About

A revolution in digital monetization, Wayfare connects advertisers and publishers to create commerce units that consumers ACTUALLY appreciate.

The average internet user is fed up with display ads and SEM is not producing higher results. Ads are annoying, even with big data manipulation. And 0.1-3% CTR? Yuck!

We decided to reinvent the wheel, providing advertisers with deep-linking qualified traffic from active shoppers. Consumers, publishers and advertisers truly work in tandem to ensure everyone's success.

Because our units are deep-linking and consumer-friendly, Wayfare units blow the competition away with 200% CTR. No, that's not a typo (message us to find out how we can manage that). Furthermore, when these Ads are clicked, consumers are brought deep into Advertisers'​ conversion pipelines, to product pages or even the checkout, reducing drop out. The consumers that click on our units are actively looking to buy what you are selling and you've just reduced their distance to the finish line. Our units deliver the best user experience and therefore the best monetization of any digital marketing paradigm.
Wayfare has a current reach of over 3 Billion page views per month. We cover all commerce categories, all geographies, and all devices.

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Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Social
  • CPM
  • Ad Network
  • Headline:
    The railroad for digital commerce
  • Industries
    eCommerce
  • Key Differentiator
    Dramatically increase your monetization and return on ad spend by leveraging commerce rather than ads.
Site Traffic
  • 18552675 Global Rank
  • 37416
  • 279 K Estimated Visits
Powered by
Alexa Traffic Data
Global Rank 118,904
375,513
United States Rank 61,674
27
United States Page Views 57.3%
1.2%
Top Countries
Top Search Keywords
  • Français
  • Investissements
  • Bourse
  • Courtage et sociétés
Wayfare advertising reaches 279k visitors across desktop and mobile web, in countries such as Canada, United States. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social Advertising on Wayfare will allow you to reach consumers in industries or verticals such as eCommerce.

They are headquartered at San Mateo, CA, United States, and have 2 advertising & marketing contacts listed on Kochava.