Publisher

The Cool Hunter is an Internet-based hub for the best, most innovative and coolest of everything. Since its inception in 2004 The Cool Hunter has become the world's most-read culture and design site, a leading authority on all things creative and a truly global hub for what's cool, thoughtful, innovative and original. We value global relevance, not trends, channeling our discoveries to our worldwide audience. Global in scope, The Cool Hunter is a budding brand which aggregates all that is sought after in the worlds of urban living, design, fashion, music and pop culture. It stays relevant by staying ahead of the shifts in taste, style and the fascinations of its audience. The essence of the Cool Hunter is the ethos of 'global information channeling' that is not regionally specific, but rather based on worldwide relevance. In a society obsessed with the shiny and new, The Cool Hunter has become the reference point of choice for the latest in what's hot tomorrow. The Cool Hunter receives over 1.8 million unique visitors per month (over 2.4 million page views) across 4 portals - TCH USA, TCH UK, TCH Australia/NZ & TCH Singapore. The unique subscriber base reaches out to thousands of subscribers each week (175,000) by way of the ever popular Cool Hunter Newsletter. With a reputation which proceeds itself, the Cool Hunter is regarded as a benchmark reference point for cultural awareness of 'the now'. Debuting the world’s latest in the shiny and new, has earned the Cool Hunter a prime pole positions in the ever changing and competitive market of trend reporting. The Cool Hunter readers are generation X and Y who set the trends themselves. They are hip, intelligent and internet savvy. They want to know where to get the best of the best, the first of the first, the coolest of the coolest. They expect instant information gratification and are equipped to rapidly process an onslaught of diverse multi media information. They’re creatively-minded, culturally aware, confident, stylishly sociable consumers. They know about style, music, fashion and entertainment .They have a voracious appetite for what’s new and what’s cool. These readers come from every corner of the globe and bring with them distinguished tastes and specific requirements which are met with precision by the manner in which the Cool Hunter reports. Through the discerning eye of the online editors, The Cool Hunter showcases products produced by some of the world's largest companies. Advertising sponsors will naturally reflect this high standard of editorial content. The Cool Hunter sponsor is smart, media savvy, contemporary and out to create an impact. After all, that is what our target audience has come to expect from The Cool Hunter 'only the best'. Through its vast global coverage and wide demographic, The Cool Hunter is the first choice for premier web banner advertising and sponsorship online.