttp://www.millennialmedia.com/partner-showcase?types=strategic
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 23419196 Global Rank
  • 2536682
    India
  • 35.4 K Estimated Visits
Traffic Sources
  • Referrals
    100.00%
  • Direct
    0.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 7,143,578
114,300
Links In Count 255
Top Sites Linking In
Top Categories
  • AOL LLC/Brands
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 0 SDKs
  • App Url: https://itunes.apple.com/app/millennial-media/id732973547
  • App Support: http://www.millennialmedia.com/contact/
  • Genre: Utilities
  • Bundle ID: com.millennialmedia.mmpreview
  • App Size: 92.1 M
  • Version: 1.5.1
  • Release Date: November 2nd, 2013
  • Update Date: December 19th, 2015

Description:

MM Preview is an application for advertisers to demo their Millennial Media creatives via a native in-app experience.

After contacting a Millennial Media Account Manager for a Preview ID, advertisers can view their ads on sample publisher's apps/sites.

By previewing the ads in a native environment, advertisers are able to experience their ads just as any user would.

Ad Types
• Banner
• Rectangle
• Interstitial (including Rich Media & Video)

Backgrounds
• Game
• News
• Sports

Ad Intelligence
Millennial Media
Device
Mobile
Dimensions
other
Dates Active
Apr 12, 2020 to Dec 28, 2020
Millennial Media
Device
Desktop
Dimensions
other
Dates Active
Oct 06, 2020 to Jan 01, 2021
Millennial Media
Device
Desktop
Dimensions
other
Dates Active
Sep 16, 2020 to Jan 01, 2021
Millennial Media
Device
Desktop
Dimensions
other
Dates Active
Nov 02, 2020 to Jan 01, 2021
Millennial Media
Device
Desktop
Dimensions
other
Dates Active
Oct 06, 2020 to Dec 30, 2020
Millennial Media advertising reaches 255M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Germany, France, Canada, Singapore, Japan, Brazil, India, Mexico, Australia, Saudi Arabia, Italy, Spain, South Korea, Indonesia, Russia, Malaysia, Argentina, Netherlands. Pricing models they offer are CPA, CPC, CPI, CPM on channels such as Mobile, MobileVideo, Native Advertising on Millennial Media will allow you to reach consumers in industries or verticals such as ; you can target them with parameters such as: Demographic, Behavioral, Local, Retargeting, Device, OS, Contextual, Content-based. Relevance Graph: Interest Graph (Topics & Influencers), Social Graph (People & Content), Location Graph (Place & Time), Mobile Profile (Device & OS).

They are headquartered at New York, NY, United States, and have 14 advertising & marketing contacts listed on Kochava.

Millennial Media works with Advertising technology companies such as DoubleClick.Net, AdRoll, Facebook Custom Audiences, Twitter Ads, AppNexus, Openads/OpenX, Yahoo Small Business, IponWeb BidSwitch, Advertising.com.
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Last Updated 11/4/24
Millennial Media advertising reaches 255M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Germany, France, Canada, Singapore, Japan, Brazil, India, Mexico, Australia, Saudi Arabia, Italy, Spain, South Korea, Indonesia, Russia, Malaysia, Argentina, Netherlands. Pricing models they offer are CPA, CPC, CPI, CPM on channels such as Mobile, MobileVideo, Native Advertising on Millennial Media will allow you to reach consumers in industries or verticals such as ; you can target them with parameters such as: Demographic, Behavioral, Local, Retargeting, Device, OS, Contextual, Content-based. Relevance Graph: Interest Graph (Topics & Influencers), Social Graph (People & Content), Location Graph (Place & Time), Mobile Profile (Device & OS).

They are headquartered at New York, NY, United States, and have 14 advertising & marketing contacts listed on Kochava.

Millennial Media works with Advertising technology companies such as DoubleClick.Net, AdRoll, Facebook Custom Audiences, Twitter Ads, AppNexus, Openads/OpenX, Yahoo Small Business, IponWeb BidSwitch, Advertising.com.