About

Wise Bread is the largest independent personal finance blog with over 2.25 million pageviews a month and has won several awards, including:

-- PC Magazine's Top 100 Websites
-- About.com's Personal Finance Blog of the Year
-- Liz Weston's Best Money Site.
-- MSN Money's Top 100 Most Useful Websites
-- Kiplinger's Best Blog for Frugalistas

Wise Bread content is syndicated worldwide through partners like Reader's Digest, MSN, Yahoo, US News & World Report, Entrepreneur Media, and Huffington Post.

Wise Bread operates the industry-leading Wise1000 Chart, which ranks, tracks, and analyzes the top personal finance blogs in the world.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Personal Finance and Frugal Living Forums
  • Self / Managed Service:
    Managed Service
  • Industries
    Financial Services
  • Key Differentiator
    Leader in the industry Mentioned as a top five personal finance destination by KCAL9 news (Sep 29, 2008) Mentioned on NPR’s Day to Day as the main site to go to for saving money ideas (Jan 8, 2009) Included in PCMag.com's Top 100 Websites of 2009. Content is listed weekly on WSJ.com and MSN.com. Articles are frequently linked to from New York Times, NPR, Lifehacker, Consumerist, and more. Frequent press mentions and interviews. Reach 2.1 million page views, 1.2 million unique visitors in an average month 25k Twitter followers 13k Facebook fans 67 Klout score Media Relations Wise Bread articles are frequently picked up by Yahoo, MSN, US News & World Report, Wall Street Journal, and SavvySugar. Wise Bread is frequently linked to by Lifehacker, Consumerist, New York Times, Digg, and Reddit. Our Senior Editor is a regular on Marketplace Money. Our writers have been interviewed on many local TV news segments, as well as national broadcasts like CNN Newsroom and ABC Good Money. Meet our readers Wise Bread readers are young, well educated professionals who know the value of their hard-earned cash and wants to spend it wisely. They are net-savvy trendsetters eager to try out beneficial financial services. 60% Female 35% 18-34 36% 35-49 77% College graduates or higher 52% Own home HHI: 18% $50K-$74K; 17% $75K-99K; 23% over $100K Our readers rely on us to help them make financial and purchasing decisions. 94% are likely to try a new online service 95% are likely to purchase online in the next 6 months 61% are looking to open new financial accounts 95% are likely to have significant input in the household’s financial decisions 89% are likely to share their views about products and services with their friends Sponsorship Opportunities Best Deals Newsletter: We have a popular Daily Deals section and exclusive newsletter of double opt in subscribers specifically looking for discounts and giveaways. Popular Features: Sponsorships are available for our weekly Ask the Readers and WB Chats. This is an oppotunity for advertisers to engage our readers and have a real conversation with them. Sponsored Posts: Because our sponsored posts are always written by our own staff writers, they are a powerful branding opportunity for advertisers to connect to readers. Sponsored Hub: We can create an exclusive section for a sponsor to engage and inform our readers. Custom Campaigns: We can tailor any campaign to the specific goals of the sponsor.
Site Traffic
  • 165614 Global Rank
  • 50519
    United States
  • 632 K Estimated Visits
Traffic Sources
  • Search
    56.31%
  • Direct
    26.14%
  • Social
    11.01%
  • Referrals
    2.56%
  • Display
    2.26%
  • Mail
    1.72%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 18,894
597
United States Rank 7,496
2,441
United States Page Views 37.8%
2.8%
Top Countries
Top Search Keywords
  • Svenska
  • Dagstidningar
Ad Intelligence
  • Native
    0.00%
  • Standard
    100.00%
  • Direct
    0.00%
Ads Seen Recently
1,302
Longest Running Ad
Wise Bread
Device
Desktop
Dimensions
other
Wise Bread
Device
Desktop
Dimensions
300x250
Wise Bread
Device
Desktop
Dimensions
300x250
Wise Bread
Device
Mobile
Dimensions
300x250
Wise Bread
Device
Mobile
Dimensions
300x250
Wise Bread
Device
Desktop
Dimensions
other
Wise Bread advertising reaches 632k visitors across desktop and mobile web, in countries such as United States, Canada, India, United Kingdom, Brazil, Australia. Pricing models they offer are CPM on channels such as Display, Email, Social, Mobile Advertising on Wise Bread will allow you to reach consumers in industries or verticals such as Financial Services.

They are headquartered at Rancho Cucamonga, CA, United States, and have 5 advertising & marketing contacts listed on Kochava.

Wise Bread works with Advertising technology companies such as Eq Ads, Zenovia, Vizu, MyBuys, DoubleVerify, Facebook Exchange FBX, Datonics, GumGum, Centro, Adconion, Videology, Brilig, Optimax Media Delivery, X Plus One, The Trade Desk, Digilant, Proclivity, LucidMedia, Connexity, AdPredictive, Collective Media, Technorati Media, Neustar AdAdvisor, Aggregate Knowledge, DemDex, Advertising.com, Evidon, BlueKai, AppNexus, Turn, Brandscreen, Rocket Fuel, Dstillery, Simpli.fi, Chango, Pubmatic, AdMeld, Yield Manager, Rubicon Project, Openads/OpenX, Adify, ContextWeb, SpotXchange, Adap.TV, Index Exchange, Mediaplex, Conversant, Yahoo Publisher Network, Specific Media, Tacoda, eXelate, AOL-Time Warner Online Advertising, Accuen, Media Innovation Group, Google Publisher Tag, Bizo, VigLink, Federated Media Publishing, Commission Junction, DoubleClick.Net, Link Share, Google Adsense, ShareASale, Integral Ad Science, Taboola, Open AdStream, AdGear, IponWeb BidSwitch, PointRoll, Spongecell, Tapad, Twitter Ads, RadiumOne, Yahoo Small Business, VINDICO, OneScreen, AdSpeed, Switch Ads, Burst Media, Criteo, Improve Digital, Flite, Jumptap, NetSeer, Ohana, AppNexus Segment Pixel, AudienceScience, AdExcite, AcuityAds, Metrigo, ADTECH, Zedo, 161Media, Google Adsense Asynchronous, Facebook Custom Audiences, MyBuys MyAds, LinkedIn Ads, BrightRoll, LiveRail, StickyAds TV, Geniee, Semasio, Resonate Insights, adingo, Smartclip, RhythmOne, Magnetic, Teads, Polymorph, Monarch Ads, Yashi, Crosswise, Urban Outfitters, TripleLift, Bidtellect, Criteo Publisher Marketplace, Adobe Audience Manager Sync, Apple Auto Link Maker, Perfect Audience, Criteo OneTag, Google Remarketing, AdRoll, SkimLinks, BlueKai DMP, DoubleClick Bid Manager, Impact, Google AdSense Integrator, StackAdapt, RevContent, Yieldmo, Dianomi, Adblade, AdMedia, AdSupply, Outbrain, Spoutable, NewsMax Feed Network, Google Floodlight Counter, Narrativ, Microsoft Advertising, LiveIntent, Consent Management Platform API v 2.0, AdBrite, Blog Ads, BlogHer Advertising Network, Media.net, Nextdoor Ads, Reddit Ads.