Smadex is a DSP optimized for Transparency and Performance. The platform reaches millions of users all over the world and, thanks to its machine learning capability, Smadex grants advertisers the ability to engage with the best performing audiences for their app.
Smadex is built over a cloud-based infrastructure, connecting all mobile-first ad exchanges, including Mopub, Ironsource, Adcolony, and Pubmatic, handling more than 1,000,000 bid requests queries per second, and dynamically rate and purchase ad space in less than 100 ms.
At Smadex, there’s one rule when it comes to programmatic: No black boxes. All the data is available for Smadex clients and accessible for analysis on the multidimensional reporting and forecasting tools that evaluate performance in real-time, really making a difference in decision making.
- Company Name:Smadex
- Parent Company Name:Entravision Digital
(View Trends)
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Headquarters: (View Map)Barcelona, Spain
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Office Locations:Barcelona and London
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10 - 50 employees
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Desktop Display, Mobile Display, Mobile Video, Native, Playable, Rewarded Video, Social, Desktop Video
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CPA, CPC, CPCV, CPI, CPM, CPV, Revshare / ROAS
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Demand Side Platform, Retargeting, SKAD Certified
- Headline:Mobile DSP for branding and direct response
- Self / Managed Service:Self-Service & Managed Service
- IndustriesEducation, Entertainment, Gaming, Health & Beauty, Sports, Technology, Mobile App Installs
- Key DifferentiatorUsing a combination of our own programmatic advertising technology, machine learning, and first-party data, we have over a decade partnering with apps, brands and performance marketers to achieve their growth goals.
- Programmatic Integrations & Publisher / Inventory PartnersOver 35 integrations, including Mopub, Smato, Rubicon, Fyber, Google
- Targeting
Carriers, devices, connection type, OS version, country, location
- Data PartnersAdSquare, DataXpand, Nielsen, Kochava, mparticle, Tamoco
- Ad Verification / Brand Safety / Measurement / Viewability PartnersMopub, Machine, Kochava
- Approved 3rd Party Ad Serving / Rich Media VendorsCeltra, Sizmek, FlashTalking, AdGibbon, Doubleclick
- 44909 Global Rank
- 136415 Spain
- 1.98 M Estimated Visits
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Direct76.63%
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Search10.68%
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Referrals10.56%
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Social2.13%
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Display0.00%
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Mail0.00%
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63.77%
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13.32%
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4.33%
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3.52%
- United States 44.7%
- France 17.3%
- Spain 12.5%
- Czech Republic 3.1%
- Germany 2.0%
- Pendleton
They are headquartered at Barcelona, Spain, and have 7 advertising & marketing contacts listed on Kochava.
Smadex works with Advertising technology companies such as DoubleClick.Net, Facebook Custom Audiences, Smadex, LinkedIn Ads, Google Remarketing.