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The Guardian
News, sport and opinion from the Guardian's global edition
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About

The Guardian provides the latest news from the Swan Hill region, northern Victoria and NSW Riverina.

Part of the Elliott Newspaper Group, we have been proudly serving the community since 1888.

We aim to provide our readers high quality, ethical and entertaining news and information.

Passionate advocates for every town in our region, we cover the issues affecting our tiniest villages and largest regional centres.

The Guardian is published every Monday, Wednesday and Friday.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
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    • Native Ads
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    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
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    • Rich Media (Expandable & Non-Expandable)
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  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
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  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    News, sport and opinion from the Guardian's global edition
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Financial Services, Government & Politics, Sports, Technology, Travel & Leisure
  • Key Differentiator
    We're living through a time of unprecedented social change. Progressive values are becoming mainstream at light speed and people are looking to see how brands respond. In the face of that challenge, the rebuilding of trust between advertisers and consumers - as well as within the industry itself - has never been so important. If the last few years have been the story of an arms race, fuelled by scale and data, we are now entering the era of Modern Advertising where it's time to re-balance those goals with context, attention, trust and values. Trust in advertising has never been lower, and we want to help build that back up. We are the No.1 most trusted newsbrand in the UK. Our readers trust us to speak truth to power and reflect their values. Our advertisers trust our quality, brand safe environment. We are the biggest quality newsbrand in the UK, reaching 24.9m people each month. But we know that’s nothing without attention. Luckily, ads on The Guardian are 10 times more likely to be seen than on competitors.
Site Traffic
  • 750461 Global Rank
  • 66262
  • 54.2 K Estimated Visits
Traffic Sources
  • Search
    50.58%
  • Direct
    46.67%
  • Social
    2.75%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 121
5
Links In Count 69,334
5,607
United States Rank 90
20
United States Page Views 31.6%
5.4%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Site Construction
  • Pavement
  • Flexible
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 5 K Downloads
  • 7 SDKs
  • 4.69 Avg. Rating
  • 9 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=za.co.theguardian
  • App Support: https://www.theguardian.co.za
  • Genre: communication
  • Bundle ID: za.co.theguardian
  • App Size: 19.1 M
  • Release Date: March 19th, 2019
  • Update Date: July 5th, 2020

Description:

This anonymous reporting application gives people the ability to report on any transgression that may feel someone needs to know about, with the peace of mind that their identity is always protected. No matter how big or small the incident is, if you feel you need to reach out to someone anonymously, The Guardian can assist you. Your identity will always remain anonymous from the receiver of your report. It's important to bear in mind what the success of our business is based completely on your anonymity.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Flutter SDK
Flutter is an open-source UI software development kit created by Google. It is used to develop applications for Android, iOS, Linux, Mac, Windows, Google Fuchsia, and the web from a single codebase.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Visual Studio App Center
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.38%
  • Standard
    98.96%
  • Direct
    0.66%
Ads Seen Recently
57,080
Latest Advertisers
Advertiser Ranking
Longest Running Ad
The Guardian
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Desktop
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Dates Active
Aug 06, 2018 to Aug 04, 2020
The Guardian
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Dates Active
Oct 05, 2020 to Apr 25, 2021
The Guardian
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300x250
Dates Active
Nov 06, 2020 to Apr 25, 2021
The Guardian
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Mobile
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300x250
Dates Active
Feb 08, 2021 to Jun 03, 2021
The Guardian
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Mobile
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Dates Active
Oct 07, 2020 to Apr 25, 2021
The Guardian
Device
Mobile
Dimensions
300x250
Dates Active
May 05, 2020 to Feb 04, 2021
The Guardian
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Desktop
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Dates Active
Jul 15, 2020 to Feb 03, 2021
The Guardian
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Desktop
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Dates Active
Jul 09, 2020 to Jan 18, 2021
The Guardian
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Desktop
Dimensions
other
Dates Active
Jul 18, 2020 to Feb 13, 2021
The Guardian
Device
Desktop
Dimensions
other
Dates Active
Jul 07, 2020 to Apr 26, 2021
The Guardian
Device
Desktop
Dimensions
other
Dates Active
Dec 24, 2020 to Jan 05, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-7175608972916583
f08c47fec0942fa0
The Guardian advertising reaches 317M visitors across desktop and mobile web, in countries such as United Kingdom, United States, Australia, Canada, Ireland. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on The Guardian will allow you to reach consumers in industries or verticals such as Sports, Technology, Travel & Leisure, Government & Politics, Clothing & Fashion, Entertainment, Financial Services.

