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Optimatic Media (Matomy Media Group)
Increasing Revenue With Technology
CPM
Last Edited by
Nicole Falsey
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About

Optimatic is the leading video SSP enabling a programmatic, brand safe marketplace. Combining scale with unmatched levels of service, Optimatic is the partner of choice for advertisers looking to access high-quality, differentiated audiences. Optimatic’s innovative technology grows publisher revenue by combining ease-of-use with a robust monetization toolkit.

Optimatic is an independently operated company that was acquired in November 2015 by Matomy Media Group, a leading global media company that delivers smart technology solutions and a personalized approach to advertising.

Capabilities
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Social
  • Desktop Video, Mobile Display, Social
  • CPM
  • Ad Technology Provider, Facebook FMP, Other
  • Headline:
    Increasing Revenue With Technology
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Technology
  • Key Differentiator
    Top industry advertisers and Fortune 500 companies leverage Optimatic’s platform for their video buying needs on desktop, mobile, tablet and connected TV. Optimatic operates as a large private marketplace, giving buyers exclusive access to quality video inventory while hitting valuable KPIs. Each publisher is pre-screened and managed daily by our in-house account management and operations teams. We combine this management oversight with leading 3rd party verification tools to help ensure access to the highest quality inventory for advertisers.
  • Owned / Operated Properties
    alfynetwork.com
  • Programmatic Integrations & Publisher / Inventory Partners
    ever growing list of DSPs, exchanges, TDs
  • Targeting

    Category, Demographic, Dayparting

  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    MoatIASothers in review for Q1 2017
Site Traffic
  • 11141023 Global Rank
  • 1880962
    Israel
  • 4.13 K Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
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Alexa Traffic Data
Global Rank 6,767,393
21,551
Links In Count 7
United States Rank 90,559
375
United States Page Views 71.5%
12.64%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Residential Housing
  • Conventional
Optimatic Media advertising reaches 4.13k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Video, Mobile, Social Advertising on Optimatic Media will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: Category, Demographic, Dayparting.

They are headquartered at New York, NY, United States, and have advertising & marketing contacts listed on Kochava.

Optimatic Media works with Advertising technology companies such as DoubleClick.Net, CPX Interactive, Magnetic.
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Last Updated 11/22/24
Optimatic Media advertising reaches 4.13k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Video, Mobile, Social Advertising on Optimatic Media will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: Category, Demographic, Dayparting.

They are headquartered at New York, NY, United States, and have advertising & marketing contacts listed on Kochava.

Optimatic Media works with Advertising technology companies such as DoubleClick.Net, CPX Interactive, Magnetic.