We take the Soccer Laduma editorial ethos which has made us so successful as a newspaper and a website into advertising and sales. It starts with the idea/concept that we have two bosses, one the reader and two the advertisers.
We’re committed to making sure that they get more than their rand’s worth and thoroughly enjoy doing business with us. We want to ensure that every advertiser who advertises with us stays with us. Getting the client is easy; keeping the client is the art.
The best relationships always give the best results and our aim with our advertisers is to make certain that we understand the advertisers’ aim and purpose and that we’re able to deliver an efficient and cost-effective method for them to achieve their advertising objectives across all our platforms.
Our BrandsLaduma sales and marketing platform allows us to share our insights, knowledge and experience on why and how we are the leading soccer publication on the African continent.
- Company Name:Soccer Laduma
- CEO Name:Peter du Toit
(View Trends)
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Desktop Display, Social, Desktop Video, Mobile Display, Email
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CPM
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Web Publisher
- Headline:South African soccer news
- Self / Managed Service:Managed Service
- IndustriesAutomotive, Consumer Packaged Goods, Entertainment, Financial Services, Food & Beverage, Gaming, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
- Key DifferentiatorSoccer Laduma is the biggest active football community in South Africa across its print, web, mobile and social media properties. Soccer Laduma provides breaking news, interviews and analysis on local and international football complimented by user-generated content constantly feeding off each other to create a 24-hour hub of interaction. We pride ourselves in servicing our loyal readers who have made us market leaders in many respects. As we continue to grow across all media platforms, it’s vital that we remain relevant to a market whose economic power and social influence gains momentum. More than 32% of Soccer Laduma readers have a household income of R8 000 or more per month. Having first hit the streets in 1997, Soccer Laduma’s print edition remains the highest selling sports publication in the country with circulation figures reaching 287 873 (ABC Q1 2016); becoming South Africa's 2nd highest selling newspaper overall with a readership of 3 360 000 (AMPS 2015 A). Furthermore, it is now available weekly in digital format via MySubs for the same price. Soccer Laduma’s web and mobile figures continue to rise. Effective Measure stats from June 2016 read 1.3 million unique browsers and 55.8 million page impressions for mobile and 197 294 unique browsers and 5 million page impressions for web. Soccer Laduma mobile remains the leading soccer specialist site in South Africa. On the social media front, we’ve reached 144 469 Instagram followers, 334 874 Twitter followers as well as 1 917 666 Facebook fans growing daily.
- 20046 Global Rank
- 78 South Africa
- 4.08 M Estimated Visits
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Search42.75%
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Direct39.60%
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Social12.49%
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Mail3.79%
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Referrals1.28%
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Display0.08%
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81.95%
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1.43%
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1.22%
- South Africa 80.8%
- United States 5.6%
- Botswana 4.7%
- Lesotho 2.4%
- Swaziland 1.3%
- Agents and Marketers
- Specialty
- Animal and Pet
- 10 K Downloads
- 10 SDKs
- 3.85 Avg. Rating
- 68 Total reviews
- App Url: https://play.google.com/store/apps/details?id=com.soccerladuma.mobile
- App Support: http://www.soccerladuma.co.za
- Genre: social
- Bundle ID: com.soccerladuma.mobile
- App Size: 64.7 M
- Release Date: March 11th, 2019
- Update Date: April 9th, 2020
Description:
Laduuuuuuuma! From South Africa, everything football related. No need to be afraid of being judged, just take your camera and shoot your best selfie.
Soccer Laduma is the biggest active football community in South Africa across its print, web, mobile and social media properties. Soccer Laduma provides breaking news, interviews and analysis on local and international football complemented by user-generated content constantly feeding off each other to create a 24-hour hub of interaction.
In addition, you can win products for free. Every like, comment, view and share of your selfie will give you JETPoints. Use your JETPoints to redeem fantastic products like gadgets, make-up kits, sports equipment, groceries and many others...
The automatic front-camera functionality makes your selfie hassle free. Level up your selfie by using various filters and decorate it with endless choices of frames and stickers. Taking selfies and video selfies has never been more exciting!
Express yourself its features:
☆ Automatic front-camera functionality right upon launching.
☆ Take great selfies and record awesome video selfies.
☆ Awesome frames, stickers and animated stickers to decorate your selfies.
☆ Easy selfie taking with the simple interface and large camera button.
☆ Express your selfie in the caption to describe your mood.
☆ Comment, love, and engage with your friends and followers.
☆ SEARCH your favorite selfie theme in other people’s posts.
☆ Share your pictures to Facebook, Twitter, Instagram, and other social networks.
