About

Privately owned and with Offices in London, Dublin & Belfast; The DP Group offers considerable local and international reach based on industry wide contacts of both Clients and Candidates we have built up over the last 25 years.

The DP Group is a Search and Selection Recruitment Company specialising in IT, Hospitality, Logistics, Finance and Sport & Leisure. We also provide Senior Recruitment to major Corporates and Tier One Consultancies.

Going forward, The DP Group has a vision of developing new and existing long term relationships, with an emphasis on quality over quantity and people over process.

Capabilities
  • Desktop Display
    • Brand Integrations
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    • Sponsored Posts
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    • Native Ads
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    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
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    • Rich Media (Expandable & Non-Expandable)
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  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
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    • Tablet Traffic
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    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
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  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: The Daily Pennsylvanian
  • Key Differentiator
    The Daily Pennsylvanian is the University of Pennsylvania’s independent student news organization. We cover news and sports from the University of Pennsylvania and from around the Philadelphia metro area. Office: 4015 Walnut Street Philadelphia, PA 19104-6198 Business/Advertising Phone: (215) 898-6581 Newsroom/Editorial Phone: (215) 898-6585 Fax: (215) 898-2050 For detailed staff contact information, including names, phone extensions and e-mail addresses, see our staff directory. For information on how you can get involved with the DP, see Join The DP! The Daily Pennsylvanian, Inc. is a non-profit corporation which publishes The Daily Pennsylvanian newspaper, 34th Street Magazine, theDP.com, 34st.com, Under the Button and The Buzz blogs and The Weekly Pennsylvanian and The Summer Pennsylvanian weekly newspapers. Incorporated as a not-for-profit corporation in 1984, The Daily Pennsylvanian, Inc. receives no funding from the University of Pennsylvania, and is student-run. Corporate decisions are made by an eight-member Executive Board responsible for overall operation of the corporation and its publications. The Executive Board concentrates on planning, major projects, and issues that span both the editorial and business boards responsible for day-to-day operations. Seven student directors and the General Manager sit on the Executive Board. The Executive Editor of The Daily Pennsylvanian is President of the corporation and heads the Executive Board. The DP The Daily Pennsylvanian is the independent student newspaper of the University of Pennsylvania. About 136 mornings each school year, Penn students, faculty and staff turn to the DP as their source of campus and city news and sports coverage. The Daily Pennsylvanian exists to inform the Penn community of relevant news and opinion while providing a training vehicle for students. First published in 1885, under the name The Pennsylvanian, the DP is perennially recognized as one of the top college newspapers in the country. The paper has been published daily since 1894 (except from May 1943 to November 1945, when it was not published because of World War II). In 1962, the DP broke away from the student government and became independent. At the same time, the paper merged with the Pennsylvania News, the university’s women’s newspaper. In 1984, The Daily Pennsylvanian became a corporation, formally completing the separation of any editorial or financial control by the University of Pennsylvania. More than 250 students work for the DP in the business and editorial departments. Editors and business managers are elected each December by the outgoing board and serve for a term of one year. The student board is responsible for all editorial and financial decisions of the newspaper. Four professional staff members provide continuity, advice and training for the student staff, and maintain operations during vacation periods. The DP consists of two principal divisions — business and editorial. The Business Board is responsible for all the business affairs of the DP, including advertising, production, marketing, credit and finance. The Business Manager heads the Business Board. The heads of the five business departments, as well as the General Manager, are members of the Board. The Editorial Board is responsible for the content of the DP and its publications. The Managing Editor heads the Editorial Board. The heads of each editorial department, including news, sports, photography, art, editorial page, design, 34th Street Magazine, The Weekly Pennsylvanian, and theDP.com are members of the Board. 34th Street Magazine 34th Street Magazine, the DP’s arts and entertainment weekly magazine was first published in 1968. Today, 34th Street is read by thousands of Philadelphia students, faculty and residents every Thursday. Street takes great pride in being constantly on the pulse of music, film, and cultural news and events. Like The Daily Pennsylvanian, 34th Street Magazine is produced entirely by students. The 34th Street editorial board is made up of about 15 section-specific content editors, a design editor, managing editor and editor-in-chief. The Weekly The Weekly Pennsylvanian, a weekly compendium of articles published in The Daily Pennsylvanian, began publication in 1984. Its primary audience is parents and alumni who would like a concise review of what’s happening at Penn. The eight-page weekly newspaper is published and mailed every Tuesday during the school year. Production of The Weekly is overseen by an editor-in-chief. The Weekly has a subscription base of several thousand parents, faculty and alumni. The SP The Summer Pennsylvanian is the weekly newspaper published during the University’s summer session. There are 10 issues published on Thursdays between late May and early August. The SP has been published since 1982. A board of eight editors and two business department managers oversee production of the SP. theDP.com The DP’s website made its debut in October 1995. Originally called DP Online, and later DP Interactive, the website moved the print edition of the DP into a more interactive and colorful experience in the early days of the web. The website became theDP.com in fall 2009. Today’s site offers more than a decade of The Daily Pennsylvanian’s full-text archives and interactive features that go far beyond the content of the print edition. TheDP.com is overseen by an online managing editor and a lead online developer. Have more questions? Read our online FAQ.
Site Traffic
  • 265442 Global Rank
  • 69990
    United States
  • 305 K Estimated Visits
Traffic Sources
  • Search
    57.58%
  • Direct
    33.43%
  • Social
    7.94%
  • Referrals
    1.05%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 94,500
7,323
United States Rank 18,134
263
United States Page Views 93.7%
Top Countries
Top Search Keywords
  • Hospitality
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 Downloads
  • 10 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.thedailypennsylvanian.mobileapp
  • App Support: https://www.thedp.com/
  • Genre: news_and_magazines
  • Bundle ID: com.thedailypennsylvanian.mobileapp
  • App Size: 47.6 M
  • Release Date: February 4th, 2021
  • Update Date: February 17th, 2021

