About

As Louisiana’s best news station, we are committed to bringing viewers fair, balanced and accurate stories. We are a family and community oriented company that strives to bring people together. The Station was founded by Douglas L. Manship in April of 1955 and is still owned by the Manship family today. WBRZ has been an ABC affiliate since 1977 and airs shows such as Wheel of Fortune, Scandal, Dancing with the Stars and Jimmy Kimmel Live.

WBRZ’S award winning news offers exclusive investigations, weather and is the home of LSU sports. As the Louisiana Association of Broadcasters’ Community Station of the Year, we also put on several community service projects every year such as Pats Coats for Kids, Fill a Prescription and Stuff the Bus. WBRZ works hard to not only be the best station for its viewers but also to be the best company for its employees

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Linear TV, Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: WBRZ-TV Channel 2 Baton Rouge, LA
  • Key Differentiator
    The WBRZ Sales Department has highly trained, knowledgeable, and experienced sales professionals who know how to use the power of broadcast television to effectively increase sales for your business. We work with clients in all business categories and budgets. WBRZ is a cost-effective advertising tool for any business to consider for their company's marketing strategy. We assist our clients with buying time, the creation of advertising programs, as well as advising them on how to include broadcast television in their current media plans. The WBRZ sales team can assist business owners with developing an advertising plan that will aide in business growth. Whether it is WBRZ, WBTR, WBRZ.com, or the 24 hour weather channel -18, a member of our sales team will work with you on determining the best programs for your business.
Site Traffic
  • 27491 Global Rank
  • 5185
    United States
  • 2.85 M Estimated Visits
Traffic Sources
  • Search
    41.80%
  • Direct
    35.45%
  • Social
    16.69%
  • Mail
    3.34%
  • Referrals
    2.72%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 85,987
1,099
United States Rank 13,824
3,916
United States Page Views 94.5%
5.4%
Top Countries
Top Search Keywords
  • Baton Rouge
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 10 SDKs
  • 4.12 Avg. Rating
  • 89 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.wbrz.android.weather
  • App Support: http://www.wbrz.com/contact-information/
  • Genre: weather
  • Bundle ID: com.wbrz.android.weather
  • App Size: 64.2 M
  • Version: 450500
  • Release Date: August 13th, 2010
  • Update Date: May 10th, 2021

Description:

WBRZ is proud to announce a full featured weather app for Android.

Features

• Access to station content specifically for our mobile users
• 250 meter radar, the highest resolution available
• Future radar to see where severe weather is headed
• High resolution satellite cloud imagery
• Current weather updated multiple times per hour
• Daily and Hourly forecasts updated hourly from our computer models
• Ability to add and save your favorite locations
• A fully integrated GPS for current location awareness
• Severe weather alerts from the National Weather Service
• Opt-in push alerts to keep you safe in severe weather

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    44.41%
  • Standard
    51.49%
  • Direct
    4.09%
Ads Seen Recently
2,001
Longest Running Ad
WBRZ-TV
Device
Desktop
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
728x90
WBRZ-TV
Device
Desktop
Dimensions
728x90
WBRZ-TV
Device
Mobile
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
300x250
WBRZ-TV
Device
Desktop
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
none
WBRZ-TV
Device
Mobile
Dimensions
other
WBRZ-TV
Device
Mobile
Dimensions
none
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
emxdgt.com
reseller
1291
1e1d41537f7cad7f
emxdgt.com
reseller
1246
1e1d41537f7cad7f
contextweb.com
reseller
561707
89ff185a4c4e857c
contextweb.com
reseller
558299
89ff185a4c4e857c
advertising.com
direct
28565
e1a5b5b6e3255540
advertising.com
direct
28563
e1a5b5b6e3255540
aol.com
direct
55257
e1a5b5b6e3255540
aol.com
direct
55257
aol.com
direct
54903
aol.com
direct
54903
e1a5b5b6e3255540
adtech.com
direct
11807
e1a5b5b6e3255540
WBRZ-TV advertising reaches 2.85M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Mexico, Turkey. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Email, Social Advertising on WBRZ-TV will allow you to reach consumers in industries or verticals such as .

They are headquartered at Baton Rouge, LA, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WBRZ-TV inventory partners include: emxdgt.com, contextweb.com, advertising.com, aol.com, adtech.com, criteo.com, my6sense.com, rubiconproject.com, appnexus.com, revcontent.com, openx.com, pubmatic.com, lijit.com, sovrn.com, sonobi.com, indexexchange.com, google.com, aolcloud.net, consumable.com, spotx.tv, spotxchange.com, gumgum.com, yieldmo.com, rhythmone.com, adyoulike.com, pubnative.net, smaato.com, xad.com, loopme.com, districtm.io, smartadserver.com, yahoo.com.

WBRZ-TV works with Advertising technology companies such as RealVu, Google Adsense, DoubleClick.Net, Zedo, Openads/OpenX, AdZerk, Mediaplex, Korrelate, BlueKai, Evidon, Integral Ad Science, AppNexus, Yahoo Small Business, Google Adsense Asynchronous, World Now, DoubleClick Bid Manager, ADTECH, PointRoll, DoubleVerify, BlueKai DMP, Aggregate Knowledge, Media Innovation Group, Q1Media, Google Publisher Tag.