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PopSugar (acquired by Group Nine)
Publisher: Celebrity Gossip, Entertainment News
CPM
Last Edited by
Garrett Gan
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About

POPSUGAR Inc. is a global media and technology company including lifestyle media publisher POPSUGAR and monthly subscription box POPSUGAR Must Have. We deliver inspiring, informative, and entertaining multi-platform content across entertainment, fashion, beauty, fitness, food, parenting, news and more. We help women everywhere look good, feel good, do good — to live more fulfilling lives every day.

POPSUGAR Inc. operates internationally in Australia, the Middle East, and the UK, with offices in San Francisco, New York, Los Angeles, Chicago, and London. The company is privately held and funded by Sequoia Capital and Institutional Venture Partners (IVP).

Follow us on Twitter at @POPSUGARInc and for more information about the company, visit corp.popsugar.com

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display, Email, Mobile Display, Native, Social, Desktop Video, Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Celebrity Gossip, Entertainment News
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Dating, Entertainment, Food & Beverage, Health & Beauty, Healthcare, Technology
  • Key Differentiator
    Our Mission We create media that powers the optimism and dreams of women around the world. We combine data, technology and storytelling to connect brands to this audience at scale. Our Values We are passionate. We move fast. We welcome change. We value our team. We love to win. We are fans. We are supportive. We are kind. We are positive. We collaborate. We say cheers. We are POPSUGAR.
  • Owned / Operated Properties
    tressugar.com, shopstyle.com, onsugar.com, designerapparel.com, shopstyle.com.au, popsugar.co.uk, shopstyle.co.uk, casasugar.com, yumsugar.com, circleofmoms.com, savvysugar.com, petsugar.com, buzzsugar.com, bellasugar.com, fitsugar.com, fabsugar.com, geeksugar.com, lilsugar.com, shopstyledev.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 18735771 Global Rank
  • 4415476
    United States
  • 55 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 2,478
130
Links In Count 11,062
757
United States Rank 622
183
United States Page Views 76.0%
2.4%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Chicago
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 K Downloads
  • 10 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.popsugar.glow
  • App Support: https://glow.popsugar.com
  • Genre: health_and_fitness
  • Bundle ID: com.popsugar.glow
  • App Size: 29.7 M
  • Release Date: January 24th, 2020
  • Update Date: March 25th, 2020

Description:

Shop for workout videos, healthy-living guides, meal plans, merchandise, and more from your favorite health and wellness trainers and experts.

1. Download the app and sign up for an account with your email address and password.

2. Browse health and fitness content and purchase plans by category or instructor. Plans are stored in your library to access any time.

3. Play or view your plans in the Android app and come back to them again and again.





For further information about CCPA for California residents, including Do Not Sell My Info, visit: https://www.popsugar.com/ccpa

