About

PureWow is a digital publication dedicated to finding ways to make life more interesting, beautiful and manageable for women. Our motto, "Elevate the Everyday,"​ drives us to deliver irresistible discoveries to our readers every single day.

Launched in 2010 with a National focus, our editors scour the country to cover the breadth of women’s lifestyle across fashion, beauty, home, recipes, tech, travel, food, health and more.

PureWow also uncovers the best local finds in its city-specific sections - New York, Los Angeles, Chicago, Dallas, San Francisco and the Hamptons.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Desktop Video, Social, Email, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Women's Fashion, Beauty, Life Hacks & Recipes
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Food & Beverage, Health & Beauty, Technology, Travel & Leisure
  • Key Differentiator
    PureWow offers numerous opportunities to connect to our audience of engaged, loyal women.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 11156 Global Rank
  • 3233
    United States
  • 7.78 M Estimated Visits
Traffic Sources
  • Search
    72.68%
  • Direct
    16.62%
  • Social
    5.02%
  • Referrals
    4.03%
  • Mail
    1.63%
  • Display
    0.02%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 8,621
236
United States Rank 2,541
31
United States Page Views 70.9%
4.2%
Top Countries
Top Search Keywords
  • Health Policy
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 Downloads
  • 10 SDKs
  • 5.0 Avg. Rating
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.purewowstudio.fivestartips
  • App Support: http://www.purewowstudio.com
  • Genre: sports
  • Bundle ID: com.purewowstudio.fivestartips
  • App Size: 31.2 M
  • Version: 16
  • Release Date: January 26th, 2017
  • Update Date: April 6th, 2017

Description:

FiveStarTips is a football tips app ran by professional tipsters. Our tips will always be free.

Download our app now and receive free instant updates for all live games.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Cloud Messaging
Deprecated Google Cloud Messaging for Android (GCM) is a service that allows you to send data from your server to your users' Android-powered device, and also to receive messages from devices on the same connection. The GCM service handles all aspects of queueing of messages and delivery to the target Android application running on the target device. GCM is completely free no matter how big your messaging needs are, and there are no quotas.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Maps
Allow your users explore the world with rich maps provided by Google. Identify locations with custom markers, augment the map data with image overlays, embed one or more maps as fragments, and much more.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    42.67%
  • Standard
    54.94%
  • Direct
    2.38%
Ads Seen Recently
19,172
Longest Running Ad
PureWow
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Desktop
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other
PureWow
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Mobile
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300x250
PureWow
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Mobile
Dimensions
300x250
PureWow
Device
Mobile
Dimensions
300x250
PureWow
Device
Desktop
Dimensions
728x90
PureWow
Device
Mobile
Dimensions
320x50
PureWow
Device
Mobile
Dimensions
other
PureWow
Device
Mobile
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other
PureWow
Device
Desktop
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PureWow
Device
Desktop
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other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
springserve.com
direct
1132
a24eb641fc82e93d
themediagrid.com
direct
6vz9i7
35d5010d7789b49d
indexexchange.com
reseller
191923
video.unrulymedia.com
reseller
2338962694
rhythmone.com
reseller
2338962694
a670c89d4a324e47
lijit.com
reseller
270173
fafdf38b16bf6b2b
sovrn.com
reseller
270173
fafdf38b16bf6b2b
smartadserver.com
reseller
3436
telaria.com
reseller
mb9eo-oqsbf
1a4e959a1b50034a
tremorhub.com
reseller
mb9eo-oqsbf
1a4e959a1b50034a
freewheel.tv
reseller
19133
PureWow advertising reaches 7.78M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, India. Pricing models they offer are CPM on channels such as Display, Video, Social, Email, Mobile Advertising on PureWow will allow you to reach consumers in industries or verticals such as Technology, Food & Beverage, Travel & Leisure, Entertainment, Clothing & Fashion, Health & Beauty.

They are headquartered at New York, NY, United States, and have 32 advertising & marketing contacts listed on Kochava. According to their Ads.txt, PureWow inventory partners include: springserve.com, themediagrid.com, indexexchange.com, video.unrulymedia.com, rhythmone.com, lijit.com, sovrn.com, smartadserver.com, telaria.com, tremorhub.com, freewheel.tv, lkqd.net, rubiconproject.com, openx.com, google.com, pubmatic.com, advertising.com, spotx.tv, spotxchange.com, sekindo.com, appnexus.com, contextweb.com, kargo.com, yahoo.com, xad.com, emxdgt.com, adtech.com, adyoulike.com, triplelift.com, aps.amazon.com, conversantmedia.com, gumgum.com, districtm.io, 1rx.io, freestar.io, liveintent.com, teads.tv, media.net, loopme.com, sonobi.com, altitude-arena.com, smartyads.com, improvedigital.com, audience.media, yieldnexus.com, advangelists.com, synacor.com, undertone.com, pubnative.net, smaato.com, admanmedia.com, connatix.com, mantisadnetwork.com, adingo.jp, yieldmo.com, 33across.com, outbrain.com, coxmt.com, adform.com, sharethrough.com.