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Native27.90%
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Standard67.98%
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Direct4.12%
They have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Soccer Laduma inventory partners include: tremorhub.com, telaria.com, aol.com, yahoo.com, advertising.com, rhythmone.com, google.com, chocolateplatform.com, improvedigital.com, smaato.com, indexexchange.com, spotx.tv, spotxchange.com, smartadserver.com, emxdgt.com, rubiconproject.com, pubmatic.com, openx.com, gumgum.com, districtm.io, conversantmedia.com, beachfront.com, ad-generation.jp, appnexus.com, lockerdome.com, contextweb.com, coxmt.com, aolcloud.net, adtech.com, pixfuture.com, lkqd.net, vidazoo.com, freewheel.tv, teads.tv, outbrain.com, aps.amazon.com, adyoulike.com, pubnative.net, xad.com, loopme.com, sonobi.com, advangelists.com, 33across.com, onetag.com, adtelligent.com, my6sense.com, ucfunnel.com, aralego.com, synacor.com, mgid.com, sharethrough.com, lkqd.com, criteo.com, bidtellect.com.
Soccer Laduma works with Advertising technology companies such as Aggregate Knowledge, Google Adsense, DoubleClick.Net, Evidon, PointRoll, ADTECH, Digilant, MyBuys, RadiumOne, Chango, AppNexus, The Trade Desk, Turn, Pubmatic, Rubicon Project, AudienceScience, SiteScout, Yield Manager, Rocket Fuel, Index Exchange, Dstillery, Criteo, BlueKai, Advertising.com, Eq Ads, PixFuture, AdGear, Connexity, Proclivity, Openads/OpenX, IponWeb BidSwitch, Switch Ads, Simpli.fi, AcuityAds, X Plus One, Facebook Exchange FBX, ContextWeb, 161Media, Adify, Neustar AdAdvisor, SpotXchange, Accuen, Videology, DemDex, Integral Ad Science, Zenovia, Adap.TV, Experian, Brandscreen, Mediaplex, NetSeer, Twitter Ads, Specific Media, DoubleVerify, Yahoo Small Business, Tapad, MLN Advertising, eXelate, Upfront Digital Media, Drawbridge, Tribal Fusion, Exponential, Adform, Atlas, VINDICO, Adconion, AppNexus Segment Pixel, Google Adsense Asynchronous, Conversant, Commission Junction, Resonate Insights, Flashtalking, DoubleClick Bid Manager, cXense, NuggAd, BlueKai DMP, Magnetic, Teads, Media Innovation Group, MyBuys MyAds, StickyAds TV, Yahoo Ad Sync, AdBlade Embed, Adblade, Datonics, Beeswax, Perform Group, Google Reseller, Google Publisher Tag, Google Inteactive Media Ads, Ads.txt, Google Direct, RubiconProject Reseller, Permutive, JW Player Tracking, Walmart, Eye View Digital, GetIntent, Adhigh, Yieldmo, Innovid, TripleLift, Google AdSense Integrator, Burst Media, MicroAd, BannerFlow, DynAdmic, MBR Targeting, IndexExchange Direct, StackAdapt, Outbrain, Outbrain Smartfeed, Adobe Audience Manager Sync, Intimate Merger, BidSwitch, Adition, Eyeota, Powerlinks, Outbrain Direct, AppNexus Reseller, Tremor Video Reseller, Teads Reseller, AOL Reseller, SpotXChange Reseller, FreeWheel Reseller, LKQD Reseller, OpenX Reseller, IndexExchange Reseller, PubMatic Reseller, Vidazoo Reseller, Beachfront Reseller, 33 Across Direct, AOL Direct, adtelligent Direct, Amazon Direct, AppNexus Direct, ContextWeb Direct, Converstand Media Direct, Criteo Direct, DistrictM Direct, GumGum Direct, Improve Digital Direct, Lockerdome Direct, MGID Direct, my6sense Direct, OneTag Direct, OpenX Direct, pixfuture Direct, PubMatic Direct, RhythmOne Direct, ShareThrough Direct, SmartAdServer Direct, Sonobi Direct, SpotXChange Direct, Synacor Direct, 33 Across Reseller, AdYouLike Reseller, ucfunnel Reseller, Bidtellect Reseller, ContextWeb Reseller, Comet Cox Media Reseller, DistrictM Reseller, ORC International Reseller, GumGum Reseller, LoopMe Reseller, Outbrain Reseller, RhythmOne Reseller, Smaato Reseller, Sonobi Reseller, Yahoo Reseller, Amazon Reseller, Chocolate Reseller, Converstand Media Reseller, Improve Digital Reseller, SmartAdServer Reseller, Telaria Reseller, Outbrain Sponsored Content, AvantisVideo Direct, ORC International Direct, FreeWheel Direct, LoopMe Direct, RubiconProject Direct, Cheq, comScore Activation, FLoC, Adform Reseller, Google Adsense for Search, AdYouLike Direct, Kargo Direct, Seedtag Direct, Teads Direct, The MediaGrid Direct, Triple Lift Direct, AdMan Reseller, Aniview Reseller, Lijit Reseller, Media.net Reseller, Mobfox Reseller, Nativo Reseller, OneTag Reseller, Rich Audience Reseller, ShareThrough Reseller, Sovrn Reseller, Synacor Reseller, The MediaGrid Reseller, Triple Lift Reseller, Undertone Reseller, Yieldmo Reseller, Yahoo Direct.