Nine’s strategy is to create great content, distribute it broadly and engage audiences and advertisers.
As the home of some of Australia’s most trusted and loved brands spanning
News, Lifestyle, Entertainment, and Sport, we pride ourselves on creating the best content, accessed by consumers when and how they want it to ensure they are entertained, informed and connected each and every day.
Our business operates in the following four divisions: free-to-air television, digital publishing, video-on-demand (advertising and subscription) and content production.
Nine also has a long-running strategic relationship with Microsoft, selling their suite of advertising products while leveraging their world-leading technology, data, insights and innovation, along with data relationships with Data Republic and Red Planet. Our broader investments also include a 50% interest in Stan, as well as interests in RateCity, CarAdvice, Pedestrian.tv and ASX-listed financial services company, Yellow Brick Road.
- Company Name:Nine
(View Trends)
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Headquarters: (View Map)Sydney, Australia
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1,000 - 5,000 employees
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Desktop Display, Mobile Display, Social, Email
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CPM
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Web Publisher
- Headline:Australia’s most powerful storytelling ecosystem
- Self / Managed Service:Managed Service
- IndustriesClothing & Fashion, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Sports, Telecommunications, Travel & Leisure
- Key DifferentiatorAt Nine, we reimagine how Australians are entertained and informed and connect through content each and every day. We create digital and broadcast solutions that entertain, innovate and perform, delivered through real scale that matters in premium environments. We use imagination to develop impactful ad formats, creative and branded content. We then combine this with our data, insights and technology to deliver an intelligent solution to meet your advertising objectives. =
- Owned / Operated Propertiesnine.com.au, wwos.com.au, mi9.com.au
- 1079417 Global Rank
- 28954
- 96 K Estimated Visits
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Search55.76%
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Direct26.69%
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Referrals12.44%
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Social5.11%
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Display0.00%
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Mail0.00%
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Native97.83%
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Standard2.15%
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Direct0.02%
They are headquartered at Sydney, Australia, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Nine inventory partners include: freewheel.tv, google.com, pubmatic.com, indexexchange.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, yahoo.com, tritondigital.com, triplelift.com, outbrain.com, video.unrulymedia.com, rhythmone.com, gumgum.com.
Nine works with Advertising technology companies such as AppNexus, Atlas, Adobe Audience Manager Sync, Advertising.com, DemDex, Google Remarketing, DoubleClick.Net, Facebook Custom Audiences, DoubleClick Bid Manager.