Kochava Media Index - Upsize Magazine Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

Upsize Minnesota is a magazine devoted to helping small-business owners build bigger and more profitable companies. Readers are owners, managers and investors of small to mid-sized businesses who actively seek smart ways to grow.

Small businesses, those with fewer than 100 employees, make up more than 95 percent of all companies in the United States and employ about half the private workforce. Upsize aims to connect those owners with practical information, real-life inspiration and local resources, in a lively format that's a pleasure to receive and read.

Each issue includes how-to articles contributed by local experts, profiles of business owners and their efforts to grow their companies, and feature stories that explain step by step the best ideas for building a business. Emphasis is placed on finance, accounting, law, technology, human resources and marketing, with regular coverage of those topics as well as special sections devoted to them.

Company Name:
Upsize Magazine

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Headquarters: (View Map)
Minneapolis, MN, United States
1 - 10 employees
http://www.upsizemag.com/advertising

Desktop Display, Mobile Display, Email, Social
CPM
Web Publisher
Headline:
Publisher: Minnesota Small Business Magazine | Upsize Magazine

Key Differentiator
Upsize Minnesota Magazine introduces you to the only local how-to resource for business owners – delivering innovative information for and about entrepreneurs and their evolving businesses. Upsize readers are actively searching for the latest trends and inventive methods to grow their businesses. Upsize provides expert advice on enhancing a company’s competitiveness and growth with extraordinarily useful advice from Minnesota’s top professionals. Upsize is the place to showcase your products or services to this dynamic group of entrepreneurs. Successfully reach this important audience by designing an effective advertising program with Upsize Minnesota Magazine. READERSHIP Avid Readers. The Upsize editorial focus attracts business owners with an active interest in growth. They look to the magazine for information to help them achieve their goals. The typical Upsize reader: Spends 37 minutes reading each issue Passes the magazine along to at least one other business associate Reads 3.4 out of every four issues Exclusive Readers. Upsize provides access to a unique group of decision makers. No other local publication has significantly captured the attention of this audience: 89% do not subscribe to the Business Journal 86% do not subscribe to Minnesota Business 81% do not subscribe to Twin Cities Business 66% read none of the other three business publications Corporate Profile. Upsize readers run small to mid-size, growing companies. The “how-to” editorial approach attracts business owners with a certain mindset: they are serious, resolute and successful. They make the buying decisions: Job Title CEO, president, partner, owner 84% Vice president 6% Managers 5% Other 5% Company Size (annual revenue) Less than $1 million 21% $1 million but less than $5 million 41% $5 million but less than $25 million 34% $25 million or more 4% (median size: $3.8 million annual revenue) Company Size (number of employees) 1 but less than 5 employees 17% 6 but less than 10 employees 25% 10 but less than 50 employees 49% 50 employees or more 9% (median size: 17 employees)