About

Serving the UC Davis campus and community since 1915, The California Aggie is the official campus newspaper. Its coverage includes UC Davis campus news, Aggie sports, science and technology, city of Davis and local news, and the local arts scene. With more than 90 writers, editors, copyreaders, photographers, designers, advertising representatives and sales clerks, The California Aggie is an entirely student-run publication. The Aggie publishes Monday through Thursday with over 100 distribution points placed over the UC Davis campus and the city of Davis.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: The Aggie | Online Newspaper
  • Key Differentiator
    The California Aggie is an entirely student-run publication. It is also financially independent, receiving no direct monetary support from ASUCD or the university, aside from using its offices rent-free. The Aggie publishes on Thursdays with a circulation of 10,000 papers at over 100 distribution points on the UC Davis campus and in the city of Davis. Without a journalism program at UC Davis, The Aggie provides the best hands-on, on-campus experience for students interested in journalism, reporting and other aspects of newspaper design and production.
Site Traffic
  • 595595 Global Rank
  • 267139
    United States
  • 98.2 K Estimated Visits
Traffic Sources
  • Search
    85.56%
  • Direct
    8.11%
  • Social
    4.28%
  • Referrals
    2.05%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 320,478
13,951
United States Rank 63,355
6,498
United States Page Views 95.7%
4.3%
Top Countries
Top Search Keywords
  • Tamil
The Aggie advertising reaches 98.2k visitors across desktop and mobile web, in countries such as United States, Philippines, India, Pakistan, Australia. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The Aggie will allow you to reach consumers in industries or verticals such as .

They are headquartered at Davis, CA, United States, and have 2 advertising & marketing contacts listed on Kochava.

The Aggie works with Advertising technology companies such as ADTECH, The Trade Desk, Chango, ContextWeb, Accuen, Dstillery, DoubleClick.Net, Turn, BlueKai, eXelate, Experian, Index Exchange, AppNexus, Criteo, Brandscreen, Openads/OpenX, Adify, Mediaplex, Smart Adserver, Eyeota, Neustar AdAdvisor, Aggregate Knowledge, Rocket Fuel, Connexity, Tapad, Resonate Insights, Google Adsense.