Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Music Blog for the Indie Music Magazine
  • Key Differentiator
    Please contact for media kit: Advertising/Print/Web/Events: Mark Nockels mark.nockels@undertheradarmag.com (323) 229-7512 Web Advertising Only: Mallory Factor Mallory@hear-there.com (646) 674-1749 View our advertising specs. Under the Radar publishes five issues a year and is exclusively distributed across North America by Curtis Circulation. Under the Radar can be found at all major newsstands and bookstores, including Barnes & Noble, Barnes & Noble College Bookstores, Bookworld, Books-A-Million, Hastings, Waldenbooks, B. Dalton, as well as a large network of independent record stores and college bookstores. Additional promotional distribution occurs each year at the SXSW Music Festival as well as at one-off events. Under the Radar is also distributed internationally. Circulation 65,000 Total Circulation 15,000 Subscribers 2.8 Pass-along readers per issue Readers: 180,000 per issue Demographic Breakdown Male: 67% Female: 33% Average age = 26 35% are between 18 and 26 Median HHI = $46,000+ Nearly 67% of our readers graduated from a four-year college or have a master’s degree 89% of our readers have purchased a CD or MP3 based on an ad in our last issue 82% find out about new music only in magazines 65% enjoy alcoholic beverages 100% own computers 80% spend at least 3.5 hours per day online 95% have at least one video game system 82% own cell phones
Site Traffic
  • 224492 Global Rank
  • 78234
    United States
  • 262 K Estimated Visits
Traffic Sources
  • Search
    54.45%
  • Direct
    24.91%
  • Social
    16.60%
  • Referrals
    3.41%
  • Mail
    0.63%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 69,687
1,686
United States Rank 33,014
16,344
United States Page Views 39.0%
2.3%
Top Countries
Top Search Keywords
  • Australian Rules
  • Richmond Tigers
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 Downloads
  • 0 SDKs
  • 5.0 Avg. Rating
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.undertheradar.utr
  • App Support: http://www.undertheradarmag.com
  • Genre: news_and_magazines
  • Bundle ID: com.undertheradar.utr
  • App Size: 1.78 M
  • Version: 9
  • Release Date: July 14th, 2014
  • Update Date: July 14th, 2014

Description:

Under the Radar: The Solution to Music Pollution and the Essential Indie-Rock Read

Under the Radar is obsessed with music. We’re dedicated to breaking new bands and checking-in with our favorite established artists through our in-depth articles and eye-catching original photography. Each issue also contains a ridiculous number of reviews—all the better to help you find your new favorite album, film, TV show, book, comic book, or video game. Every issue also includes a free downloadable digital sampler featuring up to 33 songs.

The Under the Radar app is a free download. It features digital versions of each print issue, which are available to purchase, as are one-year digital subscriptions. Each digital issue of Under the Radar features all the same content as our print issues plus additional images from our photo shoots, bonus interviews, and interactive elements not found in the print version. The app also features a feed of all the latest music news and content from our website, Undertheradarmag.com. The app comes with a free Best of Under the Radar digital issue, which includes some of our favorite articles from over the years.

Under the Radar has been printing since 2001 and was an early supporter of such artists as Fleet Foxes, Vampire Weekend, Rilo Kiley, Death Cab for Cutie, Tegan and Sara, Bright Eyes, The Postal Service, The Shins, Interpol, Deerhunter, Grizzly Bear, among many others, and still continues to break new artists with each issue. Most issues also features an interview with a notable actor or director from film or TV.

Cover artists have included MGMT, Phoenix, Charli XCX, Grimes, Animal Collective, St. Vincent, The Horrors, M83, Bon Iver, Grizzly Bear + Dirty Projectors + Twin Shadow, Aziz Ansari, The National, R.E.M., Sufjan Stevens, Jarvis Cocker, Fleet Foxes’ Robin Pecknold + Joanna Newsom, She & Him, Bat For Lashes, Modest Mouse, Flight of the Conchords, Feist, Belle and Sebastian, The Flaming Lips, and Elliott Smith (in his final interview).