Description:

Keep up to date with The Daily Pennsylvanian, the University of Pennsylvania's independent student media organization. Stay informed on news and sports from the University of Pennsylvania and from around the Philadelphia metro area.


Switch between all three of The Daily Pennsylvanian’s publications:


• THE DAILY PENNSYLVANIAN: The independent student newspaper of the University of Pennsylvania and one of the top college newspapers in the country dating back to its first publication in 1885. For about 116 mornings each school year, Penn students, faculty and staff turn to the DP as their source of campus and city news and sports coverage.


• 34TH STREET MAGAZINE: The DP's arts and entertainment weekly magazine, first published in 1968. Street takes great pride in being constantly on the pulse of music, film, and cultural news and events. Today, 34th Street is read by thousands of Philadelphia students, faculty and residents every Thursday.


• UNDER THE BUTTON: Penn's humor blog, known for its signature memes and snark, is a campus fixture for highlighting the pulse of student life.


FEATURES:


• TOP STORIES: View what’s trending in The Daily Pennsylvanian, 34th Street Magazine, and Under The Button.


• DISCOVER: Search the articles of each publication and view the most recent articles in certain categories.


• BOOKMARKED ARTICLES: Save articles to read at a later time.


• MANAGE FEED: Change the order in which categories on your home feed change.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Maps
Allow your users explore the world with rich maps provided by Google. Identify locations with custom markers, augment the map data with image overlays, embed one or more maps as fragments, and much more.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
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  • Standard
    100.00%
  • Direct
    0.00%
Ads Seen Recently
1,406
Longest Running Ad
The Daily Pennsylvanian
Device
Desktop
Dimensions
other
The Daily Pennsylvanian
Device
Mobile
Dimensions
320x50
The Daily Pennsylvanian
Device
Desktop
Dimensions
300x250
The Daily Pennsylvanian
Device
Mobile
Dimensions
320x50
The Daily Pennsylvanian
Device
Desktop
Dimensions
300x250
The Daily Pennsylvanian
Device
Desktop
Dimensions
300x250
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
fyber.com
reseller
ad9de41d28d494354b23133f26f83122
rubiconproject.com
reseller
16698
0bfd66d529a55807
tremorhub.com
reseller
z87wm
1a4e959a1b50034a
openx.com
reseller
539154393
6a698e2ec38604c6
contextweb.com
reseller
560382
89ff185a4c4e857c
indexexchange.com
reseller
183756
50b1c356f2c5c8fc
appnexus.com
reseller
3364
f5ab79cb980f11d1
pubmatic.com
reseller
156307
5d62403b186f2ace
advertising.com
reseller
3531
advertising.com
reseller
8603
spotxchange.com
reseller
71451
7842df1d2fe2db34
The Daily Pennsylvanian advertising reaches 305k visitors across desktop and mobile web, in countries such as United States, Canada, Germany, Thailand. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The Daily Pennsylvanian will allow you to reach consumers in industries or verticals such as .

They are headquartered at Philadelphia, PA, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Daily Pennsylvanian inventory partners include: fyber.com, rubiconproject.com, tremorhub.com, openx.com, contextweb.com, indexexchange.com, appnexus.com, pubmatic.com, advertising.com, spotxchange.com, spotx.tv, taboola.com, conversantmedia.com, google.com, emxdgt.com, aolcloud.net, adtech.com, criteo.com, amazon.com, 33across.com, districtm.io, coxmt.com, sonobi.com, media.net, altitude-arena.com, nativo.com, yahoo.com, rhythmone.com, ad-generation.jp, aps.amazon.com, e-planning.net, lijit.com, gumgum.com, sovrn.com, lockerdome.com, rtk.io, beachfront.com, adyoulike.com, subdomain=www.thedp.com, subdomain=projects.thedp.com, synacor.com, bidtellect.com, admixer.net.

