The Exchange Lab is a Programmatic Specialist, connected to the world’s largest digital media marketplace, providing a fully managed service to direct clients and agencies. With data at the core, the company’s proprietary technology, Proteus, enables multi-platform programmatic solutions and integrates data from the world’s leading DSPs, adservers, viewability and verification partners as well as first and third-party customer data. Proteus’ unique programmatic technology creates a holistic view of the digital ecosystem, translating data into a unified format. This empowers The Exchange Lab’s team of Programmatic Specialists to make informed decisions that can be actioned directly through the system’s unique Trading, Optimization and Reporting applications. Headquartered in London, and founded in 2007, The Exchange Lab operates from offices in the UK, North America and Asia.
- Company Name:The Exchange Lab
- Parent Company Name:GroupM
(View Trends)
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Headquarters: (View Map)London, United Kingdom
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Office Locations:New York, NY
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50 - 200 employees
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Desktop Display, Mobile Display, Native, Social, Desktop Video
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CPA, CPC, CPM, CPV
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Ad Technology Provider, Demand Side Platform, Retargeting, Other
- Headline:Programmatic Advertising
- Self / Managed Service:Managed Service
- IndustriesAutomotive, Education, Entertainment, Financial Services, Government & Politics, Retail, Telecommunications, Travel & Leisure
- Key DifferentiatorAt The Exchange Lab, we’re your strategic partner in achieving programmatic excellence. We believe in a consultative approach where we take the time to truly understand your goals, providing a custom solution that is powered by our talent and technology.
- Targeting
Access to targeting capabilities of all DSP partners
- Ad Verification / Brand Safety / Measurement / Viewability PartnersIntegral Ad Science
- Approved 3rd Party Ad Serving / Rich Media VendorsDoubleClickSizmek
- 22400129 Global Rank
- 6454184 United Kingdom
- 4.99 K Estimated Visits
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Direct100.00%
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Display0.00%
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Mail0.00%
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Referrals0.00%
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Search0.00%
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Social0.00%
- Finland 23.2%
- Canada 18.5%
- South Africa 13.7%
- India 13.2%
- United States 3.9%
- Danville
They are headquartered at London, United Kingdom, and have 47 advertising & marketing contacts listed on Kochava.
The Exchange Lab works with Advertising technology companies such as Aggregate Knowledge, Index Exchange, Rubicon Project, Accuen, DoubleClick.Net, DemDex, BlueKai, AppNexus, SpotXchange, eXelate, Centro, Neustar AdAdvisor, Media Innovation Group, Yield Manager, Yahoo Publisher Network, Adap.TV, The Trade Desk, Segmint, Facebook Exchange FBX, Yahoo Small Business, AppNexus Segment Pixel, MLN Advertising, Advertising.com, IponWeb BidSwitch, BlueKai DMP, Twitter Ads, AdRoll, Openads/OpenX, Tapad, Drawbridge, BrightRoll, Kauli, StickyAds TV, ContextWeb, Specific Media, Switch Ads, Geniee, Pubmatic, Burst Media, Semasio, Sonobi, Criteo, Videology, Improve Digital, adingo, Smartclip, Facebook Custom Audiences, Adobe Audience Manager Sync, Adskom, Adform, Google Remarketing, Adbrain, DoubleClick Bid Manager.