They are headquartered at London, United Kingdom, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Guardian inventory partners include: google.com.

The Guardian works with Advertising technology companies such as Google Remarketing, Flashtalking, Perform Group, DoubleClick.Net, Outbrain, Rubicon Project, AudienceScience, Evidon, Google Adsense, Criteo, Open AdStream, Dstillery, BlueKai, Zenovia, Google Publisher Tag, RadiumOne, The Trade Desk, Openads/OpenX, Turn, Accuen, MyBuys, eXelate, Pubmatic, Rocket Fuel, Eq Ads, Digilant, MLN Advertising, Neustar AdAdvisor, Datonics, LucidMedia, Integral Ad Science, Aggregate Knowledge, Brandscreen, NetSeer, SiteScout, AcuityAds, Chango, IponWeb BidSwitch, Brilig, Real Media Group, X Plus One, Videology, Jumptap, DemDex, Media Innovation Group, SpotXchange, DoubleVerify, ContextWeb, Adify, Index Exchange, Simpli.fi, Adap.TV, Bizo, Drawbridge, Experian, Collective Media, ADTECH, Atlas, Yield Manager, Proclivity, AdGear, Tapad, RealVu, Specific Media, Connexity, Improve Digital, Adform, AppNexus Segment Pixel, Nexage, PointRoll, Prebid, Sonobi, Sonobi Direct, Google Direct, LiveIntent Direct, Ads.txt, Yieldmo Direct, TrustX Direct, Teads Direct, OpenX Direct, Triple Lift Direct, AppNexus Direct, Improve Digital Direct, AppNexus Reseller, Google Reseller, IndexExchange Reseller, IndexExchange Direct, Google Adsense Asynchronous, cXense, Teads, Meetrics, adunity, Polar, Mediaplex, AppNexus, Twitter Ads, AdYouLike Direct, The MediaGrid Direct, PubMatic Direct, ExactTarget, comScore Activation, FLoC Opt-Out, Permutive, TripleLift.
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The Guardian advertising reaches 317M visitors across desktop and mobile web, in countries such as United Kingdom, United States, Australia, Canada, Ireland. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on The Guardian will allow you to reach consumers in industries or verticals such as Sports, Technology, Travel & Leisure, Government & Politics, Clothing & Fashion, Entertainment, Financial Services.

They are headquartered at London, United Kingdom, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Guardian inventory partners include: google.com.

The Guardian works with Advertising technology companies such as Google Remarketing, Flashtalking, Perform Group, DoubleClick.Net, Outbrain, Rubicon Project, AudienceScience, Evidon, Google Adsense, Criteo, Open AdStream, Dstillery, BlueKai, Zenovia, Google Publisher Tag, RadiumOne, The Trade Desk, Openads/OpenX, Turn, Accuen, MyBuys, eXelate, Pubmatic, Rocket Fuel, Eq Ads, Digilant, MLN Advertising, Neustar AdAdvisor, Datonics, LucidMedia, Integral Ad Science, Aggregate Knowledge, Brandscreen, NetSeer, SiteScout, AcuityAds, Chango, IponWeb BidSwitch, Brilig, Real Media Group, X Plus One, Videology, Jumptap, DemDex, Media Innovation Group, SpotXchange, DoubleVerify, ContextWeb, Adify, Index Exchange, Simpli.fi, Adap.TV, Bizo, Drawbridge, Experian, Collective Media, ADTECH, Atlas, Yield Manager, Proclivity, AdGear, Tapad, RealVu, Specific Media, Connexity, Improve Digital, Adform, AppNexus Segment Pixel, Nexage, PointRoll, Prebid, Sonobi, Sonobi Direct, Google Direct, LiveIntent Direct, Ads.txt, Yieldmo Direct, TrustX Direct, Teads Direct, OpenX Direct, Triple Lift Direct, AppNexus Direct, Improve Digital Direct, AppNexus Reseller, Google Reseller, IndexExchange Reseller, IndexExchange Direct, Google Adsense Asynchronous, cXense, Teads, Meetrics, adunity, Polar, Mediaplex, AppNexus, Twitter Ads, AdYouLike Direct, The MediaGrid Direct, PubMatic Direct, ExactTarget, comScore Activation, FLoC Opt-Out, Permutive, TripleLift.