The Daily Pennsylvanian works with Advertising technology companies such as Atlas, Brandscreen, RadiumOne, DoubleClick.Net, Openads/OpenX, Google Adsense, DoubleVerify, X Plus One, Evidon, Aggregate Knowledge, Mediaplex, eXelate, AppNexus, The Trade Desk, Neustar AdAdvisor, Videology, Jumptap, BlueKai, Media Innovation Group, Yahoo Small Business, Open AdStream, Integral Ad Science, LiveRail, Facebook Exchange FBX, ContextWeb, Adify, Pubmatic, Rubicon Project, SpotXchange, Adap.TV, Index Exchange, Advertising.com, AppNexus Segment Pixel, Tapad, Google Adsense Asynchronous, Flashtalking, Walmart, Adconion, StickyAds TV, IponWeb BidSwitch, Conversant, Yield Manager, BlueKai DMP, ADTECH, DemDex, GumGum, Yahoo Ad Sync, Burst Media, Facebook Custom Audiences, Avocet, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, SpotXChange Reseller, PubMatic Reseller, BrightRoll Reseller, FreeWheel Reseller, Tremor Video Reseller, Improve Digital Reseller, Google Reseller, RubiconProject Reseller, Sekindo Reseller, AOL Reseller, Turn, Google Publisher Tag, Rocket Fuel, SiteScout, Eyeota, Cybba, Adform, VINDICO, Amazon Ad System, DistrictM Reseller, YieldBot Reseller, Comet Cox Media Reseller, OpenX Direct, Amazon Associates, C1X, Magnetic, AcuityAds, Drawbridge, Criteo, Google AdSense Integrator, Adobe Audience Manager Sync, RhythmOne Reseller, EMX, Broad Street Ads, Amazon Direct, Simpli.fi, GetIntent, Adhigh, StackAdapt, RUN Ads, DistrictM, Beeswax, Blis, MicroAd, Improve Digital, Adition, BidTheatre, PLAYGROUND XYZ, Taboola, 161Media, Nativo Direct, IndexExchange Reseller, Media.net Reseller, Genesis Media Reseller, Sonobi Reseller, 33 Across Reseller, Amazon Reseller, Criteo Reseller, ORC International Reseller, Converstand Media Reseller, Taboola Reseller, Fyber Reseller, AdYouLike Reseller, Beachfront Reseller, RTK Reseller, GumGum Reseller, Lockerdome Reseller, Sovrn Direct, Lijit Direct, E-Planning Direct, Admixer Direct, IndexExchange Direct, GumGum Direct, Bidtellect Reseller, Synacor Reseller, Lockerdome Direct, Media.net Direct, Tribal Fusion, Adelphic, Teads, BidSwitch, Freebit Admind, So-net Media, Yahoo Reseller, Adpushup, flytedesk, Amazon Transparent Ad Marketplace, 152 Media Direct, 33 Across Direct, Adform Direct, fluct Direct, AOL Direct, AdYouLike Direct, AppNexus Direct, ucfunnel Direct, Between Digital Direct, Brightcom Direct, Chocolate Direct, Connectad Direct, Consumable Direct, Converstand Media Direct, DistrictM Direct, DynAdmic Direct, ORC International Direct, Improve Digital Direct, Infolinks Direct, OneTag Direct, Outbrain Direct, PubMatic Direct, Revcontent Direct, RhythmOne Direct, RubiconProject Direct, Sekindo Direct, Primis Direct, ShareThrough Direct, SmartAdServer Direct, SmartyAds Direct, Sonobi Direct, SpotXChange Direct, Teads Direct, The MediaGrid Direct, Triple Lift Direct, Triton Digital Direct, Undertone Direct, Xapads Direct, Yahoo Direct, Yieldmo Direct, Adform Reseller, AdMan Reseller, Admixer Reseller, Aniview Reseller, ucfunnel Reseller, WideOrbit Reseller, E-Planning Reseller, Lijit Reseller, LoopMe Reseller, my6sense Reseller, Nativo Reseller, OneTag Reseller, RTB House Reseller, ShareThrough Reseller, Smaato Reseller, SmartAdServer Reseller, SmartyAds Reseller, Sovrn Reseller, SpringServe Reseller, Stroeer Reseller, Teads Reseller, Telaria Reseller, The MediaGrid Reseller, Triple Lift Reseller, Vidazoo Reseller, vidoomy Reseller, Yieldmo Reseller, Thunder, Federated Media Publishing, Sharethrough, Yieldmo.