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Facebook
The Facebook SDK for Android is the easiest way to integrate your Android app with Facebook's platform. The SDK provides support for Login with Facebook authentication, reading and writing to Facebook APIs and support for UI elements such as pickers and dialogs.
Facebook Login
The Facebook SDK for Android enables people to sign into your app with Facebook Login. When people log into your app with Facebook they can grant permissions to your app so you can retrieve information or perform actions on Facebook on their behalf.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    51.56%
  • Standard
    45.97%
  • Direct
    2.47%
Ads Seen Recently
16,932
Latest Advertisers
Advertiser Ranking
Longest Running Ad
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Aug 04, 2018 to Aug 02, 2020
PopSugar
Device
Mobile
Dimensions
300x250
Dates Active
Feb 20, 2021 to Jun 01, 2021
PopSugar
Device
Mobile
Dimensions
320x50
Dates Active
Jun 29, 2019 to Jun 01, 2021
PopSugar
Device
Mobile
Dimensions
300x250
Dates Active
Jun 28, 2019 to Jun 01, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Feb 24, 2021 to Jun 01, 2021
PopSugar
Device
Desktop
Dimensions
300x250
Dates Active
Nov 10, 2020 to Mar 28, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Oct 25, 2020 to Mar 05, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Jul 20, 2020 to Mar 16, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Jan 07, 2021 to Mar 09, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Nov 06, 2020 to Mar 15, 2021
PopSugar
Device
Desktop
Dimensions
other
Dates Active
Jan 02, 2021 to Mar 12, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
subdomain=edition.popsugar.com
media.net
direct
8cu19at67
openx.com
direct
543820157
6a698e2ec38604c6
yieldmo.com
direct
2215956873843738313
aps.amazon.com
direct
3876
gumgum.com
direct
13969
ffdef49475d318a9
openx.com
direct
542511589
6a698e2ec38604c6
behave.com
direct
1342
pubmatic.com
reseller
156512
indexexchange.com
reseller
183753
triplelift.com
direct
8669-eb
6c33edb13117fd86
PopSugar advertising reaches 18M visitors across desktop and mobile web, in countries such as United States, Canada, India, United Kingdom, Philippines. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Native, Social, Video, Display Advertising on PopSugar will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Technology, Dating, Food & Beverage, Entertainment, Healthcare, Health & Beauty.

They are headquartered at San Francisco, CA, United States, and have 91 advertising & marketing contacts listed on Kochava. According to their Ads.txt, PopSugar inventory partners include: subdomain=edition.popsugar.com, media.net, openx.com, yieldmo.com, aps.amazon.com, gumgum.com, behave.com, pubmatic.com, indexexchange.com, triplelift.com, rubiconproject.com, yahoo.com, contextweb.com, rhythmone.com, aol.com, freewheel.tv, google.com, sonobi.com, sovrn.com, liveintent.com, tremorhub.com, appnexus.com, advertising.com, spotxchange.com, spotx.tv, taboola.com, facebook.com, criteo.com, contact=adopsplatforms@popsugar.com, lijit.com, coxmt.com, amazon-adsystem.com.

