The Right Message. The Right Person. The Right Time.

In many ways, our early years developing expertise in video production
serves our most commanding focus today—the new world of media.
The creative assets we build, particularly in video, feed the consumer
thirst for video online. Our in-house trading desk gives us the
programmatic media buying depth to serve the exact “right” message
to the exact “right” person at the exact “right” time and do it on all their
devices. Programmatic and video together build the foundation for what Seventh Point offers today: the most sophisticated programmatic buying available; heavily negotiated traditional media; integrated strategy; and the creative assets needed to support them all.
Knowing how to strike a balance between traditional media and today’s new world media means we truly understand and have the tools to deliver integrated media. Integrated—a buzz word for some, it’s the tip of the sword for what we deliver—online presence management.

What sets Seventh Point apart isn’t just our proven success in programmatic buying—
it’s also the fact that we use the same data management providers and the same
demand side platforms the world’s biggest marketers and advertisers are using today.
Audience Optimization, our in-house trading operation, is built on a partnership with
The Trade Desk, a top-rated Demand Side Platform in the Advertising Technology industry, and connects us with the world’s most prominent ad exchanges. Additionally,
our Data Management Platform (DMP) gives us access to the top audience data, contextual data, brand safety data and custom data segmentation partners, allowing
our trade desk operators to optimize audience personas and profiles in real time. Our 30-years of traditional media experience in over 150+ DMAs researching planning and buying for brands like Anthem, Popeyes, etc. feeds today's programmatic that needs strategic focus and integration with all media.