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Underdog Media
100% Viewability
CPA, CPI, CPM
Last Edited by
Alexis Gold
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About

Underdog Media is an innovative ad monetization company serving 100% viewable ad units. Our EDGE by UDM owned and operated unique ad units run across desktop and mobile driving high-impact viewability, engagement and revenue for publishers and advertisers.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Social
  • Desktop Display, Mobile Display, Social
  • CPA, CPI, CPM
  • Ad Network, Facebook FMP
  • Headline:
    100% Viewability
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, eCommerce, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Retail, Sports, Technology, Telecommunications, Travel & Leisure, Mobile App Installs
  • Key Differentiator
    Underdog Media was founded in 2007, offering a first to market ad monetization technology built to drive 100% viewability to increase a publishers incremental revenue and a buyers audience engagement.
  • Programmatic Integrations & Publisher / Inventory Partners
    Xandr (Appnexus), OpenX, SpotX, Criteo, Verizon Media, Pubmatic, Sonobi
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    Pixalate, Confiant, The Media Trust, TAG Compliant, Betterads.org
Site Traffic
  • 1276907 Global Rank
  • 222297
    United States
  • 72 K Estimated Visits
Traffic Sources
  • Referrals
    49.09%
  • Direct
    47.95%
  • Search
    1.65%
  • Social
    0.78%
  • Display
    0.52%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 63,717
1,711
Links In Count 132
17
United States Rank 15,404
150
United States Page Views 81.7%
4.1%
Top Countries
Top Sites Linking In
Top Search Keywords
  • University of Denver
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yahoo.com
reseller
56692
video.unrulymedia.com
reseller
3948367200
ucfunnel.com
reseller
par-488a3e6bd8d997d0ed8b3bd34d8ba4b
synacor.com
reseller
82078
spotxchange.com
reseller
238463
7842df1d2fe2db34
spotx.tv
reseller
238463
7842df1d2fe2db34
sovrn.com
reseller
268876
fafdf38b16bf6b2b
sonobi.com
reseller
f9d43d3da6
d1a215d9eb5aee9e
sonobi.com
reseller
7b37f8ccbc
d1a215d9eb5aee9e
sonobi.com
reseller
5fa6044d8d
d1a215d9eb5aee9e
smartadserver.com
reseller
3713
Underdog Media advertising reaches 72k visitors across desktop and mobile web, in countries such as Japan, United States, United Kingdom, Canada, Brazil. Pricing models they offer are CPA, CPI, CPM on channels such as Display, Mobile, Social Advertising on Underdog Media will allow you to reach consumers in industries or verticals such as Government & Politics, Telecommunications, Clothing & Fashion, Education, eCommerce, Retail, Financial Services, Food & Beverage, Health & Beauty, Consumer Packaged Goods, Healthcare, Automotive, Mobile App Installs, Sports, Dating, Energy and Utilities, Entertainment, Travel & Leisure, Gaming, Technology.

They are headquartered at Santa Barbara, CA, United States, and have 10 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Underdog Media inventory partners include: yahoo.com, video.unrulymedia.com, ucfunnel.com, synacor.com, spotxchange.com, spotx.tv, sovrn.com, sonobi.com, smartadserver.com, rubiconproject.com, richaudience.com, rhythmone.com, pubmatic.com, openx.com, mantisadnetwork.com, lijit.com, indexexchange.com, improvedigital.com, google.com, emxdgt.com, e-planning.net, districtm.io, coxmt.com, conversantmedia.com, contextweb.com, axonix.com, aralego.com, appnexus.com, aolcloud.net, aol.com, amxrtb.com, advertising.com, adtech.com, admixer.net, admanmedia.com, 33across.com, udmserve.net.

Underdog Media works with Advertising technology companies such as DoubleClick.Net, Underdog Media, Ads.txt, AOL Reseller, Comet Cox Media Reseller, OpenX Reseller, IndexExchange Reseller, PubMatic Reseller, AppNexus Reseller, ContextWeb Reseller, Sonobi Reseller, RhythmOne Reseller, SpotXChange Reseller, LKQD Direct, Teads Direct, Gamoshi Reseller, ORC International Direct, Google Reseller, Google Remarketing, Less than 5 DIRECT Ads.txt, Underdog Media Direct, 33 Across Reseller, AdMan Reseller, Admixer Reseller, ucfunnel Reseller, Converstand Media Reseller, DistrictM Reseller, E-Planning Reseller, ORC International Reseller, Improve Digital Reseller, Lijit Reseller, Rich Audience Reseller, RubiconProject Reseller, SmartAdServer Reseller, Sovrn Reseller, Synacor Reseller, Yahoo Reseller.
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Last Updated 12/23/24
Underdog Media advertising reaches 72k visitors across desktop and mobile web, in countries such as Japan, United States, United Kingdom, Canada, Brazil. Pricing models they offer are CPA, CPI, CPM on channels such as Display, Mobile, Social Advertising on Underdog Media will allow you to reach consumers in industries or verticals such as Government & Politics, Telecommunications, Clothing & Fashion, Education, eCommerce, Retail, Financial Services, Food & Beverage, Health & Beauty, Consumer Packaged Goods, Healthcare, Automotive, Mobile App Installs, Sports, Dating, Energy and Utilities, Entertainment, Travel & Leisure, Gaming, Technology.

They are headquartered at Santa Barbara, CA, United States, and have 10 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Underdog Media inventory partners include: yahoo.com, video.unrulymedia.com, ucfunnel.com, synacor.com, spotxchange.com, spotx.tv, sovrn.com, sonobi.com, smartadserver.com, rubiconproject.com, richaudience.com, rhythmone.com, pubmatic.com, openx.com, mantisadnetwork.com, lijit.com, indexexchange.com, improvedigital.com, google.com, emxdgt.com, e-planning.net, districtm.io, coxmt.com, conversantmedia.com, contextweb.com, axonix.com, aralego.com, appnexus.com, aolcloud.net, aol.com, amxrtb.com, advertising.com, adtech.com, admixer.net, admanmedia.com, 33across.com, udmserve.net.

Underdog Media works with Advertising technology companies such as DoubleClick.Net, Underdog Media, Ads.txt, AOL Reseller, Comet Cox Media Reseller, OpenX Reseller, IndexExchange Reseller, PubMatic Reseller, AppNexus Reseller, ContextWeb Reseller, Sonobi Reseller, RhythmOne Reseller, SpotXChange Reseller, LKQD Direct, Teads Direct, Gamoshi Reseller, ORC International Direct, Google Reseller, Google Remarketing, Less than 5 DIRECT Ads.txt, Underdog Media Direct, 33 Across Reseller, AdMan Reseller, Admixer Reseller, ucfunnel Reseller, Converstand Media Reseller, DistrictM Reseller, E-Planning Reseller, ORC International Reseller, Improve Digital Reseller, Lijit Reseller, Rich Audience Reseller, RubiconProject Reseller, SmartAdServer Reseller, Sovrn Reseller, Synacor Reseller, Yahoo Reseller.