PopSugar works with Advertising technology companies such as Flite, Zenovia, Turn, Adap.TV, SiteScout, Rocket Fuel, Videology, DemDex, Media Innovation Group, Facebook Exchange FBX, World Now, AdRoll, X Plus One, Yahoo Publisher Network, RadiumOne, Chango, ContextWeb, Specific Media, AppNexus, Neustar AdAdvisor, Openads/OpenX, Rubicon Project, Yield Manager, Aggregate Knowledge, AdJug, Burst Media, Index Exchange, LucidMedia, AdMeld, Criteo, Improve Digital, Google Publisher Tag, Simpli.fi, Connexity, Vizu, Accuen, Commission Junction, Conversant, Evidon, Pubmatic, eXelate, BlueKai, Mediaplex, Integral Ad Science, Atlas, Google Adsense, DoubleClick.Net, PointRoll, DoubleVerify, Switch Ads, Flashtalking, Twitter Ads, SpotXchange, Yahoo Small Business, AudienceScience, The Trade Desk, Adconion, Drawbridge, Brilig, Datonics, Tapad, Jumptap, AppNexus Segment Pixel, Visual Revenue, Advertising.com, RealVu, VINDICO, Brandscreen, Digilant, Adition, eyeReturn, AcuityAds, IponWeb BidSwitch, Speed Shift Media, IntentIQ, PubExchange, Semasio, Dstillery, Upfront Digital Media, BlueKai DMP, Smartclip, Facebook Custom Audiences, Outbrain, Taboola, Prebid, Allure Media, Amazon Direct, Google Direct, Ads.txt, Criteo Direct, RubiconProject Direct, SpotXChange Direct, OpenX Direct, Google Reseller, Facebook Direct, Triple Lift Direct, AppNexus Direct, Fyber Reseller, Facebook Reseller, SmartAdServer Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Adform Reseller, SpotXChange Reseller, PubMatic Reseller, Sovrn Reseller, RhythmOne Direct, Smaato Reseller, RubiconProject Reseller, Videology Group Reseller, GumGum Reseller, ORC International Reseller, AOL Reseller, Lijit Reseller, Criteo OneTag, GumGum, Yahoo Ad Sync, IndexExchange Reseller, IndexExchange Direct, Taboola Direct, Tremor Video Reseller, LiveIntent Direct, DoubleClick Bid Manager, Sovrn Direct, Lijit Direct, Sonobi Direct, Comet Cox Media Direct, Amazon Ad System, Sonobi, RhythmOne, Google AdSense Integrator, Amazon Associates, Eyeota, Carambola Direct, 33 Across Reseller, Converstand Media Reseller, Comet Cox Media Reseller, RhythmOne Reseller, Sonobi Reseller, FreeWheel Reseller, Admixer, TripleLift, Adobe Audience Manager Sync, 33 Across Direct, Research Now, AOL Direct, Celtra, AOL-Time Warner Online Advertising, Yahoo Direct, Amazon Transparent Ad Marketplace, Permutive, BounceX, GumGum Direct, Yieldmo Direct, ExactTarget, Adform, Header Tag by Index Exchange, Media.net Direct, comScore Activation, FLoC, ContextWeb Direct, ORC International Direct, Infolinks Direct, Undertone Direct, AdMan Reseller, DistrictM Reseller, Media.net Reseller, OneTag Reseller, Synacor Reseller, Triple Lift Reseller, Yahoo Reseller, Yieldmo Reseller, AdYouLike Direct, Converstand Media Direct, PubMatic Direct, adtelligent Reseller, Improve Digital Reseller, Telaria Reseller, ShareThrough Direct, Innovid, EMX, Yieldmo, StackAdapt, AMob, Adelphic, Technorati Media, Concert, AvantisVideo Direct, Teads Direct, Vidazoo Direct, Amazon Reseller, LoopMe Reseller, ShareThrough Reseller, Undertone Reseller, Google Remarketing, Connatix Direct, DistrictM Direct, The MediaGrid Direct, TrustX Direct, AdBrite, Tacoda, Chitika, Clickagy, Sharethrough, BidSwitch, Outbrain Direct, Beeswax, OnAudience.
Powered by Kochava
Alternatives & Competitors
Recently Searched Pages
Recent PopSugar Tweets
Recent PopSugar Tweets
Recent PopSugar Blog Posts
PopSugar Categories
Last Updated 12/21/24
PopSugar advertising reaches 18M visitors across desktop and mobile web, in countries such as United States, Canada, India, United Kingdom, Philippines. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Native, Social, Video, Display Advertising on PopSugar will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Technology, Dating, Food & Beverage, Entertainment, Healthcare, Health & Beauty.

They are headquartered at San Francisco, CA, United States, and have 91 advertising & marketing contacts listed on Kochava. According to their Ads.txt, PopSugar inventory partners include: subdomain=edition.popsugar.com, media.net, openx.com, yieldmo.com, aps.amazon.com, gumgum.com, behave.com, pubmatic.com, indexexchange.com, triplelift.com, rubiconproject.com, yahoo.com, contextweb.com, rhythmone.com, aol.com, freewheel.tv, google.com, sonobi.com, sovrn.com, liveintent.com, tremorhub.com, appnexus.com, advertising.com, spotxchange.com, spotx.tv, taboola.com, facebook.com, criteo.com, contact=adopsplatforms@popsugar.com, lijit.com, coxmt.com, amazon-adsystem.com.

