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Smaato (Spearhead Integrated Marketing Communication Group)
Mobile Advertising and App Monetization Platform
CPC, CPM
Last Edited by
Elisa Schwuchow
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About

Smaato is the leading global real-time mobile advertising platform, connecting 10,000+ advertisers – including 91 of the Top 100 Ad Age brands – with over 90,000 app developers and mobile web publishers. Smaato manages up to 500+ billion mobile ad impressions and reaches over 1 billion unique mobile users monthly.

Founded in 2005 by mobile pioneers Ragnar Kruse and Petra Vorsteher, Smaato has global headquarters in San Francisco, California, with additional regional headquarters in Hamburg, Germany, New York and Singapore.

  • Company Name:
    Smaato
  • Parent Company Name:
    Spearhead Integrated Marketing Communication Group
    • (View Trends)
  • Headquarters: (View Map)
    San Francisco, CA, United States
  • Office Locations:
    San Francisco, New York, Hamburg, Singapore
  • 200 - 500 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Mobile Display, Mobile Video, Native
  • CPC, CPM
  • Ad Technology Provider, Ad Exchange, SSP & Mediation, Other
  • Headline:
    Mobile Advertising and App Monetization Platform
  • Self / Managed Service:
    Managed Service
  • Industries
    eCommerce, Technology
  • Key Differentiator
    Manage and optimize your mobile campaigns with the Smaato Demand Platform
  • Targeting

    Location, Device, Category, Publisher

  • Data Partners
    Factual and Indosat
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Crisp, Celtra, Mobileads
Site Traffic
  • 145635 Global Rank
  • 32306
    United States
  • 858 K Estimated Visits
Traffic Sources
  • Search
    49.60%
  • Direct
    41.34%
  • Referrals
    6.35%
  • Mail
    1.70%
  • Social
    1.00%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 49,700
138
Links In Count 236
7
United States Rank 29,224
9,386
United States Page Views 41.0%
9.8%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Electronics and Electrical
  • Contract Manufacturing
  • Printed Circuit Boards
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 SDKs
  • 2 Total reviews
  • App Url: https://itunes.apple.com/app/smaato/id432067102
  • App Support: http://www.smaato.com/contacts/
  • Genre: Productivity
  • Bundle ID: com.smaato.PublisherDashboard
  • App Size: 441 K
  • Version: 1.0
  • Release Date: April 20th, 2011

Description:

This app allows registered Smaato Publishers to view their statistics and revenue on the go.

Stay always up to date with your latest revenue figures and see how your apps are performing over time.

This app is designed for registered Smaato Publishers. If you do not have an account yet, please sign up at smaato.com.

Smaato supports in-application advertising for all major platforms.

Sort by

Mfosat

Jan 07, 2013

Liars

Don't make promises you can't keep. Especially when someone's livelihood is on the line. Ecpm was 1/10 of what they promised.

sparkyreich

Jun 13, 2012

Unprofessional

This app is VERY unprofessional. It is ugly, not very intuitive, and they even misspelled password on the first screen. I have just implemented the ad service in an app I just submitted to the app store. I sure hope the service is a lot better than this app. Now I'm scared and considering another service. :/
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Smaato
Smaato is a global real-time advertising platform for mobile publishers and app developers, with more than one billion monthly mobile users. Smaato focuses on the monetization of mobile apps and connecting advertisers to in-app ad inventory. This technology enables app publishers to keep their apps free for users.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Smaato advertising reaches 858k visitors across desktop and mobile web, in countries such as India, United States, Pakistan, Taiwan. Pricing models they offer are CPC, CPM on channels such as Mobile, MobileVideo, Native Advertising on Smaato will allow you to reach consumers in industries or verticals such as Technology, eCommerce; you can target them with parameters such as: Location, Device, Category, Publisher.

They are headquartered at San Francisco, CA, United States, and have 36 advertising & marketing contacts listed on Kochava.

Smaato works with Advertising technology companies such as Google Remarketing, Google Adsense, DoubleClick.Net, Facebook Custom Audiences, Twitter Ads, DoubleClick Bid Manager, Pubmatic, Rubicon Project, LinkedIn Ads, AppNexus, AppNexus Segment Pixel, Bizo, Smaato.
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Last Updated 11/18/24
Smaato advertising reaches 858k visitors across desktop and mobile web, in countries such as India, United States, Pakistan, Taiwan. Pricing models they offer are CPC, CPM on channels such as Mobile, MobileVideo, Native Advertising on Smaato will allow you to reach consumers in industries or verticals such as Technology, eCommerce; you can target them with parameters such as: Location, Device, Category, Publisher.

They are headquartered at San Francisco, CA, United States, and have 36 advertising & marketing contacts listed on Kochava.

Smaato works with Advertising technology companies such as Google Remarketing, Google Adsense, DoubleClick.Net, Facebook Custom Audiences, Twitter Ads, DoubleClick Bid Manager, Pubmatic, Rubicon Project, LinkedIn Ads, AppNexus, AppNexus Segment Pixel, Bizo, Smaato.