About

Penske Media Corporation (PMC) is a leading digital media company founded by Jay Penske in 2004. PMC owns a unique and growing portfolio of lifestyle brands that provide the web's best original content in categories including entertainment, sports, breaking news, media, finance, tech, health, shopping, fashion, beauty, and automotive. Variety, Deadline, OnCars, Hollywood Life, HollyBaby, Movieline, TVLine, BGR, Young Hollywood Awards, The Style Awards, and Breakthrough of the Year Awards are all part of the expanding PMC portfolio. For more information on PMC and its brands, please visit www.pmc.com or its digital properties directly.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Mobile Video, Native, Desktop Video, Social
  • CPM, Flat Rate, Revshare / ROAS
  • Mobile App Publisher, Web Publisher
  • Headline:
    Publisher: entertainment, sports, breaking news, media, finance, tech, health, shopping, fashion, beauty, and automotive
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Health & Beauty, Technology
  • Key Differentiator
    PMC is a constellation of global media brands fueled by remarkable content across our digital, video, print, & event properties.
  • Owned / Operated Properties
    deadline.com, tvline.com, bgr.com, indiewire.com, hollywoodlife.com, wwd.com, varietylatino.com, goldderby.com, india.com, variety.com, footwearnews.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Adx, Rubicon, Pubmatic, Sonobi, AppNexus, Index Exchange, OpenX, Virool, Unruly, Sharethrough, Adslot, iSocket, Google PG, Juice Mobile
  • Targeting

    age, gender, geo, HHI, email domain name, day of week, day part

  • Data Partners
    Krux
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    MOAT, IAS
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    DFP, Sizmek, Celtra
Site Traffic
  • 6975225 Global Rank
  • 157508
    United States
  • 46.8 K Estimated Visits
Traffic Sources
  • Social
    70.31%
  • Referrals
    29.69%
  • Direct
    0.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Search
    0.00%
Powered by
Alexa Traffic Data
Global Rank 53,987
120
United States Rank 13,416
1,611
United States Page Views 82.0%
3.6%
Top Countries
Top Search Keywords
  • General Merchandise
  • Major Retailers
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • App Url: https://itunes.apple.com/app/deadline-hollywood/id1438569413
  • App Support: https://pmc.com/
  • Genre: Business
  • Bundle ID: com.pmc.appmJlr3LKcoc
  • App Size: 84.8 M
  • Version: 1.15
  • Release Date: October 12th, 2018
  • Update Date: April 15th, 2020

Description:

RR1 was created with the focused intent of bringing the pages of Robb Report to life through extraordinary experiences. This powerful community of like-minded individuals share a uniquely singular connection: a never-ending quest for the best of the best. The team at RR1 is dedicated to curating various one-of-a-kind luxury experiences that speak to the passions of those who live life to the fullest. Download RR1 by Robb Report for access and get ready to ‘Experience Extraordinary.’

AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    46.62%
  • Standard
    46.93%
  • Direct
    6.45%
Ads Seen Recently
24,700
Longest Running Ad
Penske Media Corporation
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Penske Media Corporation
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Penske Media Corporation
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Penske Media Corporation
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Penske Media Corporation
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Penske Media Corporation
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Penske Media Corporation
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other
Penske Media Corporation
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Penske Media Corporation
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
indexexchange.com
reseller
189872
improvedigital.com
reseller
185
appnexus.com
reseller
7118
openx.com
reseller
539640546
6a698e2ec38604c6
appnexus.com
direct
1356
f5ab79cb980f11d1
emxdgt.com
direct
1495
1e1d41537f7cad7f
openx.com
direct
540804929
6a698e2ec38604c6
lkqd.net
direct
430
59c49fa9598a0117
lkqd.com
direct
430
59c49fa9598a0117
vidoomy.com
direct
51019
telaria.com
reseller
hpwve
1a4e959a1b50034a
Penske Media Corporation advertising reaches 119M visitors across desktop and mobile web, in countries such as India, United States, Canada, United Kingdom, United Arab Emirates, France, Hong Kong, Russia. Pricing models they offer are CPM, flat_rate, Revshare/ROAS on channels such as Display, Email, Mobile, MobileVideo, Native, Video, Social Advertising on Penske Media Corporation will allow you to reach consumers in industries or verticals such as Health & Beauty, Technology, Entertainment, Clothing & Fashion; you can target them with parameters such as: age, gender, geo, HHI, email domain name, day of week, day part.

