Publisher: Talk Radio | Online Talk Radio

Technology

VoiceAmerica provides advertisers with a focused and effective way to communicate to broad swaths of active, engaged individuals—people who make informed decisions regarding products and services. People who have the ability to discern. People who are influencers and early-adopters. In short, people who are ideal targets for your messages. Online listening continues to reach record highs. According to Arbitron & Edison Media, online radio: Attracts an upscale, well-educated and employed audience Delivers 14% of persons in the prime 18-49 radio buying demo Reaches one in five 18-54 year olds per week. Arbitron's Radio Today (2009) reports this about the News/Talk/Information (N/T/I) format: It’s the #1 format nationally More than 75% of listeners have attended or graduated from college 64% of listeners reside in households earning at least $50,000 per year 40% of listeners live in households generating $75,000 or more In general, listeners are involved online more than the average consumer The investment in learning among listeners has a correlating payoff in purchasing power Here are some compelling demographics* specifically regarding our VoiceAmerica audience of more than 5.5 million Accesses to Audio Content: 42% of our listeners are female and 58% of our listeners are male 57% of our female listeners are between the ages of 25-49 43% of our male listeners are between the ages of 25-55 62% of respondents have listened for more than a year 68% say they tuned in three or more days each week And, the VoiceAmerica Network has a minimum 'sticky factor' of 24-25 minutes per listener. Stickiness is anything about a website that encourages a visitor to stay longer or come back frequently. On the VoiceAmerica Talk Radio Network, it’s the quality of our content, talented hosts and compelling guests. *Specific demographics are driven by the content, the host and the show All the data adds up to a compelling argument to start spending with VoiceAmerica. It offers a targeted, refreshing and wholly distinctive way to reach audiences in a very cost-effective manner. What’s more, there are a host of sponsorship opportunities available—meaning your brand can lock in impressions and a whole channel, while locking out any competition. With sponsorship, you can become the voice of a category, and provide continued name recognition for your brand, leveraging the always-on aspect of VoiceAmerica and its loyal following.