Current digital single issues are priced at $2.99 ($3.00 less than print issues).
One year digital subscriptions are $9.99 for five issues.

Your subscription will include the current issue, unless you already own it, and subsequent future issues.

Payment will be charged to your Google Play account at confirmation of purchase.

The subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current subscription period.

You can manage your subscriptions and turn off auto-renewal by going to your account settings after purchase.

www.undertheradarmag.com

Ad Intelligence
  • Native
    69.38%
  • Standard
    29.31%
  • Direct
    1.31%
Ads Seen Recently
13,830
Longest Running Ad
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-7213021641226731
f08c47fec0942fa0
Under The Radar advertising reaches 262k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Sweden, Netherlands, France. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on Under The Radar will allow you to reach consumers in industries or verticals such as .

They are headquartered at Beverly Hills, CA, United States, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Under The Radar inventory partners include: google.com.

Under The Radar works with Advertising technology companies such as DoubleClick.Net, Google Ad Partner Services, Google Adsense, Google Publisher Tag, Mediaplex, Korrelate, Digilant, MyBuys, Chango, Facebook Exchange FBX, Brandscreen, ContextWeb, Adify, AppNexus, The Trade Desk, Neustar AdAdvisor, Turn, Pubmatic, Rubicon Project, AudienceScience, SiteScout, Aggregate Knowledge, Rocket Fuel, AdGear, Connexity, SpotXchange, Index Exchange, Dstillery, Criteo, Accuen, Videology, Simpli.fi, BlueKai, AcuityAds, Advertising.com, DemDex, Eq Ads, Zenovia, Adap.TV, IponWeb BidSwitch, Experian, Evidon, Tapad, AOL-Time Warner Online Advertising, Integral Ad Science, DoubleVerify, Proclivity, X Plus One, Yahoo Small Business, Twitter Ads, AdRoll, Campanja, RadiumOne, Yield Manager, Atlas, NetSeer, LucidMedia, Drawbridge, 161Media, Adconion, RealVu, BrightRoll, Brilig, Conversant, Bizo, MLN Advertising, Collective Media, HookLogic, Smart Adserver, GumGum, AppNexus Segment Pixel, Taboola, Resonate Insights, Adform, Sovrn, Flashtalking, Datonics, Choice Stream, LiveRail, BridgeTrack, eyeReturn, Engage BDR, VINDICO, PointRoll, Spongecell, Jumptap, Google Adsense Asynchronous, Semasio, MyBuys MyAds, Magnetic, AdExtent, DoubleClick Bid Manager, BlueKai DMP, Crosswise, StickyAds TV, Geniee, adingo, Smartclip, RhythmOne, ADTECH, AdMeta, SkimLinks, Metrigo, Teads, Appier, AlephD, Research Now, Sojern, Eyeota, Link Share, Babylon Ad Network, AdYapper, Eye View Digital, Adhigh, Adobe Audience Manager Sync, Yahoo Ad Sync, AdMatrix, CogoCast, Clickagy, GetIntent, Narrative, TripleLift, Sekindo, Nexage, Yieldlab, Vidible, Walmart, eXelate, StackAdapt, Undertone, YuMe, Marchex, Tribal Fusion, Nudge, Instinctive Ads, Openads/OpenX, Switch Ads, Amazon Ad System, Beeswax, Avocet, Burst Media, BDEX, Sonobi, Swoop, Admedo, RUN Ads, BidTheatre, Media.net, Upfront Digital Media, adlucent, Improve Digital, Perfect Audience, Parrable, Adswizz, VideoAmp, Visible Measures, Weborama, Amazon Associates, Media Innovation Group, Nativo, Performance Horizon, Adblade, AdBlade Embed, OnAudience, BannerFlow, Tru Optik, Adbrain, Polymorph, Adition, iSpot.tv, adloox, AdKernel, Choozle, Google AdSense Integrator, Genius Monkey, Google Inteactive Media Ads, MicroAd, Bandsintown Amplified, Affiliate Window, Ads.txt, Google Direct, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, comScore Activation, FLoC, SpotX.