PureWow works with Advertising technology companies such as Mediaplex, Conversant, AppNexus, Accuen, DoubleClick.Net, Yield Manager, Yahoo Publisher Network, SkimLinks, Google Publisher Tag, Google Ad Partner Services, Google Adsense, Aggregate Knowledge, BounceX, Media Innovation Group, Evidon, Facebook Custom Audiences, AppNexus Segment Pixel, Atlas, Integral Ad Science, Yahoo Small Business, Rocket Fuel, DoubleVerify, eXelate, Advertising.com, Amazon Associates, BlueKai, Flite, DemDex, BlueKai DMP, Eyeota, Neustar AdAdvisor, Google Remarketing, SkimWords, Research Now, Walmart, Teads, DoubleClick Bid Manager, Pubmatic, Rubicon Project, Narrativ, Openads/OpenX, Index Exchange, VigLink, Link Share, Commission Junction, Header Tag by Index Exchange, Amazon Ad System, Ads.txt, IndexExchange Direct, Teads Direct, The Trade Desk, Google AdSense Integrator, Tapad, DistrictM Direct, AppNexus Reseller, ORC International Direct, Google Reseller, AOL Reseller, PubMatic Reseller, AOL Direct, AppNexus Direct, SmartAdServer Direct, ContextWeb Reseller, Sovrn Reseller, Sonobi Direct, RhythmOne Reseller, Comet Cox Media Reseller, JW Player Tracking, Kargo Direct, IndexExchange Reseller, Flashtalking, Google Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, OpenX Reseller, RubiconProject Reseller, DistrictM Reseller, ORC International Reseller, SmartAdServer Reseller, Sonobi Reseller, Lijit Reseller, MaxPoint Interactive, SiteScout, Eye View Digital, IponWeb BidSwitch, Magnetic, Yieldmo, Turn, Videology, Facebook Reseller, Amazon Direct, DynAdmic, Yahoo Ad Sync, Burst Media, TripleLift, Yahoo Reseller, Amazon Native Shopping Ads, LKQD Direct, LKQD Reseller, 33 Across Direct, fluct Direct, Admixer Direct, Beachfront Direct, Brightcom Direct, Chocolate Direct, Connatix Direct, Connectad Direct, Converstand Media Direct, E-Planning Direct, OpenX Direct, RhythmOne Direct, RubiconProject Direct, Sekindo Direct, Primis Direct, ShareThrough Direct, SpotXChange Direct, Synacor Direct, Telaria Direct, The MediaGrid Direct, Triple Lift Direct, Undertone Direct, Yahoo Direct, Yieldmo Direct, 33 Across Reseller, Adform Reseller, AdMan Reseller, AdYouLike Reseller, ucfunnel Reseller, Beachfront Reseller, Brightcom Reseller, Converstand Media Reseller, FreeWheel Reseller, Improve Digital Reseller, Lockerdome Reseller, LoopMe Reseller, Mobile Ad Trading Reseller, Outbrain Reseller, Smaato Reseller, Smartclip Reseller, Somoaudience Reseller, SpotXChange Reseller, SpringServe Reseller, Synacor Reseller, Telaria Reseller, The MediaGrid Reseller, Tremor Video Reseller, Triple Lift Reseller, Undertone Reseller, Yieldmo Reseller, Freestar, DistrictM, Ad Lightning, Beeswax, AcuityAds, Clickagy, ContextWeb, Bidtellect, Outbrain, Media.net, GumGum, BidSwitch, StackAdapt, Adelphic, Technorati Media, Simpli.fi, PubMatic Direct, SpringServe Direct, Genesis Media Reseller, SmartyAds Reseller, LiveIntent Direct, LinkedIn Ads, Emerse, Amazon Transparent Ad Marketplace, comScore Activation, EMX, Roku, Improve Digital, Sharethrough, AdTheorent, FLoC, eBay Partner Network, Datonics, Tribal Fusion, PLAYGROUND XYZ, Nativo, AdGear, Loopme, Criteo, Engage BDR, ZypMedia, Platform161, 161Media, Appier, OnAudience, Taboola, Semasio, Narrative, Admiral VRM.