About

Unruly is the video marketplace you can trust to move people, not just reach people.

We help the world’s biggest advertisers engage global audiences by harnessing the power of our data-powered video marketplace, UnrulyX, on brand-safe, premium sites, while helping top publishers better monetise their audiences. Our superpower is emotional testing and targeting via UnrulyEQ, which leverages over a decade of video data and almost 2.2 million viewer reactions to videos to provide deep analysis of metrics that matter, enabling us to deliver better targeting and higher campaign ROI at scale.

Unruly was founded in 2006 with a mission to transform advertising for the better. We’re passionately committed to encouraging and celebrating diversity and wellbeing through our inclusive and nurturing company culture.

Unruly was acquired by News Corp (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV) in 2015 and now has over 350 Unrulies doing amazing things across more than 20 locations worldwide.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Mobile Video, Native, Social, Desktop Video
  • Ad Network, Facebook FMP
  • Headline:
    Data-powered video marketplace you can trust
  • Key Differentiator
    UnrulyX is uniquely powered by emotional data to help advertisers better engage a global audience of 1.2bn people on brand-safe, premium sites and smash their campaign goals.
  • Owned / Operated Properties
    unruly.co
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 654823 Global Rank
  • 323750
    United Kingdom
  • 85.1 K Estimated Visits
Traffic Sources
  • Direct
    61.55%
  • Search
    31.52%
  • Social
    3.08%
  • Mail
    1.88%
  • Referrals
    1.76%
  • Display
    0.22%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 56,032
207
United States Rank 35,356
182
United States Page Views 30.8%
0.8%
Top Countries
Top Search Keywords
  • Fort Worth
Unruly Media advertising reaches 663k visitors across desktop and mobile web, in countries such as United Kingdom, Japan, Germany, Brazil, Vietnam, United States. Pricing models they offer are on channels such as Display, Mobile, MobileVideo, Native, Social, Video Advertising on Unruly Media will allow you to reach consumers in industries or verticals such as .

They are headquartered at London, United Kingdom, and have 43 advertising & marketing contacts listed on Kochava.

Unruly Media works with Advertising technology companies such as Google / Youtube Adsense, DoubleClick.Net, Twitter Ads, Facebook Custom Audiences, Google Remarketing, eXelate, BlueKai, AdRoll, Facebook Exchange FBX, AppNexus, Openads/OpenX, Yahoo Small Business, Rubicon Project, AppNexus Segment Pixel, IponWeb BidSwitch, DoubleClick Bid Manager, Pubmatic, Google Adsense.