Capabilities
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Desktop Display, Mobile Display, Email, Social
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CPM
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Web Publisher
- Headline:Publisher
- Key DifferentiatorThe Oklahoma Daily began publication on Sept. 18, 1916, as a successor to The University Oklahoman with Willard H. Campbell serving as the first editor. The newspaper was published five mornings a week, but publication was suspended in the fall of 1918 because of World War I. Publication resumed as a semi-weekly Jan. 31, 1919, and went back to five days a week the next fall. In 1919, on-campus publishing began, using the university's flat bed cylinder press. In the fall of 1921, the circulation for The Daily was 700, plus 200 mail subscribers, and by 1926, circulation had reached 6,000. Also in 1926, The Daily became a member of The Associated Press — the only college paper at that time with full voting and membership rights. A poll in December 1946 showed that 72 percent of the student body read The Daily. In May 1956, a libel suit was filed against editor George Gravely and faculty supervisor Louise B. Moore. The suit was dismissed as groundless, but it marked the first time The Daily had been sued for libel. The Daily moved into Copeland Hall — its current location — in the fall of 1958 (although the building didn’t get that name for three more years). In 1976, The Daily entered the computer age with a system that used video display terminals and a scanner to read typed copy. The paper was switched to broadsheet format in 1977. The Daily's coverage of the 1995 Oklahoma City Bombing was recognized nationally, as media from all over the world contacted its reporters for information. The Daily staff put on a disaster-coverage workshop at the CMA/ACP convention in Washington, D.C. The Daily's website was launched April 19, 1995 — the same day as the bombing — when a Daily columnist from the Middle East started a website so his friends and family back home could find out information about the bombing. In 1997, the newsroom was moved into its current location inside Copeland Hall where the backshop used to be. (The Daily had been down the hall, around the corner.) Also in 1997, The Daily switched to yearlong editor-in-chiefs. In 2003, The Daily dropped The Associated Press wire service for a year after a contract dispute. Service was resumed in 2004 after the AP began charging an educational rate to all colleges and universities. In 2006, The Daily's website merged with the Sooner Information Network and formed a student portal, changing its name to the HUB. The thought behind that move was to make a "hub" of all campus information for students. In summer 2008, the HUB was redesigned into OUDaily.com. Last updated: Fall 2008
Site Traffic
- 479183 Global Rank
- 95470 United States
- 177 K Estimated Visits
Traffic Sources
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Search57.80%
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Direct25.07%
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Social15.44%
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Referrals1.69%
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Display0.00%
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Mail0.00%
Geography Breakdown
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88.00%
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1.04%
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0.95%
Powered by
Alexa Traffic Data
Global Rank
182,954
18,017
Links In Count
554
219
United States Rank
52,813
17,780
United States Page Views
89.0%
6.0%
The Oklahoma Daily advertising reaches 177k visitors across desktop and mobile web, in countries such as United States, Taiwan, Pakistan. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The Oklahoma Daily will allow you to reach consumers in industries or verticals such as .
They have 2 advertising & marketing contacts listed on Kochava.
The Oklahoma Daily works with Advertising technology companies such as DoubleClick.Net, Openads/OpenX, Google Adsense, Smart Adserver, AppNexus, AppNexus Segment Pixel, Chango, Turn, Dstillery, BlueKai, Advertising.com, DoubleVerify, BlueKai DMP, Google Adsense for Domains, Facebook Exchange FBX, ContextWeb, Teads, Yahoo Small Business, Pubmatic, Rubicon Project, SpotXchange, Index Exchange, Integral Ad Science, Adap.TV, Brandscreen, Evidon, Yield Manager, DemDex, IponWeb BidSwitch, The Trade Desk, adtelligent, Falk Realtime, Google Publisher Tag, Media Innovation Group, Tapad, Facebook Custom Audiences, eXelate, Eyeota, Cybba, flytedesk, Google AdSense Integrator, Google Adsense Asynchronous, Broad Street Ads, Twitter Ads, App-Ads.txt, Ads.txt, Open AdStream, Trueffect, Google Direct, TargetSpot Direct, Triton Digital Direct, AppNexus Reseller, RubiconProject Reseller, SpotXChange Reseller, AdZerk, Converstand Media Reseller.
They have 2 advertising & marketing contacts listed on Kochava.
The Oklahoma Daily works with Advertising technology companies such as DoubleClick.Net, Openads/OpenX, Google Adsense, Smart Adserver, AppNexus, AppNexus Segment Pixel, Chango, Turn, Dstillery, BlueKai, Advertising.com, DoubleVerify, BlueKai DMP, Google Adsense for Domains, Facebook Exchange FBX, ContextWeb, Teads, Yahoo Small Business, Pubmatic, Rubicon Project, SpotXchange, Index Exchange, Integral Ad Science, Adap.TV, Brandscreen, Evidon, Yield Manager, DemDex, IponWeb BidSwitch, The Trade Desk, adtelligent, Falk Realtime, Google Publisher Tag, Media Innovation Group, Tapad, Facebook Custom Audiences, eXelate, Eyeota, Cybba, flytedesk, Google AdSense Integrator, Google Adsense Asynchronous, Broad Street Ads, Twitter Ads, App-Ads.txt, Ads.txt, Open AdStream, Trueffect, Google Direct, TargetSpot Direct, Triton Digital Direct, AppNexus Reseller, RubiconProject Reseller, SpotXChange Reseller, AdZerk, Converstand Media Reseller.