They are headquartered at New York, NY, United States, and have 21 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Penske Media Corporation inventory partners include: indexexchange.com, improvedigital.com, appnexus.com, openx.com, emxdgt.com, lkqd.net, lkqd.com, vidoomy.com, telaria.com, tremorhub.com, ssp.ynxs.io, contextweb.com, spotx.tv, spotxchange.com, smartadserver.com, rubiconproject.com, loopme.com, freewheel.tv, advertising.com, aol.com, yahoo.com, aolcloud.net, adtech.com, triplelift.com, trioninteractive.com, themediagrid.com, sovrn.com, rhythmone.com, 1rx.io, pubmatic.com, adform.com, richaudience.com, media.net, districtm.io, google.com, admixer.net, admixer.co.kr, 33across.com, ogury.com, mgid.com, undertone.com, video.unrulymedia.com, pubnx.com, synacor.com, lijit.com, coxmt.com, sonobi.com, beachfront.com, springserve.com, gotchosen.com, consumable.com, sharethrough.com, connatix.com, yieldmo.com, infolinks.com, teads.tv, nativo.com, outbrain.com, conversantmedia.com, kargo.com, gumgum.com, facebook.com, aps.amazon.com, lockerdome.com, adtelligent.com, adyoulike.com, spotim.market, openweb.market, vidazoo.com, adtiming.com, pubnative.net, admanmedia.com, pokkt.com, engagebdr.com, blis.com, bidmachine.io, smaato.com, insticator.com, bidtellect.com, amxrtb.com, appmonet.com, luponmedia.com, aniview.com, valo.ai, cosmoshq.com, e-planning.net, taboola.com, otm-r.com, betweendigital.com, onetag.com, connectad.io, smartclip.net, gammassp.com, truvidplayer.com, truvid.com, my6sense.com, pixfuture.com, cedato.com, avantisvideo.com, supply.colossusssp.com, minute.ly, rhombusads.com, rtk.io, relappro.com, selectmedia.asia, tribalfusion.com, exponential.com, waardex, testepl.com, adtrue.com, adocean-global.com, projectagora.com, groundtruth.com, 152media.com, gothamads.com, fyber.com, criteo.com, tappx.com, aralego.com, ucfunnel.com, sortable.com, deployads.com, rtbhouse.com, brightcom.com, mox.tv, advangelists.com, xapads.com, ssp.smartyads.com, inmobi.com, app-stock.com, adtag.vidmatic.com, xad.com, adgebra.co.in, yieldlab.net, vi.ai, video.unrulymedia.com 1237114149, startapp.com, mobilefuse.com, adcolony.com, buzzoola.com, rtb.bidsxchange.com, ad-generation.jp, sunmedia.tv, smartyads.com, ad.plus, adpone.com, lemmatechnologies.com, momagic.com, genieesspv.jp, atemda.com, tl-spotx.tv, tl-spotxchange.com, btrll.com, vdo.ai, badiversitynetwork.com, webeyemob.com, cmcm.com, axonix.com, peak226.com, mars.media, bidfluence.com, app.stitchvideo.tv, vdopia.com, chocolateplatform.com, revcontent.com, nobid.io, sonictwist.media, adomega.in, vindicosuite.com, somoaudience.com, mobileadtrading.com, amazon.com, altitude-arena.com, adpushup.com, wmgroup.us, adwmg.com, monetize.com, nativeads.com, adsolut.in, vidcrunch.com, mobfox.com, adagio.io, volantisdigital.com, juicenectar.com, novoroll.com, rtbdemand.com, andbeyond.media, ninthdecimal.com, bidswitch.com, sekindo.com, liveintent.com, kubient.com, adingo.jp, shemedia.com, freewheel.com, a698e2ec38604c6openx.com, videologygroup.com, sfx.freewheel.tv, go.sonobi.com.

Penske Media Corporation works with Advertising technology companies such as DoubleClick.Net, Amazon Ad System, Integral Ad Science, Permutive, comScore Activation, Consent Management Platform API v 2.0, AppNexus.