PopSugar works with Advertising technology companies such as Flite, Zenovia, Turn, Adap.TV, SiteScout, Rocket Fuel, Videology, DemDex, Media Innovation Group, Facebook Exchange FBX, World Now, AdRoll, X Plus One, Yahoo Publisher Network, RadiumOne, Chango, ContextWeb, Specific Media, AppNexus, Neustar AdAdvisor, Openads/OpenX, Rubicon Project, Yield Manager, Aggregate Knowledge, AdJug, Burst Media, Index Exchange, LucidMedia, AdMeld, Criteo, Improve Digital, Google Publisher Tag, Simpli.fi, Connexity, Vizu, Accuen, Commission Junction, Conversant, Evidon, Pubmatic, eXelate, BlueKai, Mediaplex, Integral Ad Science, Atlas, Google Adsense, DoubleClick.Net, PointRoll, DoubleVerify, Switch Ads, Flashtalking, Twitter Ads, SpotXchange, Yahoo Small Business, AudienceScience, The Trade Desk, Adconion, Drawbridge, Brilig, Datonics, Tapad, Jumptap, AppNexus Segment Pixel, Visual Revenue, Advertising.com, RealVu, VINDICO, Brandscreen, Digilant, Adition, eyeReturn, AcuityAds, IponWeb BidSwitch, Speed Shift Media, IntentIQ, PubExchange, Semasio, Dstillery, Upfront Digital Media, BlueKai DMP, Smartclip, Facebook Custom Audiences, Outbrain, Taboola, Prebid, Allure Media, Amazon Direct, Google Direct, Ads.txt, Criteo Direct, RubiconProject Direct, SpotXChange Direct, OpenX Direct, Google Reseller, Facebook Direct, Triple Lift Direct, AppNexus Direct, Fyber Reseller, Facebook Reseller, SmartAdServer Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Adform Reseller, SpotXChange Reseller, PubMatic Reseller, Sovrn Reseller, RhythmOne Direct, Smaato Reseller, RubiconProject Reseller, Videology Group Reseller, GumGum Reseller, ORC International Reseller, AOL Reseller, Lijit Reseller, Criteo OneTag, GumGum, Yahoo Ad Sync, IndexExchange Reseller, IndexExchange Direct, Taboola Direct, Tremor Video Reseller, LiveIntent Direct, DoubleClick Bid Manager, Sovrn Direct, Lijit Direct, Sonobi Direct, Comet Cox Media Direct, Amazon Ad System, Sonobi, RhythmOne, Google AdSense Integrator, Amazon Associates, Eyeota, Carambola Direct, 33 Across Reseller, Converstand Media Reseller, Comet Cox Media Reseller, RhythmOne Reseller, Sonobi Reseller, FreeWheel Reseller, Admixer, TripleLift, Adobe Audience Manager Sync, 33 Across Direct, Research Now, AOL Direct, Celtra, AOL-Time Warner Online Advertising, Yahoo Direct, Amazon Transparent Ad Marketplace, Permutive, BounceX, GumGum Direct, Yieldmo Direct, ExactTarget, Adform, Header Tag by Index Exchange, Media.net Direct, comScore Activation, FLoC, ContextWeb Direct, ORC International Direct, Infolinks Direct, Undertone Direct, AdMan Reseller, DistrictM Reseller, Media.net Reseller, OneTag Reseller, Synacor Reseller, Triple Lift Reseller, Yahoo Reseller, Yieldmo Reseller, AdYouLike Direct, Converstand Media Direct, PubMatic Direct, adtelligent Reseller, Improve Digital Reseller, Telaria Reseller, ShareThrough Direct, Innovid, EMX, Yieldmo, StackAdapt, AMob, Adelphic, Technorati Media, Concert, AvantisVideo Direct, Teads Direct, Vidazoo Direct, Amazon Reseller, LoopMe Reseller, ShareThrough Reseller, Undertone Reseller, Google Remarketing, Connatix Direct, DistrictM Direct, The MediaGrid Direct, TrustX Direct, AdBrite, Tacoda, Chitika, Clickagy, Sharethrough, BidSwitch, Outbrain Direct, Beeswax, OnAudience.