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SpotX (RTL Group)
Online Video Advertising Platform
Last Edited by
Alexandra Chernos
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About

SpotX is a video ad serving platform providing media owners with monetization tools for desktop, mobile and connected devices. The platform features modern ad serving and programmatic infrastructure, and other monetization tools, like solutions for OTT and outstream video ad units.

SpotX gives publishers the control, transparency and actionable insights needed to understand buyer behavior, manage access and pricing, and maximize revenue.

The company is headquartered in Denver, Colorado, and has offices in Amsterdam, Belfast, Hamburg, London, Los Angeles, New York, Paris, San Francisco, Stockholm, Singapore and Sydney. In October 2017, RTL Group, a leader across broadcast, content and digital, completed its 100% acquisition of SpotX. For updates, follow SpotX on Twitter and LinkedIn.

  • Company Name:
    SpotX
  • Parent Company Name:
    RTL Group
    • (View Trends)
  • Headquarters: (View Map)
    Wilmington, DE, United States
  • Office Locations:
    HQ: Denver. Also: New York, San Francisco, London, Singapore, Sydney, Amsterdam, Hamburg, Belfast, Stockholm
  • 10 - 50 employees
Capabilities
  • Connected TV
  • Linear TV
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Connected TV, Linear TV, Mobile Display, Mobile Video, Desktop Video
  • CPC, CPCV, CPM, CPV
  • Ad Technology Provider, Ad Exchange, SSP & Mediation, Other
  • Headline:
    Online Video Advertising Platform
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Education, Technology
  • Key Differentiator
    The SpotX Platform features modern ad serving and programmatic infrastructure, and other monetization tools, like solutions for OTT and outstream video ad units, to give media owners complete control and actionable insights to maximize revenue.
  • Programmatic Integrations & Publisher / Inventory Partners
    Open RTB integrations with 60+ DSPs
  • Targeting

    Keyword, Demographic, Behavioral, Geographic, Sequential, Site-Specific, Contextual, Retargeting, Detargeting, Dayparting, Frequency Capping

  • Data Partners
    comScore, Nielsen, Lotame, Oracle, Quantcast
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    DoubleVerify, Moat, Zvelo
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek, Mixpo
Site Traffic
  • 395397 Global Rank
  • 84481
    United States
  • 125 K Estimated Visits
Traffic Sources
  • Direct
    39.41%
  • Search
    29.23%
  • Display
    25.44%
  • Referrals
    5.92%
  • Mail
    0.00%
  • Social
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 50,152
407
Links In Count 119
8
United States Rank 10,452
8,624
United States Page Views 77.6%
30.5%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Site Management
  • Monitoring
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 500 Downloads
  • 10 SDKs
  • 4.8 Avg. Rating
  • 2 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.spotxchange.spotxmobile
  • App Support: https://www.spotx.tv/
  • Genre: business
  • Bundle ID: com.spotxchange.spotxmobile
  • App Size: 4.47 M
  • Release Date: February 12th, 2018
  • Update Date: August 11th, 2020

Description:

SpotX makes it easy to stay on top of your account’s performance no matter where you are. Now you can get the reporting power of the SpotX Platform in your pocket so you can manage your account while on the go.

FASTER LOADING SPEEDS
- Get immediate access to your campaigns and view performance metrics faster than ever before.

STAY ALERT WITH MOBILE NOTIFICATIONS
- Set up notifications to stay alert when campaigns start or stop spending.
- Choose to be alerted about all of your campaigns or select individual high-priority campaigns.
- Enroll in push notifications or view notifications directly within the app.

EDIT FUNCTIONALITY
- Edit your channel settings, campaign settings, and mobile SDK4 settings.

GET INSIGHTS AT YOUR FINGERTIPS

- View account-wide impression and revenue performance.
- Access channel level details to get more granular insights.
- View campaigns by impressions and revenue to easily drill down and understand each campaign's key performance indicators.
- Intelligible metric breakouts and mobile optimization make it easy to gauge performance at a glance.

ACCESS YOUR ACCOUNT WITH EASE

- Efficiently log in with the same credentials as the Publisher Platform.
- Quickly set-up fingerprint authentication (no more Captchas!).
- Check up on the performance of your accounts 24/7, no matter where you are.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Gson
Gson is a Java library that can be used to convert Java Objects into their JSON representation. It can also be used to convert a JSON string to an equivalent Java object. Gson can work with arbitrary Java objects including pre-existing objects that you do not have source-code of.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Square OkHttp3
HTTP is the way modern applications network. It’s how we exchange data & media. Doing HTTP efficiently makes your stuff load faster and saves bandwidth. OkHttp is an HTTP client that’s efficient by default: HTTP/2 support allows all requests to the same host to share a socket. Connection pooling reduces request latency (if HTTP/2 isn’t available). Transparent GZIP shrinks download sizes. Response caching avoids the network completely for repeat requests. OkHttp perseveres when the network is troublesome: it will silently recover from common connection problems. If your service has multiple IP addresses OkHttp will attempt alternate addresses if the first connect fails. This is necessary for IPv4+IPv6 and for services hosted in redundant data centers. OkHttp supports modern TLS features (TLS 1.3, ALPN, certificate pinning). It can be configured to fall back for broad connectivity. Using OkHttp is easy. Its request/response API is designed with fluent builders and immutability. It supports both synchronous blocking calls and async calls with callbacks.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
SpotX advertising reaches 125k visitors across desktop and mobile web, in countries such as United States, Ukraine, Brazil, India, Philippines. Pricing models they offer are CPC, CPCV, CPM, CPV on channels such as Connected TV, Linear TV, Mobile, MobileVideo, Video Advertising on SpotX will allow you to reach consumers in industries or verticals such as Education, Technology; you can target them with parameters such as: Keyword, Demographic, Behavioral, Geographic, Sequential, Site-Specific, Contextual, Retargeting, Detargeting, Dayparting, Frequency Capping.

They are headquartered at Wilmington, DE, United States, and have 168 advertising & marketing contacts listed on Kochava.

SpotX works with Advertising technology companies such as DoubleClick.Net, The Trade Desk, Turn, SpotXchange, AppNexus, Videology, LinkedIn Ads, SpotX.
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Last Updated 11/3/24
SpotX advertising reaches 125k visitors across desktop and mobile web, in countries such as United States, Ukraine, Brazil, India, Philippines. Pricing models they offer are CPC, CPCV, CPM, CPV on channels such as Connected TV, Linear TV, Mobile, MobileVideo, Video Advertising on SpotX will allow you to reach consumers in industries or verticals such as Education, Technology; you can target them with parameters such as: Keyword, Demographic, Behavioral, Geographic, Sequential, Site-Specific, Contextual, Retargeting, Detargeting, Dayparting, Frequency Capping.

They are headquartered at Wilmington, DE, United States, and have 168 advertising & marketing contacts listed on Kochava.

SpotX works with Advertising technology companies such as DoubleClick.Net, The Trade Desk, Turn, SpotXchange, AppNexus, Videology, LinkedIn Ads, SpotX.